Career Building

Engaging users is essential to every area of online business... Discover everything you need to know to make sure that happens. Are you considering a career in UX design? Or maybe you collaborate with UX designers and don’t fully understand what it is they do…It’s a field that flummoxes many people because it’s such a fast-growing industry, and if you have no background in design, it can seem like an intimidating field to break into.

In All We Want, award-winning author Michael Harris dismantles our untenable consumer culture and delivers surprising, heartwarming alternatives. Drawing on the wisdom of philosophers, scientists, and artists, Harris uncovers three realms where humans have always found deeper meaning: the worlds of Craft, the Sublime, and Care.

Every great business - whether it's a popular pizza restaurant or a baby formula maker - is built on the same core fundamentals. Warren Buffett figured out this universal business truth at an early age, and used it to turn an initial investment of $105,000 into a massive $40 billion fortune. Building a Small Business that Warren Buffett Would Love takes this sound investment methodology and adapts it for small business owners looking to build, grow, or improve their own businesses.

The NFT marketplace has become so popular that the average NFT now sells for $3,257, according to NonFungible.com. In fact, the most expensive NFT picked up $91.8 million in 2021. But it’s not only the ease of selling attracting artists to NFTs. Or even the total control they have over their earnings.

Frustrated by the high costs and difficulty of accepting credit card payments, McKelvey joined his friend Jack Dorsey (the cofounder of Twitter) to launch Square, a startup that would enable small merchants to accept credit card payments on their mobile phones. The Innovation Stack is a thrilling business narrative that's much bigger than the story of Square. It is an irreverent first-person look inside the world of entrepreneurship, and a call to action for all of us to find the entrepreneur within ourselves and identify and fix unsolved problems - one crazy idea at a time.

This audiobook is written for startup founders to prepare them for successful fund raising for their company. From working on the core components of the startup to preparation of right documents and pitching to the investors, this audiobook covers all key aspects of fund raising. Atal Malviya, the founder of Spark10 has built and exited VC funded companies and has also helped hundreds of startups in raising investment globally.

In the decade since their blockbuster international best seller Winning was published, Jack and Suzy Welch have dug deeper into business, traveling the world; consulting to organizations of every size and in every industry; speaking before hundreds of audiences; working closely with entrepreneurs from Mumbai to Silicon Valley; and, in 2010, starting their own fully accredited online MBA program, which now has approximately 1,000 students enrolled.

Networking: It’s the most effective way to build a career, right? It is if you do it the right way, building trust along with your list of contacts. Tiffany Pham, author of You Are a Mogul, shows you how making connections is just the start. How you treat them is what really matters. Pham teaches you how to be a giver and not an exploiter, treating your network as a collection of lasting friendships that require nurturing and communication. She shares how networking can help you conquer imposter syndrome by giving you opportunities to show your strengths.

Part narrative, part business book, Architect and Entrepreneur is filled with contemporary, relevant, fresh tips and advice from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practices of architecture and interior design.

Traditional jewelers are struggling, more so now than ever before. The Internet has opened up a near-infinite supply of products, sending consumer spending far and wide. To thrive in this fast-changing world we find ourselves in today, you must now become a digital jeweler. It’s no longer acceptable to continue with the same strategies you’ve had from as little as 10 years ago. Simply put, the world has changed, and so should you.

Building a Badass Boutique - Your 10-Touch Journey to Designing a Fitness Studio That Rocks takes operators through the key areas of Purpose, Pain, Positioning, People, Programming, Place, Processes, Plan, Pace, and Polish. The 10 touchpoints are unpacked clearly and comprehensively, offering new lenses, and allowing you, the business owner, to establish authentic foundations that will set you up to optimize and scale. Emma Barry is a global fitness authority advising the sector’s fastest growing segments: boutique studios, budget clubs, and fit tech start-ups.

This audiobook focuses on building a culture of resilience by hiring and developing highly resilient people. It introduces the concept of Hormesis, where small amounts of stressors can have positive effects on individuals, and shows how Hormesis can be applied to businesses by encouraging individuals and teams to step outside their comfort zones.

Starting a creative company needn't cost you everything. If you agree, then you'll find wit and wisdom in this book for creative entrepreneurs. Author, artist, and graphic designer Patricia Arnold presents her best tips for starting a handmade business with this initial volume in her Creative Entrepreneur series. After starting a decade-old business with a shoestring budget and then founding a second business six years later, Patricia Arnold has a lot to say about building creative businesses from scratch.

With increased demand for hybrid and fully remote work styles, most firms understand that some form of distance work is here to stay—and have put some remote protocols in place. But many companies either see the shift to remote work as a threat to their culture and management style, or they just don’t know how to make the transition. It’s time to take advantage of the many opportunities remote work presents. This book will tell you how.

In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.

In the groundbreaking new book Accelerate (XLR8), leadership, change-management expert, and best-selling author John Kotter provides a fascinating answer - and a powerful new framework for competing and winning in a world of constant turbulence and disruption. Accelerate (XLR8) vividly illustrates the five core principles underlying the new network system, the eight accelerators that drive it, and how leaders must create urgency in others through role modeling.

In The Advisor Breakthrough, financial marketing expert Shawn Sparks shares the step-by-step principles for developing the ultimate financial advisory practice. Based on the lessons Shawn has learned from working with the country's top financial advisors over the past 10 years, you will discover many of the most important top one-percent advisor lessons. The Advisor Breakthrough delivers a comprehensive plan for creating marketing, sales, and operations tactics that will help any financial advisor turn a successful, sustainable business.

Relationships are at the core of our lives. They shape and refine our character. So it should come as no surprise that healthy relationships are the heart of a successful business or organization. And yet, many organizational cultures do not promote healthy relationships. Those that do find that they enjoy greater effectiveness, reputation, and loyalty. Author Dr. Randy Ross lays out the principles and practices that will help listeners develop and sustain the kind of relationships that can build their business and energize their team.

Learn how Jack Gray, a successful and ambitious entrepreneur with an MBA, hit rock bottom financially but turned it all around and gained more wealth than he ever dreamed,within just a few months! He now spends his time sharing the tools and strategies he created to live his financial dreams.

You are about to discover step-by-step instructions on how to boost the profit potential of your website. You do not need to be a rocket scientist to implement what you learn in this book either. You will not learn about PageRank, on-page optimization, keywords, do-follow links, no-follow links, the Google Disavow Tool, or anything else like that. Instead, you are about to discover a proven, practical, innovative, and easy-as-ABC to follow system that will help you generate more revenue from your link building efforts.