Business Strategy
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Game Changer
- How Strategic Pricing Shapes Businesses, Markets, and Society
- Auteur(s): Jean-Manuel Izaret, Arnab Sinha
- Narrateur(s): Kent Klineman
- Durée: 13 h et 54 min
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In Game Changer, Jean-Manuel Izaret and Arnab Sinha simplify and clarify pricing strategy by integrating its many frameworks and concepts into seven distinct pricing games, each with its own proven tools, rules, forces, and structures. To help you pick the right game and play it well, Izaret and Sinha have developed the Strategic Pricing Hexagon, a tool refined through years of testing, iteration, and adaptation. The Hexagon is your portal to a business world where stronger growth and better financial performance come from a set of strategic pricing decisions.
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Game Changer
- How Strategic Pricing Shapes Businesses, Markets, and Society
- Narrateur(s): Kent Klineman
- Durée: 13 h et 54 min
- Date de publication: 2023-10-31
- Langue: Anglais
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In Game Changer, Jean-Manuel Izaret and Arnab Sinha simplify and clarify pricing strategy by integrating its many frameworks and concepts into seven distinct pricing games, each with its own proven tools, rules, forces, and structures....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Instagram Marketing
- Social Media Marketing Strategy Guide for Optimizing Instagram Page. How to Use the Facebook and Instagram Ads. Build Your Personal Brand on Instagram and Become an Influencer
- Auteur(s): Luke Harris
- Narrateur(s): Aaron Miller
- Durée: 3 h et 13 min
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This book provides ways to use social media marketing strategies as a guide for optimizing your Instagram page.The book also shows how to use Facebook ads and Instagram ads as a useful combination in achieving your online social media growth. The book helps you discover how to build your personal brand on Instagram and become an influencer. In this book, you’ll find out how to build engagement and develop Instagram stories for your brand in order to understand consumer insights and use the data obtained for future promotions.
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Instagram Marketing
- Social Media Marketing Strategy Guide for Optimizing Instagram Page. How to Use the Facebook and Instagram Ads. Build Your Personal Brand on Instagram and Become an Influencer
- Narrateur(s): Aaron Miller
- Durée: 3 h et 13 min
- Date de publication: 2020-01-07
- Langue: Anglais
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This book provides ways to use social media marketing strategies as a guide for optimizing your Instagram page.The book also shows how to use Facebook ads and Instagram ads as a useful combination in achieving your online social media growth....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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The Power of Nice
- How to Conquer the Business World with Kindness
- Auteur(s): Linda Kaplan Thaler, Robin Koval
- Narrateur(s): Linda Kaplan Thaler, Robin Koval
- Durée: 2 h et 58 min
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Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. While so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers.
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The Power of Nice
- How to Conquer the Business World with Kindness
- Narrateur(s): Linda Kaplan Thaler, Robin Koval
- Durée: 2 h et 58 min
- Date de publication: 2007-07-24
- Langue: Anglais
- Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice....
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Prix courant: 20,19$ ou 1 crédit
Prix réduit: 20,19$ ou 1 crédit
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Digital Marketing QuickStart Guide
- The Simplified Beginner’s Guide to Developing a Scalable Online Strategy, Finding Your Customers, and Profitably Growing ... Business (QuickStart Guides™ - Business)
- Auteur(s): Benjamin Sweeney
- Narrateur(s): Duke Holm
- Durée: 9 h et 50 min
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Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces. Author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.
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Digital Marketing QuickStart Guide
- The Simplified Beginner’s Guide to Developing a Scalable Online Strategy, Finding Your Customers, and Profitably Growing ... Business (QuickStart Guides™ - Business)
- Narrateur(s): Duke Holm
- Durée: 9 h et 50 min
- Date de publication: 2022-09-22
- Langue: Anglais
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Author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Influencer Marketing Strategy
- How to Create Successful Influencer Marketing
- Auteur(s): Gordon Glenister
- Narrateur(s): Neil Whiteside
- Durée: 5 h et 13 min
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Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing. However, while the opportunities are vast, the very nature of influencer marketing means that a brand must relinquish control of their marketing message to allow the influencer to communicate in their natural style.
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Influencer Marketing Strategy
- How to Create Successful Influencer Marketing
- Narrateur(s): Neil Whiteside
- Durée: 5 h et 13 min
- Date de publication: 2023-02-27
- Langue: Anglais
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Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing....
