Business Words

For Mike Krzyzewski, head coach of the Duke University men's basketball team, certain words have special importance and force. Coach K uses them every day to energize, motivate, and teach his players how to be winners on the court and in every aspect of their lives. Now, in Beyond Basketball, he offers 40 short, hard-hitting audio essays that will educate and inspire. Each is centered on an important keyword and illustrated with anecdotes from his personal experiences.

2023 UPDATED EDITION. Learn Google Ads (AdWords) in Plain English - Step by Step!

Into every life, some rain must fall. Nobody is fine all the time, and if you’re feeling down or struggling with serious problems, you’re not alone. This clear and comforting guide is here to help you understand the mental health issues that can affect us all, and to help you look after your mind, body and soul. Touching on a range of topics, including anxiety, depression, loneliness, stress and self-esteem, this is a book for anyone and everyone who needs good advice, fresh ideas and kind words.

There has never been a better time to build an audience around your idea or product. But with so many people and companies clamoring for attention, it's also more challenging than ever to do work that deeply resonates with the marketplace and creates true and lasting impact.

According to Mark Mincolla, PhD, developing our superconscious mind and recognizing the divine source that exists within each of us is what generates miracles. A wholistic physician for more than three decades, Mark used his own techniques and learnings to cure himself of a life-threatening illness. In The Way of Miracles, he shares experiences, documented research, and exercises that he provides his patients and uses himself to raise consciousness in order to cultivate the ability to heal and create miracles that have a lasting effect.

Tom Junod’s Esquire profile of Fred Rogers, "Can You Say...Hero?", has been hailed as a classic of magazine writing. Now, his moving story of meeting and observing the beloved host of Mister Rogers' Neighborhood is the inspiration for A Beautiful Day in the Neighborhood, directed by Marielle Heller and written by Micah Fitzerman-Blue and Noah Harpster. Here, Junod’s unforgettable piece appears for the first time in audiobook form alongside an inspiring collection of advice and encouragement from Mister Rogers himself.

Word of mouth is directly responsible for 19 percent of all purchases, and influences as much as 90 percent. Every human on Earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1 percent of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business.

Master word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz.

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365 Quotes to Live Your Life By will be more focused than other quote books, allowing you to keep your mind on what is most important and helping you produce real and long-lasting positive changes in your life. This collection of great quotes comes from a diverse range of great people - men and women from the East to the West, from ancient to modern times, from artists to philosophers to scientists to entrepreneurs, and more.

Your culture is your number-one competitive advantage. But here's the rub: Inspiring cultures don't happen by accident. You can't buy, borrow, or fake a great culture. You need to be deliberate about building a truly inspiring culture. That's where The Humor Advantage comes in.

Whether you’re struggling to get started, afraid of making a big decision, or clinging to a path no longer meant for you—this book is the kick in the pants you need to take the next step and go after what you want. Gutsy is your guidebook to uncovering the audacious courage within you and making an impact on this world that only you can make. This book will help you learn to turn off the expectations of others, ask for what you deserve, stick your neck out, and be brave enough to take that next step.

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.

Navigating the workforce as a woman can feel like making your way through a minefield. Step too far in one direction, and suddenly, you're considered bossy and overbearing and difficult to work with. Tricia Kagerer uses her experience and the experiences of other women to provide guidance to help women of all ages and in all walks of life achieve their goals. Kagerer identifies the challenges - both internal and external - that hold women back both personally and professionally, explores their impact, and outlines strategies for overcoming them.

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mouth marketing plan.

A chapter from Zoom by Daniel Roberts and Fortune contributors. With Zoom, Fortune magazine extends one of its most successful franchises, 40 Under 40, to bring you original insight on the best-kept secrets of top entrepreneurs, business leaders, and rising tech stars.

A practical and irreverent guide to taking the sting out of feedback and reclaiming it as a motivating, empowering experience for everyone involved. Feedback: the mere mention of the word can make our blood pressure rise and our defenses go up. For many of us, it's a dirty word that we associate with bias, politics, resentment, and self-doubt. However, if we take a step back and think about its true intent, we realize that feedback needn't be a bad thing. After all, understanding how others experience us provides valuable opportunities to learn and grow.

Successful leaders build and maintain productive, mutually-beneficial relationships - inside and outside of their organizations. They purposefully shape workplace culture that retains talent, cultivates innovation and supports the organization's goals. And they achieve excellence in teamwork and organizational execution - the nuts and bolts of collaborative action that actually produces desired results.

Whether you're an HR professional or a manager, chances are there's one task you really dislike: giving performance reviews. Even if you know the basic points you want to get across, finding the right words and committing them to paper is about as much fun as a trip to the dentist. But this handy little audiobook puts thousands of ready-to-use words, phrases, descriptions, and action items right at your fingertips.

What type of leadership is needed in a moment that demands adaptive change? Tod Bolsinger, author of Canoeing the Mountains, is uniquely positioned to explore the qualities of adaptive leadership in contexts ranging from churches to nonprofit organizations. He deftly examines both the external challenges we face and the internal resistance that holds us back. When reflection and relationships are combined into a life of deliberate practice, leaders become both stronger and more flexible.