Business Research
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Behavioral Economics for Leaders
- Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace 1st Edition
- Auteur(s): Mattias Sutter
- Narrateur(s): William Paul Williams
- Durée: 5 h et 15 min
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Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace is an accessible and unique approach to implementing the many lessons of behavioral economics in your own leadership strategy. You’ll explore how and why your team members often don’t make rational decisions ― and why that can be a good thing.
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Behavioral Economics for Leaders
- Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace 1st Edition
- Narrateur(s): William Paul Williams
- Durée: 5 h et 15 min
- Date de publication: 2023-02-21
- Langue: Anglais
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Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace is an accessible and unique approach to implementing the many lessons of behavioral economics in your own leadership strategy....
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Prix courant: 21,92$ ou 1 crédit
Prix réduit: 21,92$ ou 1 crédit
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Write to Market: Deliver a Book That Sells
- Write Faster, Write Smarter 3
- Auteur(s): Chris Fox
- Narrateur(s): Nathan Agin
- Durée: 2 h
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Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write then market. Successful authors write to market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave.
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Write to Market: Deliver a Book That Sells
- Write Faster, Write Smarter 3
- Narrateur(s): Nathan Agin
- Série: Write Faster, Write Smarter, Livre 3
- Durée: 2 h
- Date de publication: 2016-03-03
- Langue: Anglais
- Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Listen to find out how....
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Prix courant: 9,34$ ou 1 crédit
Prix réduit: 9,34$ ou 1 crédit
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Copywriting Made Simple
- How to Write Powerful and Persuasive Copy that Sells
- Auteur(s): Tom Albrighton
- Narrateur(s): Sebastian Abineri
- Durée: 7 h et 6 min
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This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas work in the real world. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media, and print.
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Copywriting Made Simple
- How to Write Powerful and Persuasive Copy that Sells
- Narrateur(s): Sebastian Abineri
- Durée: 7 h et 6 min
- Date de publication: 2020-08-14
- Langue: Anglais
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This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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How to Write the Perfect Resume
- Stand Out, Land Interviews, and Get the Job You Want
- Auteur(s): Dan Clay
- Narrateur(s): Brandon Church
- Durée: 2 h et 36 min
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To get the job you want, you don’t just need a great resume—you need an outstanding resume, one that puts you in the top 1 percent of candidates for the job. That means ditching the same old advice you’ve been following with little results and adopting a tried-and-true process for getting your resume noticed in even the most competitive situations. In this book, Dan Clay breaks down the exact method he’s carefully developed over a period of 10 years and provides a precise step-by-step set of instructions for crafting the perfect resume, down to the last period.
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How to Write the Perfect Resume
- Stand Out, Land Interviews, and Get the Job You Want
- Narrateur(s): Brandon Church
- Durée: 2 h et 36 min
- Date de publication: 2022-08-12
- Langue: Anglais
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To get the job you want, you don’t just need a great resume—you need an outstanding resume. Dan Clay breaks down the exact method he’s carefully developed over a period of 10 years and provides a precise step-by-step set of instructions for crafting the perfect resume....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Fundamentals of Business Marketing Research
- Foundation Series in Business Marketing
- Auteur(s): Richard E. Plank, David A. Reid, J David Lichtenthal
- Narrateur(s): Michael Kornblau
- Durée: 10 h et 28 min
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Fundamentals of Business Marketing Research examines recent industrial/business research, evaluates its current effectiveness, and offers suggestions for future use. This unique book includes and is based on Business Marketing: A Twenty Year Review, a thorough study of industrial/business research from 1978-1997 with critical commentary from a distinguished panel of business academics and the response of the study's authors.
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Fundamentals of Business Marketing Research
- Foundation Series in Business Marketing
- Narrateur(s): Michael Kornblau
- Durée: 10 h et 28 min
- Date de publication: 2021-07-29
- Langue: Anglais
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Fundamentals of Business Marketing Research examines recent industrial/business research, evaluates its current effectiveness, and offers suggestions for future use....
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Prix courant: 31,26$ ou 1 crédit
Prix réduit: 31,26$ ou 1 crédit
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Lilliput Land
- How Small Is Driving India's Mega Consumption Story
- Auteur(s): Rama Bijapurkar
- Narrateur(s): Rama Bijapurkar
- Durée: 8 h et 31 min
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One of the largest consumer markets of the world, India is made up of lots and lots of small consumers―each earning and spending just a little bit that adds up to a lot. It is served by millions of small suppliers oozing innovation and customer intimacy, and is powered by digital infrastructure that does billions of unique and small transactions every day. In her new book, Rama Bijapurkar dismisses the easy and simplistic view of the Indian demographic and embraces all the complexities and opportunities that new India has to offer.
