Career Growth

Right now, a major challenge confronting all midsized businesses is talent. By adopting a few key people practices, midsized companies can attract the talent they need to grow their businesses. They can keep them happy. They can even lure people away from much larger companies or appealing startups precisely because they’re midsized. That’s one of the blessings of being midsized. Call it the Goldilocks factor—for many people, they’re not too big, not too small; they’re just right. There are three practices that, if done well, will drive a midsized company’s growth.

Burnout. Compassion fatigue. Self-care. Work/life balance. In the midst of all these buzzwords, there are real human beings – nurses, doctors, first responders, social workers, teachers, therapists – all trying to navigate the perils and promise of the helping professions. Working as a helper asks a lot of us personally, but we rarely get the training we need to handle the complex challenges we face – let alone unlock the deep personal growth potential available in our work.

There are plenty of how-to marketing guides out there, but this one focuses on tried-and-true methods that are essential for every business. No, it won’t walk you through how to set up a social media page, but it will offer you the advice you can implement today to see results like more customers and better performance in your marketing.

Amid perpetual upheavals and accelerating world changes, we transition from the Experience Economy, where buyers choose memorable outcomes, to the Transformational Economy, where buyers choose meaningful, authentic, and socially responsible outcomes. This book’s premise: the future belongs to the nimble, those able to resiliently innovate to deliver meaningful goods and services that customers seek. Being nimble makes demands on your company that go beyond traditional business strategies, tactics, and company culture.

The business Leaders Essential guide audiobook bundle contains The Business Leaders Essential Guide to Growth, The Business Leaders Essential Guide to Marketing, and The Business Leaders Essential Guide to Innovation, by renowned business adviser Stephen Dann....

In Scaling Altruism: A Proven Pathway for Accelerating Nonprofit Growth and Impact, veteran social impact advisor and entrepreneur Donald Summers delivers a comprehensive, step-by-step blueprint to transforming a small or mid-size nonprofit into an impactful and extraordinary agent of change. The book contains templates, tools, exercises, and crystal-clear implementation guides that listeners can apply immediately to begin scaling their social impact organization.

Today's business environment looks dramatically different than it did even a decade ago, and it continues to evolve at an increasing rate; macroeconomic shifts, consumer trends, technological advances, and changing competitive dynamics are accelerating the pace of change. A handbook for how to succeed in the age of big data, Optimizing Growth provides insightful guidance, real-world success stories, and practical tools to achieve growth in this new era, utilizing big data to achieve a deeper understanding of demand, customers, competitors, and opportunity.

Customer behaviors, business models, technologies, and regulations are evolving quickly, and many of the strategic rules we formerly lived by have become obsolete. To be able to respond quickly and intelligently to the fast pace of change, we need all levels and functions in our businesses to be creative and responsive. We need both courage and speed. Fearless Growth provides new rules to enable your company to adapt faster, move faster, and grow faster.

Paul Higgins draws on his personal experience of leaving a senior role at Coca Cola due to health issues to embark on what he thought would be a walk in the park - running his own business. It turns out that nothing could be further from the truth. Paul shares his struggles and challenges. But it is not just Paul’s journey; it is the journey of hundreds of other solopreneurs who Paul has mentored.

Imagine having a secret system that if implemented would significantly increase the level of results you are producing in your life. We're talking about all areas of life: health, business, finance, and personal and communal leadership. Lightning Growth is designed to provide you those strategies in a easy to digest, quick audiobook from some of the world's foremost experts. They'll provide the secret sauce they use to achieve the greatest results in the top areas of their lives.

"It's a marathon, not a sprint." We hear this truism all the time, but in business there's constant pressure to go all out and never let up. Leaders are driven to set stretch targets, relentlessly reduce costs, launch new initiatives, expand into new markets, hire more people, develop more capabilities, and execute flawlessly. It all sounds great - until the company overextends itself and collapses like a badly trained racehorse in the home stretch.

This book from business coaching expert Matt Bell examines how business-to-business buying and selling have changed post-pandemic, making content marketing an essential component in any B2B company's go-to-market strategy.

The greatest challenge of any start-up and growth company is the transition from an early stage start up to a robust organization complete with a driving culture, contemporary leadership, organizational infrastructure and twenty-first-century operating methodologies. Ralf Specht provides inspiration, wisdom, and learnings gleaned from his role and experience in creating and scaling Spark 44, a Jaguar Land Rover joint venture from concept to an award-winning global marketing communications company with well over a thousand employees in eighteen countries in a few short years.

Language and culture can change the way you look at your business! For almost three decades, English has been the most widely used language of cross-outskirt associations, yet focus on corporate language techniques and their significance for globalization have been rare. In The Language of Global Success, the writer gives an inside-out glance at a solitary organization, the innovative monster Rakuten, in the five years following its most widely used language order English.

Changing the conversation from how stereotypes shackle women to how they can enable them, Nirupama Subramanian uses the wisdom of archetypes to provide practical advice to women to claim the powers they need to achieve their goals. In a world where biases precede their entry into every space, Powerful helps modern women understand their sources of power and embark on a path of transformation and growth.

The B2B world has changed drastically since 2020, making content marketing more mission-critical than ever before. Content Marketing: Mission Critical explains how to harness this powerful tool for growth, even when resources are limited. This audiobook provides an easy-to-follow guide for business leaders on how to prepare their companies for successful, sustainable content marketing initiatives.

In MEHscapology, positioning and differentiation virtuoso, Matt Hodkinson, brings you a step-by-step formula for transforming your market presence and core business language. You'll learn the extent to which poor positioning is costing your company, the vital importance of differentiation in making your proposition the only viable option to your buyers, and how language drives perception; the key driver to influencing and building trust with your target audience.

Answering those questions and more is what The Entrepreneur’s Gameplan is all about. Using the real-life lessons he’s learned over his career as an entrepreneur, Mark Mertel walks you step-by-step through developing a gameplan for launching or expanding your business.

The Guiding Purpose Strategy is a stimulating deep dive into the transformational power of purpose. Looking through the lens of contemporary brand management, The Guiding Purpose Strategy provokes fresh thinking, illustrates through case studies, and offers a hands-on framework to start your very own path toward finding your inner why.

Whether you know it or not, you're a leader. Maybe that's not news; you're used to taking charge. But if you're like many people, you have yet to discover your potential as a man or woman others follow in pursuit of a vision--a compelling, infectious vision that grips people and draws them alongside you to fulfill it.