Career Strategy
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HBR's 10 Must Reads on Platforms and Ecosystems
- Auteur(s): Harvard Business Review
- Narrateur(s): Graham Rowat
- Durée: 5 h et 34 min
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Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you listen to nothing else on platforms and ecosystems, listen to these 10 articles by experts in the field.
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HBR's 10 Must Reads on Platforms and Ecosystems
- Narrateur(s): Graham Rowat
- Série: HBR's 10 Must Reads series
- Durée: 5 h et 34 min
- Date de publication: 2020-11-24
- Langue: Anglais
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Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions....
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Prix courant: 17,81$ ou 1 crédit
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Facing Our Futures
- How Foresight, Futures Design and Strategy Creates Prosperity and Growth
- Auteur(s): Nikolas Badminton
- Narrateur(s): Quentin Cooper
- Durée: 7 h et 5 min
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Businesses, organizations and society-at-large are all subject to unforeseeable events and incidents that often have a dramatic impact upon prosperity and profit. Due to their unpredictable nature, business leaders and executive teams are unable to prepare for these specific events. But, through innovation, strategizing and an open-minded approach, they can restructure their organization and practices in order to mitigate (or even take advantage of) the impact of such events.
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Deep Thoughts
- Écrit par Chris Fyvie le 2023-12-22
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Facing Our Futures
- How Foresight, Futures Design and Strategy Creates Prosperity and Growth
- Narrateur(s): Quentin Cooper
- Durée: 7 h et 5 min
- Date de publication: 2023-02-16
- Langue: Anglais
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A fascinating insight into how professionals and businesses can develop their foresight and strategy to ensure that they are prepared for an unpredictable future....
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Prix courant: 19,12$ ou 1 crédit
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Sell More with a Right-Brain Marketing Strategy
- Learn How a Simple Change to Your Product Name and Sales Pitch Can Multiply Your Income
- Auteur(s): James I. Bond
- Narrateur(s): Jonny Unitus
- Durée: 4 h et 46 min
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People buy for emotional reasons. Yet "emotional selling" is missing from most marketing. That's why so many pros are now using BRAIN GLUE™ to boost the performance of their ads, emails, social media posts, and one-on-one presentations. Based on sold-out workshops at the US Small Business Administration, here’s how top marketers turn ordinary products into blockbusters (with little or no cost)!
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Useful and high yield
- Écrit par HeatherAmazon4848 le 2023-01-01
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Sell More with a Right-Brain Marketing Strategy
- Learn How a Simple Change to Your Product Name and Sales Pitch Can Multiply Your Income
- Narrateur(s): Jonny Unitus
- Durée: 4 h et 46 min
- Date de publication: 2022-11-06
- Langue: Anglais
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People buy for emotional reasons. Yet "emotional selling" is missing from most marketing. That's why so many pros are now using BRAIN GLUE to boost the performance of their ads, emails, social media posts, and one-on-one presentations....
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Prix courant: 18,74$ ou 1 crédit
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The Golden Key to Strategy
- 101 Lessons in Winning Small Victories Every Day
- Auteur(s): Gary Gagliardi
- Narrateur(s): Gary Gagliardi
- Durée: 7 h et 19 min
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This book takes an entertaining approach to teaching practical strategies for success in everyday decision-making. Its 101 lessons can change your life by teaching you to see competition from a completely new perspective. The book is full of stories, jokes, and quotes based on strategic principles that go back 2,500 years to Sun Tzu's The Art of War.
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The Golden Key to Strategy
- 101 Lessons in Winning Small Victories Every Day
- Narrateur(s): Gary Gagliardi
- Durée: 7 h et 19 min
- Date de publication: 2017-01-24
- Langue: Anglais
- This book takes an entertaining approach to teaching practical strategies for success in everyday decision-making....