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Lilliput Land
- How Small Is Driving India's Mega Consumption Story
- Narrateur(s): Rama Bijapurkar
- Durée: 8 h et 31 min
- Date de publication: 2024-05-31
- Langue: Anglais
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In her new book, Rama Bijapurkar dismisses the easy and simplistic view of the Indian demographic and embraces all the complexities and opportunities that new India has to offer.
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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The Human Brand
- How We Relate to People, Products, and Companies
- Auteur(s): Chris Malone, Susan T. Fiske
- Narrateur(s): Sean Runnette
- Durée: 5 h et 58 min
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Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.
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The Human Brand
- How We Relate to People, Products, and Companies
- Narrateur(s): Sean Runnette
- Durée: 5 h et 58 min
- Date de publication: 2013-10-15
- Langue: Anglais
- Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us....
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Prix courant: 21,02$ ou 1 crédit
Prix réduit: 21,02$ ou 1 crédit
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Behavioural Economics
- Psychology, Neuroscience, and the Human Side of Economics
- Auteur(s): David Orrell
- Narrateur(s): Al Kessel
- Durée: 5 h et 45 min
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For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier. We don’t really know what our utility is, and we care about people other than ourselves. We are susceptible to external nudges. And far from being perfectly rational, we are prone to “cognitive biases” with complex effects on decision-making, such as forgetting to prepare for retirement.
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Great content, poor narration
- Écrit par Kelly le 2022-09-04
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Behavioural Economics
- Psychology, Neuroscience, and the Human Side of Economics
- Narrateur(s): Al Kessel
- Série: Hot Science Series
- Durée: 5 h et 45 min
- Date de publication: 2021-06-29
- Langue: Anglais
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For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....
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Prix courant: 18,03$ ou 1 crédit
Prix réduit: 18,03$ ou 1 crédit
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Reach Out
- The Simple Strategy You Need to Expand Your Network and Increase Your Influence
- Auteur(s): Molly Beck
- Narrateur(s): Molly Beck
- Durée: 4 h et 29 min
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Success in life is more than having goals and skills. You need connections. And to get connections, you need to reach out - fearlessly, strategically, and every day of the work week. For many, this is a daunting and confusing task. Reach Out shows listeners how to use social media and simple digital tools to begin building and expanding the number of people they know. Author Molly Beck explains how to: establish and strengthen your digital presence; develop career goals that reaching out can help you obtain; and much more!
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Reach Out
- The Simple Strategy You Need to Expand Your Network and Increase Your Influence
- Narrateur(s): Molly Beck
- Durée: 4 h et 29 min
- Date de publication: 2017-09-29
- Langue: Anglais
- A practical guide to building valuable career connections - through tools you already have and people you already know....
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Prix courant: 20,09$ ou 1 crédit
Prix réduit: 20,09$ ou 1 crédit
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You've Got 8 Seconds
- Communication Secrets for a Distracted World
- Auteur(s): Paul Hellman
- Narrateur(s): Paul Hellman
- Durée: 4 h et 37 min
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Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising when you consider that the average attention span has dropped to 8 seconds. To break through, says high-stakes communications expert Paul Hellman, you need to focus on your audience, be slightly different, and deliver with finesse.
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You've Got 8 Seconds
- Communication Secrets for a Distracted World
- Narrateur(s): Paul Hellman
- Durée: 4 h et 37 min
- Date de publication: 2017-04-11
- Langue: Anglais
- Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising when you consider that the average attention span has dropped to 8 seconds....
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Prix courant: 21,00$ ou 1 crédit
Prix réduit: 21,00$ ou 1 crédit
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The Art of Manipulation
- 10 Powerful Techniques to Effectively Deal with Others, Influence Human Behavior, and Finally Get the Results You Want
- Auteur(s): Nick Anderson
- Narrateur(s): Barry Dean Evans
- Durée: 1 h et 23 min
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The Art of Manipulation offers you a framework to master powerful and practical ways to influence and control people’s behavior, negotiate better, make your pitch, and manipulate others to get what you want. The Art of Manipulation will reshape the way you think about influencing people and getting what you want. You will get tools and effective strategies - not mere theories, but real practical strategies and how-to’s to start transforming your thinking and behavior, influencing people, and thus, get desired results faster.
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The Art of Manipulation
- 10 Powerful Techniques to Effectively Deal with Others, Influence Human Behavior, and Finally Get the Results You Want
- Narrateur(s): Barry Dean Evans
- Durée: 1 h et 23 min
- Date de publication: 2020-01-28
- Langue: Anglais
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The Art of Manipulation offers you a framework to master powerful and practical ways to influence and control people’s behavior, negotiate better, make your pitch, and manipulate others to get what you want....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Six Sigma
- The Breakthrough Management Strategy Revolutionizing the World's Top Corporations
- Auteur(s): Mikel Harry Ph.D., Richard Schroeder
- Narrateur(s): James Lurie
- Durée: 5 h et 14 min
- Version abrégée
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The extraordinary breakthrough management program - heralded by GE, Motorola, and AlliedSignal - that is sweeping corporate America with its unprecedented ability to achieve superior financial results. Six Sigma is the most powerful breakthrough management tool ever devised, promising increased market share, cost reductions, and dramatic improvements in bottom-line profitability for companies of any size. The darling of Wall Street, it has become the mantra of Fortune 500 boardrooms around the world because it works.