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Prix courant: 25,00$ ou 1 crédit
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Auteur(s): Dekker Fraser, Spencer Grover
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market. They do this by employing the latest marketing tactics emerging from Silicon Valley and foundational thinking from the Kellogg School of Management.
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
- Date de publication: 2020-04-30
- Langue: Anglais
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market....
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Prix courant: 18,74$ ou 1 crédit
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The Financial Times Guide to Strategy, 5th Edition
- How to Create, Pursue and Deliver a Winning Strategy (FT Guides Series)
- Auteur(s): Richard Koch
- Narrateur(s): Liam Gerrard
- Durée: 13 h et 26 min
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The Financial Times Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers, and introduces the key strategic tools and techniques you need to develop your own strategy. Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering, and understanding successful strategy.
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The Financial Times Guide to Strategy, 5th Edition
- How to Create, Pursue and Deliver a Winning Strategy (FT Guides Series)
- Narrateur(s): Liam Gerrard
- Durée: 13 h et 26 min
- Date de publication: 2024-01-16
- Langue: Anglais
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Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering, and understanding successful strategy....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Getting Started with Demand Generation: Developing an All-Star Marketing Strategy to Supercharge Growth and Minimize Risk
- Auteur(s): Matt Berringer MBA
- Narrateur(s): Mark Thalhofer
- Durée: 4 h et 28 min
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B2B decision-makers are more informed and more inundated with choices than ever before. To succeed in this environment, businesses need to break through the noise, engage prospects on their own terms, and add value every step of the way. Leveraging more than 15 years of marketing success with startups and Fortune 500 companies, Getting Started with Demand Generation provides the foundation for marketing and sales leaders to develop a high-performing, revenue-focused program that fills the marketing funnel and drives qualified sales opportunities.
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Getting Started with Demand Generation: Developing an All-Star Marketing Strategy to Supercharge Growth and Minimize Risk
- Narrateur(s): Mark Thalhofer
- Durée: 4 h et 28 min
- Date de publication: 2019-07-15
- Langue: Anglais
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B2B decision-makers are more informed and more inundated with choices than ever before. To succeed in this environment, businesses need to break through the noise, engage prospects on their own terms, and add value every step of the way....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Design-Driven Growth
- Strategy & Case Studies For Product Shapers
- Auteur(s): Molly Norris Walker
- Narrateur(s): Susan Marlow
- Durée: 1 h et 53 min
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Here’s the cold, hard truth: Ideas are cheap. Product follow-through is where the money is spent and made. That’s where heroes are forged, and excellent product design sparks what eventually becomes major growth. Today, products need to grow their user bases...from scratch, again and again. This book is a guide to the vital work of shaping a product into its sustaining engine. It’s a design-focused companion to methodologies like product-led growth.
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Design-Driven Growth
- Strategy & Case Studies For Product Shapers
- Narrateur(s): Susan Marlow
- Durée: 1 h et 53 min
- Date de publication: 2018-09-04
- Langue: Anglais
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Here’s the cold, hard truth: Ideas are cheap. Product follow-through is where the money is spent and made. That’s where heroes are forged, and excellent product design sparks what eventually becomes major growth....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Franchise Business: A Powerful Winning Strategy for Business Growth in Any Economy
- Auteur(s): Ade Asefeso MCIPS MBA
- Narrateur(s): Susan Lee
- Durée: 4 h et 22 min
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In general, companies decide to begin franchising for one of three reasons: lack of money, people, or time. Opening your own franchise business is a big step for those who choose the venture, and it can be somewhat intimidating. The franchise marketplace is filled with innumerable franchise systems over a vast range of industries.
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Franchise Business: A Powerful Winning Strategy for Business Growth in Any Economy
- Narrateur(s): Susan Lee
- Durée: 4 h et 22 min
- Date de publication: 2015-06-18
- Langue: Anglais
- In general, companies decide to begin franchising for one of three reasons: lack of money, people, or time....
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Prix courant: 19,78$ ou 1 crédit
Prix réduit: 19,78$ ou 1 crédit
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The Art of War
- Auteur(s): Sun Tzu
- Narrateur(s): Glen Reed
- Durée: 1 h et 8 min
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The Art of War is an ancient Chinese military treatise dating from the fifth century BCE). The work, attributed to the ancient Chinese military strategist Sun Tzu (Sunzi), comprises 13 chapters, each devoted to an aspect of warfare and its application to military tactics and strategy. It contains a detailed analysis of the Chinese military, from weapons and strategy to rank and discipline as well as the importance of intelligence and espionage in war.
