Career Growth

Paul Higgins draws on his personal experience of leaving a senior role at Coca Cola due to health issues to embark on what he thought would be a walk in the park - running his own business. It turns out that nothing could be further from the truth. Paul shares his struggles and challenges. But it is not just Paul’s journey; it is the journey of hundreds of other solopreneurs who Paul has mentored.

Are you looking for a new way to make money online in 2019, preferably without a lot of work, upfront investments, and huge risk involved? Well, then you are lucky that you stumbled upon this book. Call me crazy but, unlike most digital marketing experts out there, I actually believe that there is a way to build a successful online business, without going through failures and sleepless nights.

The Innovation Mandate offers a clear and straightforward pathway to profitable innovation. It demystifies the concept, making it easy to understand, implement, and measure. The audiobook centers around three simple concepts: Innovation generates profits; innovation, in the form of new, profitable ideas, can come from anywhere; and identifying, harnessing, evaluating, and implementing these new ideas cannot be left to chance. Additionally, the audiobook offers a five-point checklist to ensure your company is innovation ready.

Recent trends suggest that we are moving out of a recession - fairly labeled The Great Recession - into a recovery phase characterized by high unemployment with growth. As such, the business road ahead will be challenging. Growth will be harder to achieve and business failure will be more prevalent. But the best of America's growth businesses will pass through this cycle to experience renewed and hopeful growth in contrast to the high failure rate of those who fail to grow. The numbers are proving this to be the extreme case - a higher upside with a greater failure rate.

El libro de estrategias definitivo de los pioneros de Growth Hacking, una de las metodologías de negocios más impactantes en Silicon Valley. Parece difícil de creer pero hubo un momento en que Airbnb era el secreto mejor guardado de los hackers de viajes y los couch surfers, Pinterest era un sitio web de nicho frecuentado sólo por los panaderos y crafters, Facebook era el medio hermano incómodo de MySpace y Uber fue un alborotador que no tuvo ninguna oportunidad contra el Goliat que era New York City Yellow Cabs.

This book will help you update and revamp your SEO strategy taking into account big changes and trends in the erratic world of digital marketing. Get a thorough understanding of SEO, how it worked in the past, and how it’s changing for the future. You will be able to develop a highly effective SEO strategy that accounts for the biggest changes and trends in the industry and be able to maximize your ROI for the money you invest in SEO and digital marketing for your brand.

Facebook is an active platform for entertainment and news, as well as a social networking place for friends and family. However, the same platform plays an important role for many business owners and marketers in identifying and reaching out to their target audience as well as increasing their sales.

In today's Internet era, the importance of having an online presence cannot be overstated and one of the Internet's biggest platforms is YouTube. The website sees roughly 15 billion visitors a month, which offers a lot of opportunity for anyone who can find a successful concept. Whether you are an individual looking to build a channel on YouTube to make a career for yourself out of it, or you are representing a business and want to grow a channel to support your company, finding a following on YouTube can be rewarding.

The ability to do business on the World Wide Web has changed the way people think about companies, especially when it comes to the prospect of owning their own business. It seems as if the Internet is loaded with all sorts of potential, just waiting for the lucky entrepreneur to tap into those vast resources and begin making a fortune. Already millions of people have taken a shot at starting an online business and creating a whole new way of life for themselves. Get the helpful info here.

You've done the work—your small business is a huge success and you're ready for the next step. But amplifying your business into a self-sustaining, exponentially profitable entity requires its own set of skills. With Grow Your Business, you'll learn the modern strategies for taking your burgeoning venture up a notch, all while avoiding the common pitfalls of expansion.

In Scaling Altruism: A Proven Pathway for Accelerating Nonprofit Growth and Impact, veteran social impact advisor and entrepreneur Donald Summers delivers a comprehensive, step-by-step blueprint to transforming a small or mid-size nonprofit into an impactful and extraordinary agent of change. The book contains templates, tools, exercises, and crystal-clear implementation guides that listeners can apply immediately to begin scaling their social impact organization.

This book is here to give a step-by-step strategy to build a growth mind-set in online learning for both you and your students. This book offers tangible steps to explore how our brains work and why they change and develop every minute. It then brings you face-to-face with the growth mind-set and why we always have the potential to do better. These strategies will also help prepare your students to succeed in the virtual classroom with an adaptive and resilient mind-set. After all, you want to harness this global challenge into a growth opportunity for both you and your students.

In this challenging audiobook, Thomas Michael Hogg reveals the success formula of companies with high profitable growth. The typical key success factors of German companies are presented in an inspiring manner to motivate each decision maker taking action immediately. The seven-step profitable growth methodology published in this audiobook is a proven blueprint implemented at leading enterprises in multiple countries and will transform your business mindset. Use this practical framework to scale your company achieving both top - and bottom - line growth.

If you've spent a lot of your career and focusing on your personal brand it's time to start thinking about how to future proof your work. While digital platforms come and go, so do opportunities to create, build, and nurture your customer and audiences, but we can't rely on them. The idea of growth branding helps you to start to consider how to turn the value of your personal brand into something you can actually benefit from. The book comes with an audit for you to do that will help you organize your path to growth and success factors.

Marketing-Led Growth (MLG) via the Buyer Centric Revenue Model is the modern B2B marketing and sales model built for today, not 40 years ago. Liberate yourself from the outdated and harmful sales-led growth model from the 1980s. Achieve superior profit and growth: more, faster, easier, for less. Achieve a competitive advantage: attracting buyers, talent, and financing. Achieve more fulfilling and productive careers.

Right now, a major challenge confronting all midsized businesses is talent. By adopting a few key people practices, midsized companies can attract the talent they need to grow their businesses. They can keep them happy. They can even lure people away from much larger companies or appealing startups precisely because they’re midsized. That’s one of the blessings of being midsized. Call it the Goldilocks factor—for many people, they’re not too big, not too small; they’re just right. There are three practices that, if done well, will drive a midsized company’s growth.

Where is your business headed? Have you toyed with a few marketing campaigns that didn’t result in increased sales? Are you looking to tap into new markets and grow your company? This program will give you the essential tools that you'll need to expand your markets. No fluff, only step-by-step tools for actionable results.

Want business and life hacks? Then Hacking the Code of Life and Business Growth is the perfect answer. Many people want excel in certain areas of life, but they lack the information. Well...Hacking Hacking the Code of Life and Business Growth is changing that in this audiobook by focusing on advertising made simple 101 different ways. This audiobook offers tips and tricks that can catapult anybody's business to the next level because it is coming from many marketing greats!

Quality service impacts sales and returns positively. This book teaches how to be successful and profitable in your business by offering exceptional customer service, and it also explains thе main rеаѕоn whу mаnу ѕuссеѕѕful соmраniеѕ make excellent customer service аn imроrtаnt еlеmеnt in thеir agenda. What you’ll learn in this book will work great for business owners, entrepreneurs, and training of customer service specialists.

The entrepreneurial path is full of excitement and risk. The stakes are high, and while it may seem like the sky is the limit, there are no guarantees. Businesses are prone to steep financial and tax challenges. Failure to address these issues could lead to drained accounts, mountains of debt, and doors closing. Mitigating these risks and maximizing services that lead to smart business decisions have the potential to do more than help an entrepreneur sleep at night; they can lay out a solid direction for both the company and the entrepreneur.