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Prix courant: 25,00$ ou 1 crédit
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Red Team
- How to Succeed by Thinking Like the Enemy
- Auteur(s): Micah Zenko
- Narrateur(s): Christopher Lane
- Durée: 11 h et 2 min
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Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood. Today, red teams - comprised primarily of fearless skeptics and those assuming the role of saboteurs who seek to better understand the interests, intentions, and capabilities of institutions or potential competitors - are used widely in both the public and private sector.
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Red Team
- How to Succeed by Thinking Like the Enemy
- Narrateur(s): Christopher Lane
- Durée: 11 h et 2 min
- Date de publication: 2015-11-03
- Langue: Anglais
- Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood....
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Prix courant: 32,00$ ou 1 crédit
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The Wide Lens
- A New Strategy for Innovation
- Auteur(s): Ron Adner
- Narrateur(s): Walter Dixon
- Durée: 6 h et 19 min
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How can great companies do everything right - identify real customer needs, deliver excellent innovations, beat their competitors to market - and still fail? The sad truth is that many companies fail because they focus too intensely on their own innovations, and then neglect the innovation ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners - some visible, some hidden - deliver on their promises, too.
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The Wide Lens
- A New Strategy for Innovation
- Narrateur(s): Walter Dixon
- Durée: 6 h et 19 min
- Date de publication: 2012-04-10
- Langue: Anglais
- In The Wide Lens, innovation expert Ron Adner draws on over a decade of research and field testing to take you on far ranging journeys....
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Prix courant: 29,16$ ou 1 crédit
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Edge Strategy
- A New Mindset for Profitable Growth
- Auteur(s): Alan Lewis, Dan McKone
- Narrateur(s): Chris Sorensen
- Durée: 6 h et 56 min
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In today's volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful. Profiting from the core is crucial, but the danger is that overfocusing on the core can blind companies. Scanning the horizon for new markets and new products can also be tempting, but risky. Fixating too much on either strategy can cause you to miss the substantial opportunities for growth that are often hidden in plain sight, at the edge of the core business.
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Edge Strategy
- A New Mindset for Profitable Growth
- Narrateur(s): Chris Sorensen
- Durée: 6 h et 56 min
- Date de publication: 2017-07-11
- Langue: Anglais
- In today's volatile economic environment, filled with uncertainty and sudden change, the forces pushing you to stay focused on the core business are extremely powerful....
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Prix courant: 22,26$ ou 1 crédit
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Smart Rivals
- How Innovative Companies Play Games That Tech Giants Can't Win
- Auteur(s): Feng Zhu, Bonnie Yining Cao
- Narrateur(s): Cindy Kay
- Durée: 4 h et 22 min
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Companies are fighting the wrong battle. The consensus has been to learn the best practices from Big Tech and imitate them. But new paths for growth aren't created by imitation; they're forged by radical differentiation. In Smart Rivals, Harvard Business School professor Feng Zhu and former Bloomberg journalist Bonnie Cao show business leaders how to create new competitive advantages by offering product features and benefits that tech giants and other competitors cannot match.
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Smart Rivals
- How Innovative Companies Play Games That Tech Giants Can't Win
- Narrateur(s): Cindy Kay
- Durée: 4 h et 22 min
- Date de publication: 2024-08-20
- Langue: Anglais
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Harvard Business School professor Feng Zhu and former Bloomberg journalist Bonnie Cao show business leaders how to create new competitive advantages by offering product features and benefits that tech giants and other competitors cannot match.
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Redefining Retail
- 10 Guiding Principles for a Post-Digital World
- Auteur(s): Philip Kotler, Giuseppe Stigliano
- Narrateur(s): Steve Menasche
- Durée: 9 h et 53 min
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In Redefining Retail: 10 Guiding Principles for a Post-Digital World, Prof. Philip Kotler and Dr. Giuseppe Stigliano deliver a timely and insightful examination of retail and consumer brand marketing. In the book, you'll find practical and concrete techniques for redefining your organization's internal operations and processes, as well as its business strategy. You'll rethink the entire value chain as you consider the growing importance of sustainability, diversity and inclusion, working policies, and more.
