Career English

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area - not with formulating strategy, but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans. It doesn't have to be that way. Building on their breakthrough works on strategy-focused organizations, the authors describe a multistage system that enables you to gain measurable benefits from your carefully formulated business strategy.

No Thanks, I'm Just Looking gives anyone the inside scoop on how to skyrocket their selling career with a system of easy-to-learn, practical moneymaking steps. By saving countless hours of trial-and-error experience, listeners will be able to focus on the things that really work. Considered to be retail guru Harry J. Friedman's personal collection of proven selling techniques, No Thanks, I'm Just Looking includes all the tips and humorous anecdotes that have made him retail's most sought-after consultant.

The Master Coach is based on the simple but profound 3Cs Coaching Model. This proven approach asserts that to master the art of coaching one must have an exemplary character that invites the trust of others, be able to form rapid connections with others at a deeply personal level, and have the ability to initiate and guide intense, attitude-changing conversations. At every step, Thompson reminds listeners that coaching is not merely about what the coach says or does; it's about who he or she is.

An updated edition of the blockbuster best-selling leadership book that took America and the world by storm, two US Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life.

First published in 2012, Startup Communities became a blueprint for what it takes to build a supportive entrepreneurial community. Now regarded as a classic, the "Boulder Thesis" created and popularized by Feld within the book generated enormous media attention nearly a decade ago.

One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. We tend to have no shortage of ideas, but we struggle to tell the story of how they are going to be useful in the world and why they will matter to people. Marketing is the way we communicate how our ideas translate to value for people in a marketplace.

The ultimate guide to managing your career - at every level, through every transition - The McKinsey Edge culls the best practices of an exclusive group of executives and consultants from McKinsey & Company, the legendary consulting firm that services eighty percent of the world's largest corporations. Drawing on his time as an engagement manager with McKinsey, Hattori presents rigorously selected, battle-tested tips that will give you the edge you need to up your game, raise your profile, and take your career to the next level-using a proven four-step program:

Since its first publication in 1960, Maltz's landmark best seller has inspired and enhanced the lives of more than 30 million readers. In this updated edition, with a new introduction and editorial commentary by Matt Furey, president of the Psycho-Cybernetics Foundation, the original text has been annotated and amplified to make Maltz's message even more relevant for the contemporary audience.

Organizations today face a crisis. The crisis is of long standing and its signs are widespread. Most proposals for improving management address one element of the crisis at the expense of the others. The principles described by award-winning author Stephen Denning simultaneously inspire high productivity, continuous innovation, deep job satisfaction and client delight. Denning puts forward a fundamentally different approach to management, with seven inter-locking principles of continuous innovation.

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers' decade of research and teaching at Columbia Business School and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.

We've all been taught that we must suppress or avoid emotions at work, but this inevitably leads to a loss in productivity, diminished creativity, and crushing job dissatisfaction. Research shows 85 percent of us avoid communicating crucial workplace problems upward, and many of us who are employed are actively looking for a different job. What's going on?

To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . .

In his fourth audiobook of well-loved quotes, Jeff Brown delivers his most compelling message yet: the power of love, friendship, and healing. In his notoriously candid style, Jeff dazzles us with poignant, intimate, and insightful heartspeak. His wisdom and word wizardry encompass all forms of relationship: romantic partnerships, soul-friendships, family bonds, and our connection to the greater world. He also addresses the often gritty yet essential work of healing our wounds. We struggle in relationship, and we also heal in relationship.

Lifescale is a journey of self-discovery and growth. It's about getting back into balance and remastering our destinies. Author Brian Solis knows firsthand. He struggled with distraction and all of its ill effects. To get his life back, he developed a set of techniques, exercises, and thought experiments designed to tame the chaos, and positively and productively navigate our day-to-day lives. Instead of falling victim to the never-ending cycle of newsfeeds, Likes, addictive apps, and boredom scrolling, we can learn to manage our time and inspire our own lives.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Future-proof your career and maximize your competitive advantage by learning the skill necessary to stay relevant, reinvent yourself, and adapt to whatever the workplace throws your way in this essential guide. Scott Young incorporates the latest research about the most effective learning methods and the stories of other ultralearners like himself - among them Ben Franklin, Judit Polgar, and Richard Feynman, as well as a host of others, such as little-known modern polymaths like Nigel Richards who won the World Championship of French Scrabble - without knowing French.

More than two generations ago, the venture capital community convinced the entrepreneurial world that writing business plans and raising venture capital constituted the twin centerpieces of entrepreneurial endeavor. They did so for good reasons: the sometimes astonishing returns they've delivered to their investors and the astonishingly large companies that their ecosystem has created. But the vast majority of fast-growing companies never take any venture capital. So where does the money come from to start and grow their companies?

For more than 20 years, author Martin Rooney has coached professional sport stars, Olympic champions, and business leaders to high levels of performance, analyzing thousands of real-life examples of what works and what doesn’t. Coming across like a simple parable, this engaging audiobook gives you an easy-to-use yet highly effective formula for becoming a better coach for your teams, in your business, and in your personal life.

Author Thomas Erikson explains that there are four key behavior types that define how we interact with and perceive the people around us. Understanding someone’s pattern of behavior is the key to successful communication. Erikson breaks down the four kinds of behavior types - Reds who are dominant and commanding, Yellows who are social and optimistic, Greens who are laid-back and friendly, and Blues who are analytical and precise - and explains how to identify and interact with each type of person.

Built To Last, the defining management study of the 90s, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about companies that are not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?