Business Words

Brand advocates are your most loyal, passionate, and engaged customers, and your best marketers. They don't just buy your products - they sell your products for you. Brand Advocates teaches you how to turn your enthusiastic customers into a powerful and sustainable marketing force. Through a step-by-step playbook and real-world examples, you'll learn exactly what it takes to build and activate your "Advocate Army", from identifying your advocates to energizing them and tracking results.

Once you learn how to use them, controlling people's minds will be that easy. Do you struggle to get people to listen to you, to have them comply with instructions and requests? Do you always use the same common words that everyone else is using? Are you paying any attention to the words that you choose? Imagine yourself flowing with powerful words: you just can't help it, it's almost automatic.

Tom Junod’s Esquire profile of Fred Rogers, "Can You Say...Hero?", has been hailed as a classic of magazine writing. Now, his moving story of meeting and observing the beloved host of Mister Rogers' Neighborhood is the inspiration for A Beautiful Day in the Neighborhood, directed by Marielle Heller and written by Micah Fitzerman-Blue and Noah Harpster. Here, Junod’s unforgettable piece appears for the first time in audiobook form alongside an inspiring collection of advice and encouragement from Mister Rogers himself.

To keep doing what you love, you need to maintain your own systems, not just the ones you write code for. Regular exercise and proper nutrition help you learn, remember, concentrate, and be creative - skills critical to doing your job well. Learn how to change your work habits, master exercises that make working at a computer more comfortable, and develop a plan to keep fit, healthy, and sharp for years to come.

A practical and irreverent guide to taking the sting out of feedback and reclaiming it as a motivating, empowering experience for everyone involved. Feedback: the mere mention of the word can make our blood pressure rise and our defenses go up. For many of us, it's a dirty word that we associate with bias, politics, resentment, and self-doubt. However, if we take a step back and think about its true intent, we realize that feedback needn't be a bad thing. After all, understanding how others experience us provides valuable opportunities to learn and grow.

Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement - skills that are also effective in the workplace. By applying seven "magic" words in a business setting, David offers tools for effective and persuasive communication.

Brian Smith's story as the founder of the world-renowned UGG Australia brand is a hero's journey and roadmap to success with stories of achievements, failures, lucky breaks, and near disasters. Brian's guiding principle: You can't give birth to adults. Every company is conceived as an idea and birthed into reality, and the baby business grows through its infancy, toddler years, early youth, and tumultuous teens, to eventually arrive at maturity. For those who have yet to set their dreams into action or those who are already on the rocky road to success, this book is a candid, colorful, outrageous, enlightening adventure in product development, world-wide brand recognition, and star-struck fame and fortune.

From New York Times best-selling author and beloved Today show anchor Hoda Kotb comes an inspiring collection of quotes - drawn from her own personal favorites featured on her enormously popular Instagram account - that offer wisdom, courage, and hope. In I Really Needed This Today, Hoda not only shares 365 sayings and quotes, she writes about the people and experiences that have pushed her to challenge boundaries, embrace change, and explore relationships to their fullest.

Courageous, insightful, brave, and characteristically authentic, Let Love Have the Last Word shares Common’s own unique and personal stories of the people and experiences that have led to a greater understanding of love and all it has to offer. It is a powerful call to action for a new generation of open hearts and minds, one that is sure to resonate for years to come.

In Words Like Loaded Pistols, Sam Leith traces the art of argument from ancient Greece down to its many modern mutations. He introduces verbal villains from Hitler to Richard Nixon—and the three musketeers: ethos, pathos and logos. He explains how rhetoric works in speeches from Cicero to Obama, and pays tribute to the rhetorical brilliance of AC/DC's "Back In Black". Before you know it, you'll be confident in chiasmus and proud of your panegyrics—because rhetoric is useful, relevant, and absolutely nothing to be afraid of.

Within months of having taken control of the family detective business, Izzy Spellman is accused of embezzling from a former client, the ridiculously wealthy Mr. Slayter, who happens to have Alzheimer's, which Izzy and he are diligently trying to keep under wraps. Not only is Slayter's business and reputation on the line, but if Izzy gets indicted for embezzlement, she'll lose everything - her business, her license, and her family's livelihood. Is this the end of Izzy Spellman, PI?

Faced with a software project of epic proportions? Tired of over-committing and under-delivering? Enter the dojo of the agile samurai, where agile expert Jonathan Rasmusson shows you how to kick-start, execute, and deliver your agile projects. Combining cutting-edge tools with classic agile practices, The Agile Samurai gives you everything you need to deliver something of value every week and make rolling your software into production a non-event.

Words matter. They wound, they inflate, they define, they demean. They have nuance and power. "Effortless", "Sassy", "Ambitious", "Aggressive": What subtle digs and sneaky implications are conveyed when women are described with words like these? Words are made into weapons, warnings, praise, and blame, bearing an outsized influence on women's lives - to say nothing of our moods.

A FUNNY and useful book for language lovers! There are many grammar and usage books that give advice on correct English. This isn't one of them. The Elements of Expression targets expressiveness as a goal apart from getting it technically right. Imagine the yawns a sportscaster would induce by announcing, "His bat struck the ball and the ball went into the stands," instead of "He took that ball downtown!"

Chcesz opanowac slownictwo pozwalajace na swobodne prowadzenie rozmowy w róznych sytuacjach w pracy? Ten audio kurs na poziomie zaawansowanym wprowadza nauke zróznicowanych zwrotów uzywanych w pracy i podczas ubiegania sie o nowa posade. Poprzez wszechstronne rozszerzanie slownictwa kurs rozwija umiejetnosci komunikowania sie w biurze i róznych sytuacjach biznesowych.

Dieser Audio-Sprachkurs für Fortgeschrittene vermittelt verschiedene Redewendungen aus der Arbeitswelt und bei Vorstellungsgesprächen. Durch eine allseitige Erweiterung des Vokabulars trägt dieser Kurs zur Entwicklung der Kommunikationsfähigkeit sowohl im Büro als auch in anderen Geschäftssituationen bei. Da alle Texte von Muttersprachlern gesprochen werden, enthält der Kurs ausschließlich in Alltagssituationen verwendete authentische Sprachbeispiele.

We all have the power to change our lives and our relationships with the words we speak. Many of us float through life proclaiming only the things that we can see. However, we have a God-given ability to partner with the Holy Spirit to affect the world around us with our words. Once we understand God’s perspective, we can speak life into every part of our existence.

Having a strong mindset and valued sense of self can make a world of difference in how you experience your daily life and combat negative energies. But there is one ultimate key that can help you unlock a powerful and unstoppable frame of mind to get you on the right path toward achieving your goals and desires. Affirmations are powerful--they can help you challenge and conquer negative thinking so you can move forward in life and become your best self.

Is your team agile and self-organizing? What is your role as a leader? Team leadership is the missing link that connects all the buzzwords you hear these days to the real world where actual people have to learn, implement, and mainly, believe and push for this stuff to happen. This audiobook is meant for software team leaders, architects, and anyone with a leadership role in the software business. Hear advice from real team leaders, consultants, and everyday gurus of management.

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.