Business Strategy
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The Habit of Excellence
- Why British Army Leadership Works
- Auteur(s): Lt. Col Langley Sharp
- Narrateur(s): Lt. Col Langley Sharp
- Durée: 9 h et 10 min
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Army leadership is a sophisticated endeavour that has kept pace with societal change and the challenges of the modern world. In the military, exceptional leadership is crucial every day. Drawing on the latest research in military history, sociology, psychology and behavioural science and with compelling illustration from British Army operations across the centuries, Lt Col Langley Sharp MBE goes beyond the latest leadership fads to distil into one peerlessly authoritative work the essence of leading and leadership from one of the world's most revered institutions.
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The Habit of Excellence
- Why British Army Leadership Works
- Narrateur(s): Lt. Col Langley Sharp
- Durée: 9 h et 10 min
- Date de publication: 2021-10-07
- Langue: Anglais
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Lt Col Langley Sharp MBE goes beyond the latest leadership fads to distil into one peerlessly authoritative work the essence of leading and leadership from one of the world's most revered institutions....
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Prix courant: 19,77$ ou 1 crédit
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The Customer Success Economy
- Why Every Aspect of Your Business Model Needs a Paradigm Shift
- Auteur(s): Nick Mehta, Allison Pickens, Maria Martinez - foreword
- Narrateur(s): Chloe Cannon
- Durée: 10 h et 6 min
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If leaders aren't integrating their digital offerings into a philosophy of customer success, they will be defeated in the next decade because technical excellence and other traditional competitive advantages are becoming too easy to imitate. The Customer Success Economy offers examples and specifics of how companies can transform. It addresses the pains of transforming organizational charts, leadership roles, responsibilities, and strategies so the whole company works together in total service to the customer.
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The Best Book for Customer Success!
- Écrit par Utilisateur anonyme le 2022-09-28
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The Customer Success Economy
- Why Every Aspect of Your Business Model Needs a Paradigm Shift
- Narrateur(s): Chloe Cannon
- Durée: 10 h et 6 min
- Date de publication: 2020-07-31
- Langue: Anglais
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If leaders aren't integrating their digital offerings into a philosophy of customer success, they will be defeated in the next decade because technical excellence and other traditional competitive advantages are becoming too easy to imitate....
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Prix courant: 27,83$ ou 1 crédit
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Growth IQ
- Get Smarter About the Choices That Will Make or Break Your Business
- Auteur(s): Tiffani Bova
- Narrateur(s): Tiffani Bova
- Durée: 9 h et 55 min
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Do you know the best way to drive your company's growth? If not, it's time to boost your growth IQ. Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just 10 simple - but easily misunderstood - paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context.
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Growth IQ
- Get Smarter About the Choices That Will Make or Break Your Business
- Narrateur(s): Tiffani Bova
- Durée: 9 h et 55 min
- Date de publication: 2018-08-14
- Langue: Anglais
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Do you know the best way to drive your company's growth? If not, it's time to boost your growth IQ....
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Prix courant: 23,31$ ou 1 crédit
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Writing Is Designing
- Words and the User Experience
- Auteur(s): Michael J. Metts, Andy Welfle, Sara Wachter-Boettcher - foreword
- Narrateur(s): William Sarris
- Durée: 4 h et 41 min
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Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.
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Writing Is Designing
- Words and the User Experience
- Narrateur(s): William Sarris
- Durée: 4 h et 41 min
- Date de publication: 2024-07-23
- Langue: Anglais
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Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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The Digital Marketing Handbook
- Create a Simple Strategy and Grow Your Business Online
- Auteur(s): Alice Benham
- Narrateur(s): Alice Benham
- Durée: 6 h et 5 min
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There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small business owners looking to grow. Like Alice herself, the book is honest, practical, engaging and actionable - no fluff or complication allowed - and will help you build a community, get visible and make sales. It is rooted in theory but with real-life experiences, and will leave you with the clarity and systems to take your business to the next level.
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The Digital Marketing Handbook
- Create a Simple Strategy and Grow Your Business Online
- Narrateur(s): Alice Benham
- Durée: 6 h et 5 min
- Date de publication: 2024-06-20
- Langue: Anglais
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Get clarity and take action to grow your business using digital media....
