Career Strategy
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Marketing in the Age of Google
- Your Online Strategy IS Your Business Strategy
- Auteur(s): Vanessa Fox
- Narrateur(s): Don Hagen
- Durée: 5 h et 28 min
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In the age of Google, your customers are searching. Will they find you? In today’s searching world, customers turn to online search engines first. Yet many companies simply don’t realize acquiring customers from search engines should be a core business strategy. Instead, they usually focus on narrow goals, such as boosting page rankings. These oversights leave a huge channel for engaging with potential customers largely untapped.
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Marketing in the Age of Google
- Your Online Strategy IS Your Business Strategy
- Narrateur(s): Don Hagen
- Durée: 5 h et 28 min
- Date de publication: 2011-06-06
- Langue: Anglais
- In the age of Google, your customers are searching. Will they find you? In today’s searching world, customers turn to online search engines first....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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What I Didn't Learn in Business School
- How Strategy Works in the Real World
- Auteur(s): Jay Barney, Trish Clifford
- Narrateur(s): Sean Pratt
- Durée: 7 h et 47 min
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Meet Justin Campbell. He’s a newly minted MBA who’s landed a coveted job in consulting. He’s headed to Chicago to serve HGS, a large client with an intriguing new technology its executives haven’t yet decided how to exploit. Constrained by a short timeline and limited information, Justin and his team use state-of-the-art strategy tools to analyze various possibilities. But Justin soon finds the application of his strategy toolkit isn’t as straightforward as he’d expected.
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What I Didn't Learn in Business School
- How Strategy Works in the Real World
- Narrateur(s): Sean Pratt
- Durée: 7 h et 47 min
- Date de publication: 2010-10-21
- Langue: Anglais
- Meet Justin Campbell. He’s a newly minted MBA who’s landed a coveted job in consulting....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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Be the Best at What Matters Most
- The Only Strategy You will Ever Need
- Auteur(s): Joe Calloway
- Narrateur(s): Noah Michael Levine
- Durée: 3 h et 35 min
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Winners in business aren't the ones who do the most things; the winners are the ones who do the most important things. Be the Best at What Matters Most is about the one essential strategy for those who are or want to be business leaders, entrepreneurs, owners, or managers. Simplify, focus, and win by outperforming all your competition on those things that create real value for the customer. This is about substance, not flash, and the ultimate "wow" factors of high-quality performance, consistency, and relentless improvement.
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Be the Best at What Matters Most
- The Only Strategy You will Ever Need
- Narrateur(s): Noah Michael Levine
- Durée: 3 h et 35 min
- Date de publication: 2020-07-27
- Langue: Anglais
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Winners in business aren't the ones who do the most things; the winners are the ones who do the most important things. Be the Best at What Matters Most is about the one essential strategy for those who are or want to be business leaders, entrepreneurs, owners, or managers....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Hyperformance
- Using Competitive Intelligence for Better Strategy and Execution
- Auteur(s): T. J. Waters
- Narrateur(s): Brian Troxell
- Durée: 7 h et 18 min
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In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive intelligence for the CIA into effective strategies for businesses wanting to stay on the leading edge of their industries. The book describes a practical process from planning (identifying competitive threats and determining the resources needed to counter them) through implementation (creating an organizational strategy) to execution (collecting key information and turning it into bottom-line results).
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Hyperformance
- Using Competitive Intelligence for Better Strategy and Execution
- Narrateur(s): Brian Troxell
- Durée: 7 h et 18 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Effective strategies for outsmarting the competition and driving better bottom-line results....
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Prix courant: 22,99$ ou 1 crédit
Prix réduit: 22,99$ ou 1 crédit
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People over Profit
- Break the System, Live with Purpose, Be More Successful
- Auteur(s): Dale Partridge
- Narrateur(s): Dale Partridge
- Durée: 3 h et 5 min
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Every day major headlines tell the story of a new and better American marketplace. Established corporations have begun reevaluating the quality of their products, the ethics of their supply chains, and how they can give back by donating portions of their profits to meaningful causes. Meanwhile millions of entrepreneurs who want a more responsible and compassionate marketplace have launched a new breed of socially focused business models.
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People over Profit
- Break the System, Live with Purpose, Be More Successful
- Narrateur(s): Dale Partridge
- Durée: 3 h et 5 min
- Date de publication: 2015-05-05
- Langue: Anglais
- Serial entrepreneur and business visionary Dale Partridge reveals seven core beliefs that create success by putting people first....
