Business Management

Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people. The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, and emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people.

Devenez un leader aujourd'hui ! Le best-seller de New York Times "Développez votre leadership" est le premier et le plus célèbre livre de John С.Maxwell - un conférencier américain, entraîneur et expert en leadership - qui s'est vendu plus d'un million d'exemplaires.Dans cet ouvrage, vous découvrirez les fondements du leadership que John Maxwell a utilisés en tant que pasteur et dirigeant d'entreprise pendant plus de quarante ans. Ces mêmes principes et pratiques sont valables pour les leaders de tous les jours dans tous les domaines de la vie.

Voici le guide "tout-en-un" de référence à emporter partout avec vous ! Résolument pratique, cette nouvelle bible proposée par la Harvard Business Review offre un accompagnement sur-mesure pour manager vos projets avec succès. Programmes stratégiques, gestion des risques, implication des parties prenantes... Grâce aux méthodes, aux outils et aux conseils d'un spécialiste de la gestion de projets, vous saurez comment affirmer votre leadership pour piloter tous vos projets avec brio.

Livre audio # 1 pour tous les managers actuels et futurs ! La nouvelle édition revue et modernisée d'un livre qui s'est vendu à plus de 20 millions d'exemplaires dans le monde. Pendant des décennies, "Le nouveau manager minute" a aidé des millions de personnes à réussir leur vie professionnelle. Qu'est-ce qu'un manager efficace ?

Les célèbres "Management Tips of the Day" de la Harvard Business Review enfin compilés ! Enrayer la négativité, inspirer votre équipe, stimuler l'innovation, réduire les coûts intelligemment... : les managers doivent surmonter des challenges toujours plus nombreux mais n'ont pas toujours le temps de se demander comment y parvenir. Pour les aider dans leur tâche, la Harvard Business Review publie ses Conseils de Management.

In Organize Tomorrow Today (OTT), two of the top minds in human performance come together to deliver the pathway to extreme success: Doing more is not the answer, and Selk and Bartow walk you through how to achieve more by doing less. Together, Selk and Bartow reveal the secrets of how both elite athletes and business leaders climb to the top. Selk and Bartow offer the eight fundamentals of doing what is most important. OTT will show you the performance gains that athletes, executives, and salespeople spend tens of thousands of dollars to achieve.

Thousands of yoga lovers take teacher training courses each year, hoping to share what they learn with others. Many want to make yoga teaching their full-time career, but most training programs fall short in covering business acumen, and they may not equip graduates with the entrepreneurial skills and savvy they need to make a go of it. This indispensable and inspiring book guides both new and established professionals toward maximizing their impact as teachers and achieving their career goals.

Renowned executive coaches and global leadership strategists Jane Hyun and Audrey S. Lee offer lessons on the vital skill of “flexing” - the art of switching leadership styles to more effectively lead people who are different from you, allowing managers to successfully manage the multicultural workers of today and tomorrow. Flex offers a proactive strategy for managers to navigate and leverage diversity effectively in this new global economy....

What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last? Face it, the checklist of tired P's marketers have used for decades to get their product noticed - Pricing, Promotion, Publicity, to name a few - aren't working anymore.

Brian Tracy reveals how you can apply the secrets and strategies used by the highest paid people in every business to maximize your own strengths, make yourself more valuable, and become virtually indispensable to your company. The strategies and ideas in this audio book will help you excel in every aspect of your job.

After the publication of his New York Times best-selling book, The Lean Startup, entrepreneur and author Eric Ries traveled the world helping companies of every size adopt the Lean Startup approach in order to become more nimble and experimental no matter what their mission. The Leader’s Guide collects and distills the practical, results-oriented advice Ries has dispensed to entrepreneurs, executives, and leaders at early-stage startups, blue chip corporations, and massive federal government agencies.

Grant Golliher is what some would call a “horse whisperer”, able to get a wild horse to calmly accept a saddle and a rider in just hours without the use of force. Through training thousands of horses, many traumatized or abused, Golliher was able to learn essential lessons about communication, boundaries, fairness, trust, and respect to foster more fulfilled relationships, and in turn, create a richer life.

In this fun and fascinating airplane listen, Nick Tasler—organizational psychology expert and Harvard Business Review columnist—inspires busy leaders to embrace change sooner so their teams can grow faster and achieve greater success.

Quel que soit le domaine - famille, travail, relations internationales -, et que nous en soyons conscients ou non, nous devons négocier. Or, trop souvent encore, les différents sont "réglés" à l'issue d'une épreuve de force. Résultat, en instaurant un vainqueur et un vaincu, on crée des risques de nouveaux conflits : l'actualité nous en apporte tous les jours des exemples criants.

Treasury sits in a unique position in the organization, and excelling as treasurer requires unique strategy and the proper mindset across multiple areas. With insights covering everything from important steps for the new treasurer to leading practices for securing resources, overcoming blind spots, staff development, metrics, technology, working capital, and more, the Guide to Excellence in Treasury eBook offers strategies and fine-tuned approaches to major areas of challenge for treasurers.

In an unpredictable world, the ability to anticipate and manage risks proactively is crucial for organizational success. Risk Anticipation: The Complete Guide to Proactive Risk Management provides a comprehensive framework for understanding and implementing proactive risk management strategies across various sectors. This insightful guide delves into the importance of fostering a culture of risk awareness, where every employee plays a role in identifying and addressing potential threats.

An inspirational tale of triumph over extraordinary setbacks, A Colonel & A Cowboy tells the remarkable story of rodeo great Stran Smith and retired U.S. Army Colonel J. Craig Flowers. Stran Smith’s journey to becoming a World Champion rodeo cowboy is woven together with Colonel Flowers’ experiences supporting some of the most elite teams in the world. Through dramatic, real-life storytelling and humor, these two native Texans offer a profound analysis of what it takes to move from great to elite: Mission, Mindset, and Process.

In Startup Life, Brad Feld - a Boulder, Colorado-based entrepreneur turned-venture capitalist - shares his own personal experiences with his wife, Amy, offering a series of rich insights into successfully leading a balanced life as a human being who wants to play as hard as he works and who wants to be as fulfilled in life and in work. With this book, Feld distills his 20 years of experience in this field to addresses how the village of startup people can put aside their workaholic ways and lead rewarding lives in all respects.

Based on thousands of interviews from John Lee Dumas’ highly acclaimed podcast, Entrepreneurs on Fire, this revolutionary step-by-step roadmap provides a proven path for entrepreneurs like you to achieve the financial freedom and lifestyle fulfillment you are capable of. Let The Common Path to Uncommon Success show you how.

Tracing her development as a leader, Frances Hesselbein reveals her remarkable personal story and the principles that have served and guided her well throughout her extraordinary life. Written in an intimate and compelling voice, this audio book delivers key leadership lessons applicable to leaders in every walk of life.