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Prix courant: 26,00$ ou 1 crédit
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Strategic Analytics
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Auteur(s): Harvard Business Review
- Narrateur(s): Jonathan Todd Ross
- Durée: 3 h et 3 min
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Data analytics offer an incredible opportunity to predict the future, engage with new technological advancements, and gain valuable insights about your business. But unless you're staying on top of the cutting edge of analytics, your company is wasting that potential-and your competitors will be gaining speed while you fall behind. These articles by experts and consultants will help you understand today's essential thinking about what data analytics are capable of and how to adopt their use in your organization.
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Strategic Analytics
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Narrateur(s): Jonathan Todd Ross
- Série: HBR Insights Series
- Durée: 3 h et 3 min
- Date de publication: 2020-04-21
- Langue: Anglais
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Data analytics offer an incredible opportunity to predict the future, engage with new technological advancements, and gain valuable insights about your business....
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Prix courant: 12,24$ ou 1 crédit
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Data Analytics for Business
- Lessons for Sales, Marketing, and Strategy
- Auteur(s): Ira J. Haimowitz
- Narrateur(s): Ray Greenley
- Durée: 6 h et 12 min
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Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real-world business applications.
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Data Analytics for Business
- Lessons for Sales, Marketing, and Strategy
- Narrateur(s): Ray Greenley
- Durée: 6 h et 12 min
- Date de publication: 2024-09-10
- Langue: Anglais
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Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real-world business applications.
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Prix courant: 17,81$ ou 1 crédit
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The Power of And
- Responsible Business Without Trade-Offs
- Auteur(s): R. Edward Freeman, Kirsten E. Martin, Bidhan L. Parmar
- Narrateur(s): Barry Abrams
- Durée: 4 h et 29 min
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The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emerging business model built on five key concepts: prioritizing purpose as well as profits; creating value for stakeholders as well as shareholders; seeing business as embedded in society as well as markets; recognizing people's full humanity as well as their economic interests.
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The Power of And
- Responsible Business Without Trade-Offs
- Narrateur(s): Barry Abrams
- Durée: 4 h et 29 min
- Date de publication: 2020-06-16
- Langue: Anglais
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The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies....
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Prix courant: 14,47$ ou 1 crédit
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Redefining Retail
- 10 Guiding Principles for a Post-Digital World
- Auteur(s): Philip Kotler, Giuseppe Stigliano
- Narrateur(s): Steve Menasche
- Durée: 9 h et 53 min
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In Redefining Retail: 10 Guiding Principles for a Post-Digital World, Prof. Philip Kotler and Dr. Giuseppe Stigliano deliver a timely and insightful examination of retail and consumer brand marketing. In the book, you'll find practical and concrete techniques for redefining your organization's internal operations and processes, as well as its business strategy. You'll rethink the entire value chain as you consider the growing importance of sustainability, diversity and inclusion, working policies, and more.
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Redefining Retail
- 10 Guiding Principles for a Post-Digital World
- Narrateur(s): Steve Menasche
- Durée: 9 h et 53 min
- Date de publication: 2024-05-14
- Langue: Anglais
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Perfect for managers, entrepreneurs, consultants, and investors in both the B2B and B2C sectors, Redefining Retail will also prove invaluable to students of management, marketing, and business administration, as well as anyone with an interest in the evolution of commerce.
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Prix courant: 21,92$ ou 1 crédit
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The Execution Premium
- Linking Strategy to Operations for Competitive Advantage
- Auteur(s): Robert S. Kaplan, David P. Norton
- Narrateur(s): Barry Abrams
- Durée: 10 h et 5 min
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In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area - not with formulating strategy, but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans. It doesn't have to be that way. Building on their breakthrough works on strategy-focused organizations, the authors describe a multistage system that enables you to gain measurable benefits from your carefully formulated business strategy.
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The Execution Premium
- Linking Strategy to Operations for Competitive Advantage
- Narrateur(s): Barry Abrams
- Durée: 10 h et 5 min
- Date de publication: 2021-12-28
- Langue: Anglais
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Building on their breakthrough works on strategy-focused organizations, the authors describe a multistage system that enables you to gain measurable benefits from your carefully formulated business strategy....