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Prix courant: 19,80$ ou 1 crédit
Prix réduit: 19,80$ ou 1 crédit
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Dream Teams
- Working Together Without Falling Apart
- Auteur(s): Shane Snow
- Narrateur(s): Shane Snow, Aaron Walton
- Durée: 6 h et 51 min
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Award-winning entrepreneur and journalist Shane Snow reveals the counterintuitive reasons why so many partnerships and groups break down - and why some break through. The best teams are more than the sum of their parts, but why does collaboration so often fail to fulfill this promise? In Dream Teams, Snow takes us on an adventure through history, neuroscience, psychology, and business, exploring what separates groups that simply get by together from those that get better together.
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Dream Teams
- Working Together Without Falling Apart
- Narrateur(s): Shane Snow, Aaron Walton
- Durée: 6 h et 51 min
- Date de publication: 2018-06-05
- Langue: Anglais
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Shane Snow reveals the counterintuitive reasons why so many partnerships and groups break down - and why some break through. In Dream Teams, Snow takes us through history and more, exploring what separates groups that simply get by together from those that get better together....
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Prix courant: 20,40$ ou 1 crédit
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Step Up, Step Back
- How to Really Deliver Strategic Change in Your Organization
- Auteur(s): Elsbeth Johnson PhD
- Narrateur(s): Gabrielle Baker
- Durée: 12 h et 53 min
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The "Step Up, Step Back" approach suggests leaders need to step up and do more than they typically do in the early stages of the change - in specific ways and at specific times; and then step back and do less than they typically do in the later stages of the change - again, in specific ways, at specific times. The result is not only change that sticks, but empowered, motivated managers who can get on with delivering change, without needing ongoing input or cover from leaders.
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Step Up, Step Back
- How to Really Deliver Strategic Change in Your Organization
- Narrateur(s): Gabrielle Baker
- Durée: 12 h et 53 min
- Date de publication: 2020-09-08
- Langue: Anglais
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The "Step Up, Step Back" approach suggests leaders need to step up and do more than they typically do in the early stages of the change - in specific ways and at specific times; and then step back and do less than they typically do in the later stages of the change....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Business Plan: A Guide to Planning the Strategy of a Successful Business with a Winning Business Plan
- Auteur(s): Travis Goleman
- Narrateur(s): Jessica Budreau
- Durée: 58 min
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Are you trying to start a business, and not sure how to write a business plan? This audiobook will teach you how to create a winning business plan! So what are you waiting for? Get this audiobook now, and start creating a great business plan for your business today.
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Business Plan: A Guide to Planning the Strategy of a Successful Business with a Winning Business Plan
- Narrateur(s): Jessica Budreau
- Durée: 58 min
- Date de publication: 2018-01-24
- Langue: Anglais
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Are you trying to start a business, and not sure how to write a business plan? This audiobook will teach you how to create a winning business plan....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Developing the Leaders Around You
- Auteur(s): John C. Maxwell
- Narrateur(s): John C. Maxwell
- Durée: 2 h et 36 min
- Version abrégée
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Why do some people achieve great personal success, yet never succeed in building a business or making an impact in their organization? John C. Maxwell knows the answer. According to Maxwell, the greatest leadership principle that he has ever learned in over thirty-five years of leadership is that those closest to the leader will determine the success level of that leader. It's not enough for a leader to have vision, energy, drive, and conviction. If you want to see your dream come to fruition, you must learn how to develop the leaders around you.
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The bigger picture!
- Écrit par RRR121 le 2018-09-17
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Developing the Leaders Around You
- Narrateur(s): John C. Maxwell
- Durée: 2 h et 36 min
- Date de publication: 2001-03-30
- Langue: Anglais
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Why do some people achieve great personal success, yet never succeed in building a business or making an impact in their organization? John C. Maxwell knows the answer....
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Prix courant: 17,47$ ou 1 crédit
Prix réduit: 17,47$ ou 1 crédit
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Instagram Marketing
- Social Media Marketing Strategy Guide for Optimizing Instagram Page. How to Use the Facebook and Instagram Ads. Build Your Personal Brand on Instagram and Become an Influencer
- Auteur(s): Luke Harris
- Narrateur(s): Aaron Miller
- Durée: 3 h et 13 min
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This book provides ways to use social media marketing strategies as a guide for optimizing your Instagram page.The book also shows how to use Facebook ads and Instagram ads as a useful combination in achieving your online social media growth. The book helps you discover how to build your personal brand on Instagram and become an influencer. In this book, you’ll find out how to build engagement and develop Instagram stories for your brand in order to understand consumer insights and use the data obtained for future promotions.