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The Art of War
- Narrateur(s): Glen Reed
- Durée: 1 h et 8 min
- Date de publication: 2020-01-10
- Langue: Anglais
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The Art of War is an ancient Chinese military treatise dating from the fifth century BCE). The work, attributed to the ancient Chinese military strategist Sun Tzu (Sunzi), comprises thirteen chapters, each devoted to an aspect of warfare and its application to military tactics and strategy....
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Prix courant: 7,06$ ou 1 crédit
Prix réduit: 7,06$ ou 1 crédit
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Gameplan
- The Complete Strategy Guide to Go from Starter Kit to Silver
- Auteur(s): Sarah Harnisch
- Narrateur(s): Sarah Harnisch
- Durée: 7 h et 21 min
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With a passion for helping others and a modern approach to sharing the oils, Sarah Harnisch made it to Platinum in Young Living in 17 months. Now she's sharing her strategy in this densely-packed guide to take you from starter kit to Silver in Young Living. Understand the chessboard of network marketing and get practical advice for every aspect of your business.
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AMAZING READ
- Écrit par Utilisateur anonyme le 2018-03-14
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Gameplan
- The Complete Strategy Guide to Go from Starter Kit to Silver
- Narrateur(s): Sarah Harnisch
- Durée: 7 h et 21 min
- Date de publication: 2017-02-03
- Langue: Anglais
- With a passion for helping others and a modern approach to sharing the oils, Sarah Harnisch made it to Platinum in Young Living in 17 months....
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Prix courant: 26,82$ ou 1 crédit
Prix réduit: 26,82$ ou 1 crédit
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Reach
- A New Strategy to Help You Step Outside Your Comfort Zone, Rise to the Challenge, and Build Confidence
- Auteur(s): Andy Molinsky
- Narrateur(s): Andy Molinsky
- Durée: 5 h et 30 min
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Do you feel comfortable delivering bad news? Do you look forward to speaking in public? Do you enjoy networking? Is it easy for you to speak your mind and be assertive with friends and colleagues? If you answered no to any of these questions, this book can help!
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Reach
- A New Strategy to Help You Step Outside Your Comfort Zone, Rise to the Challenge, and Build Confidence
- Narrateur(s): Andy Molinsky
- Durée: 5 h et 30 min
- Date de publication: 2017-01-24
- Langue: Anglais
- Do you feel comfortable delivering bad news? Do you look forward to speaking in public? If you answered no to any of these questions, this book can help....
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Prix courant: 27,79$ ou 1 crédit
Prix réduit: 27,79$ ou 1 crédit
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Think Like Your Customer
- A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
- Auteur(s): Bill Stinnett
- Narrateur(s): Jeff Cummings
- Durée: 4 h et 48 min
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The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business" In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.
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Think Like Your Customer
- A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
- Narrateur(s): Jeff Cummings
- Durée: 4 h et 48 min
- Date de publication: 2021-07-23
- Langue: Anglais
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In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions....
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Prix courant: 14,93$ ou 1 crédit
Prix réduit: 14,93$ ou 1 crédit
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Secrets of Supply Chain Management!: Strategy, Planning and Operations!
- Auteur(s): Andrei Besedin
- Narrateur(s): Jake Hunsbusher
- Durée: 59 min
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The global economy of today is diverse and so rich that considering suppliers could result in a task that would most times be overwhelming. Ask every single successful entrepreneur today; they will tell you that an effective supply chain management is a crucial component to the business success. What separates the great companies from the rest is the knowledge of the secrets of supply chain management. Do you think you can also stand out?
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Secrets of Supply Chain Management!: Strategy, Planning and Operations!
- Narrateur(s): Jake Hunsbusher
- Durée: 59 min
- Date de publication: 2018-07-13
- Langue: Anglais
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The global economy of today is diverse and so rich that considering suppliers could result in a task that would most times be overwhelming. Ask every single successful entrepreneur today; they will tell you that an effective supply chain management is a crucial component to the business....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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HBR's 10 Must Reads on Platforms and Ecosystems
- Auteur(s): Harvard Business Review
- Narrateur(s): Graham Rowat
- Durée: 5 h et 34 min
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Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you listen to nothing else on platforms and ecosystems, listen to these 10 articles by experts in the field.