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Prix courant: 27,83$ ou 1 crédit
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Think Bigger
- Developing a Successful Big Data Strategy for Your Business
- Auteur(s): Mark Van Rijmenam
- Narrateur(s): Erik Synnestvedt
- Durée: 9 h et 8 min
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Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this audiobook provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.
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Think Bigger
- Developing a Successful Big Data Strategy for Your Business
- Narrateur(s): Erik Synnestvedt
- Durée: 9 h et 8 min
- Date de publication: 2014-04-18
- Langue: Anglais
- Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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The Customer Centricity Playbook
- Implement a Winning Strategy Driven by Customer Lifetime Value
- Auteur(s): Peter Fader, Sarah Toms
- Narrateur(s): Steve Menasche
- Durée: 4 h et 2 min
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Not all customers are the same, regardless of how they appear on the surface. The most successful companies, from Amazon to Best Buy, understand their best customers are their most valuable asset, and they tailor their acquisition, development, and retention efforts to those customers. In The Customer Centricity Playbook, Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.
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The Customer Centricity Playbook
- Implement a Winning Strategy Driven by Customer Lifetime Value
- Narrateur(s): Steve Menasche
- Durée: 4 h et 2 min
- Date de publication: 2019-06-11
- Langue: Anglais
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Not all customers are the same, regardless of how they appear on the surface. The most successful companies, from Amazon to Best Buy, understand their best customers are their most valuable asset, and they tailor their acquisition, development, and retention efforts to those customers....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Your Strategy Needs a Strategy
- How to Choose and Execute the Right Approach
- Auteur(s): Martin Reeves, Knut Haanaes, Janmejaya Sinha
- Narrateur(s): Jeffrey Schmidt
- Durée: 6 h et 52 min
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In this book, The Boston Consulting Group's Martin Reeves, Knut Haanæs, and Janmejaya Sinha offer a proven method to determine the strategy approach that is best for your company. They start by helping you assess your business environment—how unpredictable it is, how much power you have to change it, and how harsh it is—a critical component of getting strategy right.
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a must read
- Écrit par Moises le 2023-06-16
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Your Strategy Needs a Strategy
- How to Choose and Execute the Right Approach
- Narrateur(s): Jeffrey Schmidt
- Durée: 6 h et 52 min
- Date de publication: 2023-03-07
- Langue: Anglais
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In this book, The Boston Consulting Group's Martin Reeves, Knut Haanæs, and Janmejaya Sinha offer a proven method to determine the strategy approach that is best for your company....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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A Crowdfunder's Strategy Guide
- Build a Better Business by Building Community
- Auteur(s): Jamey Stegmaier
- Narrateur(s): Mitchell Lucas
- Durée: 4 h et 25 min
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As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this audiobook, he goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money but as a better way to build and run a business.
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excellent reference
- Écrit par Utilisateur anonyme le 2021-03-17
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A Crowdfunder's Strategy Guide
- Build a Better Business by Building Community
- Narrateur(s): Mitchell Lucas
- Durée: 4 h et 25 min
- Date de publication: 2015-09-04
- Langue: Anglais
- In this audiobook Jamey Stegmaier goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money....
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Prix courant: 18,13$ ou 1 crédit
Prix réduit: 18,13$ ou 1 crédit
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The Future of Competitive Strategy
- Unleashing the Power of Data and Digital Ecosystems (Management on the Cutting Edge)
- Auteur(s): Mohan Subramaniam
- Narrateur(s): Tim Andres Pabon
- Durée: 9 h et 56 min
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Mohan Subramaniam explains how firms can leverage both their traditional strengths and the modern-day power of data and digital ecosystems to forge a new competitive strategy.
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The Future of Competitive Strategy
- Unleashing the Power of Data and Digital Ecosystems (Management on the Cutting Edge)
- Narrateur(s): Tim Andres Pabon
- Durée: 9 h et 56 min
- Date de publication: 2022-12-16
- Langue: Anglais
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Mohan Subramaniam explains how firms can leverage both their traditional strengths and the modern-day power of data and digital ecosystems to forge a new competitive strategy....
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Prix courant: 31,30$ ou 1 crédit
Prix réduit: 31,30$ ou 1 crédit
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Fusion Strategy
- How Real-Time Data and AI Will Power the Industrial Future
- Auteur(s): Vijay Govindarajan, Venkat Venkatraman
- Narrateur(s): Tom Parks
- Durée: 6 h et 34 min
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In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-its-kind playbook that will help industrial companies combine what they do best-create physical products-with what digitals do best-use algorithms and AI to parse expansive, interconnected datasets-to make strategic connections that would otherwise be impossible.
