Career Strategy

Compete in the digital world with pragmatic strategies for success. Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand.

Relationships are the foundation of our long-term business success. The problem is a million things get in the way. But there’s a simple solution to breaking through all this noise: Giving. When you focus on giving, you will remove your own mental roadblocks. You’ll be centered on solving the client’s problems and investing in their success. And you can build a system to consistently integrate the right moves into your busy work life. In Give to Grow, Mo Bunnell shows how to develop the growth mindset that keeps the focus on the relationship.

The how-to playbook for start-ups and established companies on a groundbreaking discipline called category design. Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose.

Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.

Even the best competitive strategies mean nothing if they can't be executed. Yet many organizations struggle when they move from defining a strategy to implementing it. Somehow, all the careful planning falls to the side, and leaders are left wondering how to pick up the pieces. The HBR Guide to Executing Your Strategy is here to help. This book offers leaders and managers tips and advice for how to take even the most detailed strategy and apply it throughout their organizations.

In this book for leaders, thinkers, doers, and creators, Bishop T.D. Jakes illuminates the pathway to encouraging and unleashing disruptive thinking and provides the wisdom and practical skills we need to evolve our most original and potentially transformational ideas from vision to reality. Through his insight into how our minds and emotions work and through his experiences as a pastor, entrepreneur, and creator, Bishop Jakes leads us into a new way of relating to and transforming the world around us for good.

A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. With authors from Ginni Rometty to Robert I. Sutton and company examples from Maersk to Nvidia, this volume brings the most current and important management conversations right to your fingertips.

When it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef calls a "soldier" mindset. From tribalism and wishful thinking, to rationalizing in our personal lives and everything in between, we are driven to defend the ideas we most want to believe - and shoot down those we don't.

Our Iceberg Is Melting is a simple fable about doing well in an ever-changing world. Based on the award-winning work of Harvard's John Kotter, it is a story that has been used to help thousands of people and organizations. The fable is about a penguin colony in Antarctica. A group of beautiful emperor penguins live as they have for many years. Then one curious bird discovers a potentially devastating problem threatening their home - and pretty much no one listens to him.

Digital transformation is no longer news - it's a necessity. For more than a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture.

Few people know more about developing leaders than John C. Maxwell, the bestselling leadership author in history. In the last twenty-five years, he has grown from equipping a handful of leaders in one organization to developing millions of business, government, and non-profit leaders in every country around the world. In The Ultimate Guide to Developing Leaders, Maxwell teaches everything leaders need to know about how to develop leaders in their team or organization.

In Go Long, authors Dennis Carey, Brian Dumaine, Michael Useem, and Rodney Zemmel take you behind the scenes to witness the business decisions that are enabling leading organizations to outsmart and outlast the competition.

Over a stellar career, Roger Martin has advised the CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"—a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the typical response was just to apply it again—with greater enthusiasm.

Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his co-author, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.

Your strategy has seven seconds to captivate its audience, so how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures. Strategy Builder tells you how to creatively combine the best strategy frameworks to orient and animate strategy discussion and development in your team. This interactive guide uses real world examples and gives practical tips.

Execution Excellence is the practitioner's guide to real-world implementation. Designed by a Balanced Scorecard (BSC) thought leader with 30 years of experience, this guide gives you a hands-on framework for putting the BSC methodology into action. Clear, and concise, this audiobook skips the theoretical exposition to get right to the point - how can companies use BSC to effectively deploy strategy and drive individual and enterprise performance? You'll find the answers here.

The Financial Times Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers, and introduces the key strategic tools and techniques you need to develop your own strategy. Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering, and understanding successful strategy.

Every company needs a 3HAG - a three-year highly achievable goal! The 3HAG way is a prescriptive framework that takes the guessing out of your strategy and ensures you and your whole team are confident in where you are going. You’ll find step-by-step instructions to gut out your first 3HAG while building the confidence required to execute with speed toward your goals.

A lean strategy is about gaining a competitive edge by offering better quality products at competitive prices and making a sustainable profit by eliminating waste through engaging employees in discovering deeper ways to think about their own jobs and smarter ways of working together. In its current form, lean has been radically effective, but its true powers have yet to be harnessed. The Lean Strategy harnesses that power and delivers a new way of creating value from lean.

How did Apple rebound from a decade-long slump? By creating a product, the iPod, that transformed not just the company, but the entire music industry. How did Whole Foods turn itself into a supermarket empire? By challenging the sacred cows of the food business. And how did Dove differentiate its line of beauty products? By creating the concept of "real beauty". In Big Think Strategy, Bernd Schmitt shows you how to "think big" by sourcing and implementing bold ideas that change markets.