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HBR's 10 Must Reads on Platforms and Ecosystems
- Narrateur(s): Graham Rowat
- Série: HBR's 10 Must Reads series
- Durée: 5 h et 34 min
- Date de publication: 2020-11-24
- Langue: Anglais
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Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions....
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Prix courant: 17,81$ ou 1 crédit
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International Business Strategy: Business Expansion - Bring High Noon Soft Drink to Britain
- Business Law study: Robinhood Scandal Case Study. Bundle Books 2 in 1
- Auteur(s): Dan Gan
- Narrateur(s): Jareb Berthiaume, Katie Bokan, Michelle Park
- Durée: 1 h et 27 min
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High Noon has established itself within the United States' hard seltzer market as a low-calorie alcoholic beverage with no added sugar as well as being gluten-free. In this book, we are going to talk about business ideas that may bring High Noon soft drinks to Britain and build a market there! We will analyze the economic factors, marketing in UK, and SWOT model. Let's take a closer look and break down the details of our expansion!
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International Business Strategy: Business Expansion - Bring High Noon Soft Drink to Britain
- Business Law study: Robinhood Scandal Case Study. Bundle Books 2 in 1
- Narrateur(s): Jareb Berthiaume, Katie Bokan, Michelle Park
- Durée: 1 h et 27 min
- Date de publication: 2021-06-30
- Langue: Anglais
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High Noon has established itself within the United States' hard seltzer market as a low-calorie alcoholic beverage with no added sugar as well as being gluten-free. In this book, we are going to talk about business ideas that may bring High Noon soft drinks to Britain....
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Prix courant: 8,71$ ou 1 crédit
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Red Team
- How to Succeed by Thinking Like the Enemy
- Auteur(s): Micah Zenko
- Narrateur(s): Christopher Lane
- Durée: 11 h et 2 min
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Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood. Today, red teams - comprised primarily of fearless skeptics and those assuming the role of saboteurs who seek to better understand the interests, intentions, and capabilities of institutions or potential competitors - are used widely in both the public and private sector.
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Red Team
- How to Succeed by Thinking Like the Enemy
- Narrateur(s): Christopher Lane
- Durée: 11 h et 2 min
- Date de publication: 2015-11-03
- Langue: Anglais
- Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood....
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Prix courant: 32,00$ ou 1 crédit
Prix réduit: 32,00$ ou 1 crédit
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Escaping the Growth Curse
- The Path to Stronger Corporate Strategy
- Auteur(s): Yves Doz, Keeley Wilson, Jill Ader - foreword
- Narrateur(s): Stephen Caffrey
- Durée: 8 h et 52 min
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As companies mature, their underlying growth naturally slows-this is called the 'growth curse'. It's a pervasive problem that plagues companies, CEOs, and board members alike. In order to safeguard a company's future, a strategic form of governance in which the board plays a more active role on behalf of all stakeholders, must be activated.
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Escaping the Growth Curse
- The Path to Stronger Corporate Strategy
- Narrateur(s): Stephen Caffrey
- Durée: 8 h et 52 min
- Date de publication: 2024-08-27
- Langue: Anglais
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Sustainable company growth isn't just a pipedream. This three-part blueprint is your guide to avoiding the traps that cause growth to stall.
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Prix courant: 21,92$ ou 1 crédit
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Liderazgo [Leadership]
- Seis estudios sobre estrategia mundial [Six Studies in World Strategy]
- Auteur(s): Henry Kissinger, Ramón González Férriz - translator, Marta Valdivieso Rodríguez - translator
- Narrateur(s): Roger Vidal
- Durée: 18 h et 57 min
- Version intégrale
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Au global
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Performance
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Histoire
Henry Kissinger analiza cómo seis líderes extraordinarios, a los que conoció de cerca, dieron forma a sus países y al mundo que hoy conocemos.
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Liderazgo [Leadership]
- Seis estudios sobre estrategia mundial [Six Studies in World Strategy]
- Narrateur(s): Roger Vidal
- Durée: 18 h et 57 min
- Date de publication: 2023-03-09
- Langue: Espagnol
-
Henry Kissinger analiza cómo seis líderes extraordinarios, a los que conoció de cerca, dieron forma a sus países y al mundo que hoy conocemos....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 30,29$ ou 1 crédit
Prix réduit: 30,29$ ou 1 crédit
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