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Fusion Strategy
- How Real-Time Data and AI Will Power the Industrial Future
- Narrateur(s): Tom Parks
- Durée: 6 h et 34 min
- Date de publication: 2024-04-09
- Langue: Anglais
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In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-its-kind playbook that will help industrial companies combine what they do best with what digitals do best.
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Prix courant: 21,92$ ou 1 crédit
Prix réduit: 21,92$ ou 1 crédit
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The Marvel Studios Story
- How a Failing Comic Book Publisher Became a Hollywood Superhero
- Auteur(s): Charlie Wetzel, Stephanie Wetzel
- Narrateur(s): Mark Smeby
- Durée: 3 h et 3 min
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What can you learn from the world’s most successful companies? The Marvel Studios Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled a struggling comic book publisher to parlay the power of myth and storytelling to become one of history’s most successful movie studios.
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The Marvel Studios Story
- How a Failing Comic Book Publisher Became a Hollywood Superhero
- Narrateur(s): Mark Smeby
- Série: The Business Storybook Series
- Durée: 3 h et 3 min
- Date de publication: 2020-05-26
- Langue: Anglais
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The Marvel Studios Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled a comic book publisher to parlay the power of myth and storytelling to become one of history’s most successful movie studios....
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Prix courant: 19,80$ ou 1 crédit
Prix réduit: 19,80$ ou 1 crédit
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Expectations Investing
- Reading Stock Prices for Better Returns
- Auteur(s): Michael J. Mauboussin, Alfred Rappaport
- Narrateur(s): Steve Routman
- Durée: 6 h et 59 min
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Expectations Investing offers a unique and powerful alternative for identifying value-price gaps. Rappaport and Mauboussin provide everything the listener needs to utilize the discounted cash flow model successfully. And they add an important twist: They suggest that rather than forecasting cash flows, investors should begin by estimating the expectations embedded in a company's stock price.
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Expectations Investing
- Reading Stock Prices for Better Returns
- Narrateur(s): Steve Routman
- Durée: 6 h et 59 min
- Date de publication: 2022-09-20
- Langue: Anglais
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Expectations Investing offers a unique and powerful alternative for identifying value-price gaps. Rappaport and Mauboussin provide everything the listener needs to utilize the discounted cash flow model successfully. And they add an important twist....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Leadership Strategy and Tactics Guidebook for Managers
- Leadership Styles to Lead Like a Champ with Charisma Myth & Modern Leaders Strategies and to Win Leadership Challenges in an Organization
- Auteur(s): Brent T. Donvan
- Narrateur(s): Tom Brooks
- Durée: 5 h et 30 min
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There are a lot of right leadership strategies and techniques our leaders have been using throughout history. In Leadership Strategies and Tactics Guidebook for Leaders, you will uncover the secrets to exceptional leadership. The books are designed to get you thinking about your own leadership style and what you need to do to enhance your leadership.
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Leadership Strategy and Tactics Guidebook for Managers
- Leadership Styles to Lead Like a Champ with Charisma Myth & Modern Leaders Strategies and to Win Leadership Challenges in an Organization
- Narrateur(s): Tom Brooks
- Durée: 5 h et 30 min
- Date de publication: 2020-12-08
- Langue: Anglais
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There are a lot of right leadership strategies and techniques our leaders have been using throughout history. In Leadership Strategies and Tactics Guidebook for Leaders, you will uncover the secrets to exceptional leadership....
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Prix courant: 25,00$ ou 1 crédit
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Digital Sense
- The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience
- Auteur(s): Travis Wright, Chris J. Snook
- Narrateur(s): Walter Dixon
- Durée: 7 h et 29 min
- Version intégrale
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Au global
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Performance
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Histoire
Compete in the digital world with pragmatic strategies for success. Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand.
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Digital Sense
- The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience
- Narrateur(s): Walter Dixon
- Durée: 7 h et 29 min
- Date de publication: 2017-06-13
- Langue: Anglais
- Compete in the digital world with pragmatic strategies for success....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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