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Six Sigma
- The Breakthrough Management Strategy Revolutionizing the World's Top Corporations
- Narrateur(s): James Lurie
- Durée: 5 h et 14 min
- Date de publication: 2000-01-17
- Langue: Anglais
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The extraordinary breakthrough management program - heralded by GE, Motorola, and AlliedSignal - that is sweeping corporate America with its unprecedented ability to achieve superior financial results....
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Prix courant: 16,26$ ou 1 crédit
Prix réduit: 16,26$ ou 1 crédit
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Youtility for Real Estate
- Why Smart Real Estate Professionals are Helping, Not Selling
- Auteur(s): Jay Baer, Erica Campbell Byrum
- Narrateur(s): Jay Baer, Erica Campbell Byrum
- Durée: 1 h et 51 min
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Youtility, as defined by best-selling author Jay Baer, is marketing that people cherish instead of marketing they simply tolerate. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. Smart real estate professionals are applying the concepts of Youtility, giving away information and resources for free to differentiate and dominate by providing real value to clients and prospective clients.
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Youtility for Real Estate
- Why Smart Real Estate Professionals are Helping, Not Selling
- Narrateur(s): Jay Baer, Erica Campbell Byrum
- Durée: 1 h et 51 min
- Date de publication: 2015-05-11
- Langue: Anglais
- How real estate professionals can build trust and dominate their competition by creating truly useful marketing....
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Prix courant: 4,62$ ou 1 crédit
Prix réduit: 4,62$ ou 1 crédit
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Essential Grammar, 3rd Revised Edition
- A Write It Well Guide
- Auteur(s): Natasha Terk
- Narrateur(s): Emily Durante
- Durée: 6 h et 24 min
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Faulty grammar can slow you down and diminish your credibility as a business writer. Essential Grammar has just one objective: to help you use correct English in the documents you write for work. Correct writing is an excellent way to boost your professional credibility. Here are some of the skills the book helps you master: writing grammatically correct sentences, using the right forms of pronouns and verbs, distinguishing between commonly confused words, and knowing when and where to use punctuation marks.
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Essential Grammar, 3rd Revised Edition
- A Write It Well Guide
- Narrateur(s): Emily Durante
- Durée: 6 h et 24 min
- Date de publication: 2018-11-06
- Langue: Anglais
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Faulty grammar can slow you down and diminish your credibility as a business writer. Essential Grammar has just one objective: to help you use correct English in the documents you write for work....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Gatilhos mentais
- O guia completo com estratégias de negócios e comunicações provadas para você aplicar
- Auteur(s): Gustavo Ferreira
- Narrateur(s): Audren de Azevedo
- Durée: 3 h et 49 min
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Nova versão: revisada, rediagramada e atualizada. Descubra todo o poder do Copywriting e das Palavras que Vendem. Nessa obra, você descobrirá como aplicar na prática 32 "gatilhos" no seu negócio, indo muito além de uma simples comunicação de vendas. Nesse livro você descobrirá: A Coroa de Ferro dos Gatilhos Mentais (e os 4 gatilhos que realmente importam na sua comunicação). A Joia da Coroa (e o principal motivo que o impede de realizar mais vendas). 18 Gatilhos Emocionais (e como você ativa as principais emoções no seu cliente para que ele compre).
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Gatilhos mentais
- O guia completo com estratégias de negócios e comunicações provadas para você aplicar
- Narrateur(s): Audren de Azevedo
- Durée: 3 h et 49 min
- Date de publication: 2023-08-22
- Langue: Portugais
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Nova versão: revisada, rediagramada e atualizada. Descubra todo o poder do Copywriting e das Palavras que Vendem...
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Prix courant: 9,45$ ou 1 crédit
Prix réduit: 9,45$ ou 1 crédit
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Next
- The Future Just Happened
- Auteur(s): Michael Lewis
- Narrateur(s): Michael Lewis
- Durée: 5 h et 59 min
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We are in the midst of one of the greatest status revolutions ever, and it's a brave new world indeed. Who better to guide us through it than Michael Lewis, whose subversive, trenchant humor is the perfect match to his subject matter. Here is an audiobook as fresh as tomorrow's headlines, and as entertaining as its best selling predecessors.
