Business Research

Customers demystified! The truth and nothing but the truth! Simply the best thinking on how you can move customers to buy... buy more... and keep on buying! This book reveals 50 bite-size, easy-to-use techniques for finding and keeping highly profitable customers.

Goodreads is a difficult site to get used to and many authors give up and move on to other things. But it presents massive opportunities to authors. There are over 20 million members (and rising, fast) and they are all passionate readers - the very people authors need. This audiobook makes it quick and easy to authors to understand how to use Goodreads and how to use it as part of their author platform.

There's No Crying in Newsrooms tells the stories of remarkable women who broke through barrier after barrier at media organizations around the country over the past four decades. They started out as editorial assistants, fact checkers, and news secretaries and ended up running multi-million-dollar news operations that determine a large part of what Americans read, view, and think about the world.

An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a "how to" for hands-on techies, the book serves lay listeners and experts alike by covering new case studies and the latest state-of-the-art techniques.

Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult or that you lacked the discipline to succeed. From giving up cigarettes to increasing your productivity at work, you may simply have neglected to give yourself the proper incentives.

Wilber Winkle was called a "national treasure" by no less than TV's Larry King, and his book was dubbed the funniest in decades by American Bookseller. What does Mr. Winkle do? Without fear, he writes letters to the massive corporations responsible for popular consumer products, demanding satisfaction and complaining about even the most minor of flaws. And miraculously, the corporations answer.

As humans, we are greatly influenced by our relationships. We each enjoy being members of loyalty programs and networking groups that align with our goals. We have selected and continue to go to the same supermarkets, gas stations, banks, and purchase from only select companies. This happens because of an unspoken relationship that exists with these businesses and brands. They make us happy, we trust them, and their consistency is calming in a chaotic world with too many choices.

This essential guide is the first of its kind to chart a path to publication that is writer led, community based, and accessible to all. How to Submit speaks to writers who want to publish short stories, essays, or poems in literary magazines, as well as to those looking for a fresh route to publishing a full-length book. Whether you’re a first-time submitter or you have experience sending out your work, How to Submit provides you with the tools and knowledge to successfully share your writing.

Most writers want to sell more books, but with over 20 million books on the market, you need to adopt techniques and methods that help do that. Here are a number of things to do that will move you further along your goal of more book sales. Some are quick and easy, some are more difficult and long-term, but the more you do, the better your chances of sales improvement.

In Publish Your Purpose, Grace presents a step-by-step guide to writing and publishing your book. Encouraging and supportive, she takes you through the writing and publishing process, from big idea to book launch. Learn how to clarify your purpose and vision, set achievable goals, gain confidence, and create a productive writing routine. Based on her experience as an author and publisher, you'll uncover wisdom about the publishing industry, marketing strategies, and the pros and cons of different publishing options.

Sind Sie Autor oder möchten einer werden und suchen nach einem soliden, monatlichen Passiv-Einkommen? Dieses Buch zeigt Ihnen, wie Sie Ihr Werk über Amazon veröffentlichen und erfolgreich vermarkten. Seit 2014 bin ich als Kindle-Autor tätig und habe mein Wissen und meine Erfahrungen in diesem Ratgeber zusammengefasst. Hier finden Sie Antworten auf alle Fragen rund um die Vorbereitung, das Verfassen, die Veröffentlichung und die Vermarktung Ihres Buches.

With Amazon's growing power in both bookselling and publishing, considering where and how we get our books is more important now than ever. The simple act of putting a book in a reader's hands—what booksellers call handselling—becomes a catalyst for an exploration of the moral, financial, and political pressures all indie bookstores face.

Turning Pages: The Adventures and Misadventures of a Publisher is the well-told story of forty years in the publishing business. For twenty-four of those years, John Sargent ran one of America’s largest publishing companies. Rather than a straight chronological narrative, Sargent uses the best stories of those years to give us an intimate look inside book publishing. In weaving these stories together, he brings the listener with him through triumph and despair, and a very interesting daily life.

Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement, or even an endorsement? Are you sick of watching other businesses successfully grow their online presence, but you are unable to even get a follow? Have you tried applying the so-called “tricks” of the trade, but nothing seems to get you the kind of results that you desire?

От автора бестселлера Копирайтинг с нуля.Даниил Шардаков — опытный копирайтер и интернет-маркетолог, автор популярных курсов по написанию коммерческих текстов и статей.

Wallet Activism challenges you to rethink your financial power so can feel confident spending, earning, and saving money in ways that align with your values.

China's Super Consumers explores the extraordinary birth of consumerism in China and explains who these super consumers are. China's Super Consumers offers an in-depth explanation of what's inside the minds of Chinese consumers and explores what they buy, where they buy, how they buy, and most importantly, why they buy. The audiobook is filled with real-world stories of the foreign and domestic companies, leading brands, and top executives who have succeeded in selling to this burgeoning marketplace.

This is a self-publish, guidebook to help you along your journey to becoming a first-time publisher on Amazon KDP and other platforms. This could be your path to financial freedom and books will be around forever. You will get the opportunity to create generational wealth for your family and loved ones in perpetuity. As royalties is an asset that you can pass down to your children forever. I don’t just want you as a listener to think to yourself and say this is your dream, however, you are not taking the necessary steps and initiative to get your dreams to become reality.

Now more than ever, the scientific and medical community is under the microscope and in front of the media. Science matters, and in a post-truth world it’s more important than ever for scientists and physicians to be heard. But there’s a challenge. To get people to listen, you can’t communicate in writing alone anymore. You need to speak up and be seen—onstage, online, and on camera. To do this well you need to master the art of influential speaking, which is something you weren’t taught at university or medical school.

Hacer Social Media es un término que ha cobrado relevancia en los últimos tiempos. Es el uso correcto de las redes sociales, aunque cuidado, Social Media Manager no es lo mismo que Community Manager y es de los primeros puntos que se aclaran iniciando este trabajo.