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Instagram Marketing
- Social Media Marketing Strategy Guide for Optimizing Instagram Page. How to Use the Facebook and Instagram Ads. Build Your Personal Brand on Instagram and Become an Influencer
- Narrateur(s): Aaron Miller
- Durée: 3 h et 13 min
- Date de publication: 2020-01-07
- Langue: Anglais
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This book provides ways to use social media marketing strategies as a guide for optimizing your Instagram page.The book also shows how to use Facebook ads and Instagram ads as a useful combination in achieving your online social media growth....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Auteur(s): Dekker Fraser, Spencer Grover
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market. They do this by employing the latest marketing tactics emerging from Silicon Valley and foundational thinking from the Kellogg School of Management.
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Product Launch
- A Powerful Go-to-Market Strategy for Silicon Valley, Tech Products and Your Digital Product Launch
- Narrateur(s): Chad Jacobs
- Durée: 3 h et 48 min
- Date de publication: 2020-04-30
- Langue: Anglais
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In Product Launch, authors Dekker Fraser and Spencer Grover offer marketing professionals and entrepreneurs proven and cutting-edge guidance for launching new products and getting ready to go to the market....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Red Team
- How to Succeed by Thinking Like the Enemy
- Auteur(s): Micah Zenko
- Narrateur(s): Christopher Lane
- Durée: 11 h et 2 min
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Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood. Today, red teams - comprised primarily of fearless skeptics and those assuming the role of saboteurs who seek to better understand the interests, intentions, and capabilities of institutions or potential competitors - are used widely in both the public and private sector.
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Red Team
- How to Succeed by Thinking Like the Enemy
- Narrateur(s): Christopher Lane
- Durée: 11 h et 2 min
- Date de publication: 2015-11-03
- Langue: Anglais
- Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood....
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Prix courant: 32,00$ ou 1 crédit
Prix réduit: 32,00$ ou 1 crédit
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Fanocracy
- Turning Fans into Customers and Customers into Fans
- Auteur(s): Reiko Scott, Tony Robbins - foreword, David Meerman Scott
- Narrateur(s): David Meerman Scott, Reiko Scott, Byron Wagner - foreword
- Durée: 8 h et 26 min
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In this essential audiobook, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint which practices separate organizations that flourish from those stuck in stagnation. They lay out a road map for converting customers’ ardor into buying power, pulling one-of-a-kind examples from a wide range of organizations.
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Awful
- Écrit par Stephanie Kyres le 2020-06-05
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Fanocracy
- Turning Fans into Customers and Customers into Fans
- Narrateur(s): David Meerman Scott, Reiko Scott, Byron Wagner - foreword
- Durée: 8 h et 26 min
- Date de publication: 2020-01-07
- Langue: Anglais
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In this essential audiobook, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom....
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Prix courant: 20,40$ ou 1 crédit
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Secrets of Supply Chain Management!: Strategy, Planning and Operations!
- Auteur(s): Andrei Besedin
- Narrateur(s): Jake Hunsbusher
- Durée: 59 min
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The global economy of today is diverse and so rich that considering suppliers could result in a task that would most times be overwhelming. Ask every single successful entrepreneur today; they will tell you that an effective supply chain management is a crucial component to the business success. What separates the great companies from the rest is the knowledge of the secrets of supply chain management. Do you think you can also stand out?
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Secrets of Supply Chain Management!: Strategy, Planning and Operations!
- Narrateur(s): Jake Hunsbusher
- Durée: 59 min
- Date de publication: 2018-07-13
- Langue: Anglais
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The global economy of today is diverse and so rich that considering suppliers could result in a task that would most times be overwhelming. Ask every single successful entrepreneur today; they will tell you that an effective supply chain management is a crucial component to the business....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Strategy Rules
- Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
- Auteur(s): David B. Yoffie, Michael A. Cusumano
- Narrateur(s): Tom Dheere
- Durée: 7 h et 15 min
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The authors of the best-selling Competing on Internet Time (a Businessweek top-10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business - Bill Gates, Andy Grove, and Steve Jobs - offering lessons for all managers and entrepreneurs on leadership, strategy, and execution.
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Strategy Rules
- Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs
- Narrateur(s): Tom Dheere
- Durée: 7 h et 15 min
- Date de publication: 2020-05-05
- Langue: Anglais
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The authors of the best-selling Competing on Internet Time (a Businessweek top-10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business - Bill Gates, Andy Grove, and Steve Jobs....
