Business Journalism

"Dawn, and as the sun breaks through the piercing chill of night on the plain outside Korem, it lights up a biblical famine, now, in the twentieth century." Those words opened Michael Buerk's first report on the Ethiopian famine for the 6 o'clock news on October 24th, 1984. His reports sent shock waves round the world. The Live Aid concert, a direct consequence of Bob Geldof watching that broadcast, was watched by half the planet.

Journalists today are inundated with data about which stories attract the most clicks, likes, comments, and shares. These metrics influence what stories are written, how news is promoted, and even which journalists get hired and fired. Do metrics make journalists more accountable to the public? Or are these data tools the contemporary equivalent of a stopwatch wielded by a factory boss, worsening newsroom working conditions and journalism quality?

This is a tale about big business, an imploding dynasty, a mogul at war, and a deal that sums up an era of change. The main character, rocked by feuding factions and those who would remake it, is the Wall Street Journal, which affects the thoughts, votes, and stocks of two million readers daily. Sarah Ellison, while at the Journal, won praise for covering the $5-billion acquisition that transformed the pride of Dow Jones and the estimable but eccentric Bancroft family into the jewel of Rupert Murdoch's kingdom.

Newspaperman tells the story of how an immigrant's shy son from Queens, New York, rose to the top of his industry, powered by little more than passion, brains, and hard work. Phillips began his career working as a copyboy for the New York Herald Tribune for 16 dollars a week... and ended it as publisher of The Wall Street Journal and CEO of its parent corporation, Dow Jones & Company. The life story of Warren Phillips is the story of the American newspaper business.

Are you having trouble getting the journalism job you want? Are you terrible at making contacts? Are you worried about what people might think of you as a journalist? You don’t know anyone in the industry; where to start or how to approach people, and you’re not even sure you have what it takes to be a journalist. This short, sharp, and straight-to-the-point book will help you get the journalism job you want, excel at generating contacts for more scoops, and give you the skills to put your best foot forward as a journalist.