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Next
- The Future Just Happened
- Narrateur(s): Michael Lewis
- Durée: 5 h et 59 min
- Date de publication: 2001-07-10
- Langue: Anglais
- In Liar's Poker, the barbarians seized control of the bond markets. In The New New Thing some guys from Silicon Valley redefined...
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Prix courant: 14,57$ ou 1 crédit
Prix réduit: 14,57$ ou 1 crédit
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La bible du copywriting [The Bible of Copywriting]
- Comment utiliser l’écriture créative pour une communication numérique efficace e gagner sur le web
- Auteur(s): Nathan Rovesti
- Narrateur(s): D.M. Studio
- Durée: 2 h et 49 min
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TOUTES les techniques requises pour vous définir comme rédacteur professionnel sont condensées dans ces pages et, bientôt, vous pourriez les serrer entre vos mains. Est-ce qu’il suffit de le lire une fois pour encaisser des chiffres fous? NON, mais il deviendra votre Bible pour surpasser la concurrence jour après jour, en appliquant chaque suggestion dans les travaux que vous allez développer. Apprenez l’art de l’écriture persuasive et devenez l’un des professionnels les plus recherchés sur le marché!
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La bible du copywriting [The Bible of Copywriting]
- Comment utiliser l’écriture créative pour une communication numérique efficace e gagner sur le web
- Narrateur(s): D.M. Studio
- Durée: 2 h et 49 min
- Date de publication: 2022-10-18
- Langue: Français
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TOUTES les techniques requises pour vous définir comme rédacteur professionnel sont condensées dans ces pages et, bientôt, vous pourriez les serrer entre vos mains....
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Prix courant: 5,25$ ou 1 crédit
Prix réduit: 5,25$ ou 1 crédit
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Billion Dollar Brand Club
- How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
- Auteur(s): Lawrence Ingrassia
- Narrateur(s): Sean Patrick Hopkins
- Durée: 8 h et 34 min
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As Lawrence Ingrassia shows in this timely and eye-opening audiobook, a growing number of digital entrepreneurs have found new and creative ways to crack the code on the bonanza of physical goods that move through our lives every day. They have discovered that manufacturing, marketing, logistics, and customer service have all been flattened - where there were once walls that protected big brands like Gillette, Sealy, Victoria’s Secret, or Lenscrafters, savvy and hungry innovators now can compete on price, value, quality, speed, convenience, and service.
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Billion Dollar Brand Club
- How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
- Narrateur(s): Sean Patrick Hopkins
- Durée: 8 h et 34 min
- Date de publication: 2020-01-28
- Langue: Anglais
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A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy....
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Prix courant: 19,99$ ou 1 crédit
Prix réduit: 19,99$ ou 1 crédit
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How to Write Your Book Without the Fuss
- The Definitive Guide to Planning, Writing and Publishing Your Business or Self-Help Book
- Auteur(s): Lucy McCarraher, Joe Gregory
- Narrateur(s): Anna Parker-Naples
- Durée: 4 h et 2 min
- Version intégrale
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Au global
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Performance
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Histoire
If you're an entrepreneur with a message and you want to reach your best clients, raise your credibility as an expert and become an authority in your industry, then writing your book and getting it published is vital. Now it's easier than ever to get published, it's even more important that the book you write is not just good, but exceptional. "How To Write Your Book Without The Fuss" will show you exactly how to write for maximum impact, influence and income, so that you will have a book that brings business.
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How to Write Your Book Without the Fuss
- The Definitive Guide to Planning, Writing and Publishing Your Business or Self-Help Book
- Narrateur(s): Anna Parker-Naples
- Durée: 4 h et 2 min
- Date de publication: 2021-03-03
- Langue: Anglais
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If you're an entrepreneur with a message and you want to reach your best clients, raise your credibility as an expert and become an...
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Prix courant: 14,78$ ou 1 crédit
Prix réduit: 14,78$ ou 1 crédit
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Send
- The Essential Guide to Email for Office and Home
- Auteur(s): David Shipley, Will Schwalbe
- Narrateur(s): David Shipley, Will Schwalbe
- Durée: 2 h et 32 min
- Version abrégée
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Au global
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Performance
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Histoire
Whether you email just a little or never stop, here, at last, is an authoritative and delightful audiobook that will tell you how to write the perfect email anywhere. Send also points out the numerous (but not always obvious) times when email can be the worst option and might land you in hot water (or even jail!). In short: absolutely e-ssential.
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Send
- The Essential Guide to Email for Office and Home
- Narrateur(s): David Shipley, Will Schwalbe
- Durée: 2 h et 32 min
- Date de publication: 2007-04-02
- Langue: Anglais
- Whether you email just a little or never stop, here, at last, is an authoritative and delightful audiobook that will tell you how to write the perfect email anywhere....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 11,63$ ou 1 crédit
Prix réduit: 11,63$ ou 1 crédit
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