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Prix courant: 24,46$ ou 1 crédit
Prix réduit: 24,46$ ou 1 crédit
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Game Changer
- How Strategic Pricing Shapes Businesses, Markets, and Society
- Auteur(s): Jean-Manuel Izaret, Arnab Sinha
- Narrateur(s): Kent Klineman
- Durée: 13 h et 54 min
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In Game Changer, Jean-Manuel Izaret and Arnab Sinha simplify and clarify pricing strategy by integrating its many frameworks and concepts into seven distinct pricing games, each with its own proven tools, rules, forces, and structures. To help you pick the right game and play it well, Izaret and Sinha have developed the Strategic Pricing Hexagon, a tool refined through years of testing, iteration, and adaptation. The Hexagon is your portal to a business world where stronger growth and better financial performance come from a set of strategic pricing decisions.
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Game Changer
- How Strategic Pricing Shapes Businesses, Markets, and Society
- Narrateur(s): Kent Klineman
- Durée: 13 h et 54 min
- Date de publication: 2023-10-31
- Langue: Anglais
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In Game Changer, Jean-Manuel Izaret and Arnab Sinha simplify and clarify pricing strategy by integrating its many frameworks and concepts into seven distinct pricing games, each with its own proven tools, rules, forces, and structures....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Decision Sprint
- The New Way to Innovate into the Unknown and Move from Strategy to Action
- Auteur(s): Atif Rafiq
- Narrateur(s): Shawn K. Jain
- Durée: 8 h et 39 min
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It's no secret that steering a business has become dramatically more complex and uncertain in our modern era. Constant exploration of new territory by teams is the name of the game. Yet most companies are stuck with yesterday's approach to problem solving. Having reached the highest levels of the Fortune 500, digital disrupter Atif Rafiq has written Decision Sprint to pull the curtain back on the hidden management systems within your organization that impact how people think, collaborate, and make decisions.
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Decision Sprint
- The New Way to Innovate into the Unknown and Move from Strategy to Action
- Narrateur(s): Shawn K. Jain
- Durée: 8 h et 39 min
- Date de publication: 2023-07-11
- Langue: Anglais
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Digital disrupter Atif Rafiq pulls the curtain back on the hidden management systems within your organization that impact how people think, collaborate, and make decisions....
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Prix courant: 21,92$ ou 1 crédit
Prix réduit: 21,92$ ou 1 crédit
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The Strategy Book (3rd Edition)
- How to Think and Act Strategically to Deliver Outstanding Results
- Auteur(s): Max Mckeown
- Narrateur(s): Jonathan Johns
- Durée: 6 h et 36 min
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Strategy is about shaping the future. Thinking strategically is what separates good managers and great leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips.
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The Strategy Book (3rd Edition)
- How to Think and Act Strategically to Deliver Outstanding Results
- Narrateur(s): Jonathan Johns
- Durée: 6 h et 36 min
- Date de publication: 2023-05-16
- Langue: Anglais
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Strategy is about shaping the future. Thinking strategically is what separates good managers and great leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Think Like Your Customer
- A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
- Auteur(s): Bill Stinnett
- Narrateur(s): Jeff Cummings
- Durée: 4 h et 48 min
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The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business" In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.
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Think Like Your Customer
- A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why Your Customers Buy
- Narrateur(s): Jeff Cummings
- Durée: 4 h et 48 min
- Date de publication: 2021-07-23
- Langue: Anglais
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In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions....
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Prix courant: 14,93$ ou 1 crédit
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Design-Driven Growth
- Strategy & Case Studies For Product Shapers
- Auteur(s): Molly Norris Walker
- Narrateur(s): Susan Marlow
- Durée: 1 h et 53 min
- Version intégrale
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Au global
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Performance
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Histoire
Here’s the cold, hard truth: Ideas are cheap. Product follow-through is where the money is spent and made. That’s where heroes are forged, and excellent product design sparks what eventually becomes major growth. Today, products need to grow their user bases...from scratch, again and again. This book is a guide to the vital work of shaping a product into its sustaining engine. It’s a design-focused companion to methodologies like product-led growth.
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Design-Driven Growth
- Strategy & Case Studies For Product Shapers
- Narrateur(s): Susan Marlow
- Durée: 1 h et 53 min
- Date de publication: 2018-09-04
- Langue: Anglais
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Here’s the cold, hard truth: Ideas are cheap. Product follow-through is where the money is spent and made. That’s where heroes are forged, and excellent product design sparks what eventually becomes major growth....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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