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Redefining Retail
- 10 Guiding Principles for a Post-Digital World
- Narrateur(s): Steve Menasche
- Durée: 9 h et 53 min
- Date de publication: 2024-05-14
- Langue: Anglais
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Perfect for managers, entrepreneurs, consultants, and investors in both the B2B and B2C sectors, Redefining Retail will also prove invaluable to students of management, marketing, and business administration, as well as anyone with an interest in the evolution of commerce.
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Prix courant: 21,92$ ou 1 crédit
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Opening Strategy
- Professional Strategists and Practice Change, 1960 to Today
- Auteur(s): Richard Whittington
- Narrateur(s): Matthew Lloyd Davies
- Durée: 12 h et 56 min
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Informed by interviews with corporate strategists at leading companies around the world, eminent consultants at firms such as Bain, the Boston Consulting Group, and McKinsey & Co., and the internal archives of strategic innovators such as General Electric and Shell, this book provides vivid insights into the trials and tribulations of practice innovation in strategy, and stresses the hard work of the little recognized and sometimes eccentric innovators within the profession.
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Opening Strategy
- Professional Strategists and Practice Change, 1960 to Today
- Narrateur(s): Matthew Lloyd Davies
- Durée: 12 h et 56 min
- Date de publication: 2019-05-21
- Langue: Anglais
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Opening Strategy recounts the origins and development of strategy as a profession from the middle of the last century to the present day. It focuses on how strategic planning superseded long-range planning, and the more recent rise of strategic management and open strategy....
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Prix courant: 27,83$ ou 1 crédit
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The Art of War
- Inspirational Classic
- Auteur(s): Sun Tzu
- Narrateur(s): Dan Strutzel
- Durée: 1 h et 38 min
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This all-time classic is still perhaps the most prestigious and influential book of strategy in the world, as eagerly studied in Asia by modern politicians and executives as it has been by military leaders since ancient times. As a study of the anatomy of organizations in conflict, The Art of War applies to competition and conflict in general, on every level from the interpersonal to the international. Its aim is invincibility, victory without battle, and unassailable strength through understanding the physics, politics, and psychology of conflict.
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The Art of War
- Inspirational Classic
- Narrateur(s): Dan Strutzel
- Série: Nightingale-Conant: Personal Development
- Durée: 1 h et 38 min
- Date de publication: 2021-04-28
- Langue: Anglais
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This all-time classic is still perhaps the most prestigious and influential book of strategy in the world, as eagerly studied in Asia by modern politicians and executives as it has been by military leaders since ancient times....
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Prix courant: 13,00$ ou 1 crédit
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The Process
- A Proven Strategy for Creating Emotionally Healthy Leadership in Relationships, Business and in Life
- Auteur(s): Bill Hoffman
- Narrateur(s): Garrett Kiesel
- Durée: 3 h et 55 min
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Leadership is a lifestyle, not a vocation. The Process creates emotionally intelligent leadership starting in your relationships and extending into your business and your entire life. This book summarizes the process. It contains probing and powerful questions at the end of each chapter, questions designed to help you discover your own way forward. Whether you are struggling as an individual, in a relationship, or married, the process will point you in the direction of seeking and receiving help as a lifestyle, not as a solution to a problem.
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The Process
- A Proven Strategy for Creating Emotionally Healthy Leadership in Relationships, Business and in Life
- Narrateur(s): Garrett Kiesel
- Durée: 3 h et 55 min
- Date de publication: 2021-01-08
- Langue: Anglais
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Leadership is a lifestyle, not a vocation. The Process creates emotionally intelligent leadership starting in your relationships and extending into your business and your entire life. It will show you how true leadership starts in your own life and home....
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Prix courant: 18,74$ ou 1 crédit
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The Truth About Pricing
- How to Apply Behavioral Economics So Customers Buy
- Auteur(s): Melina Palmer
- Narrateur(s): Kate Coventry
- Durée: 7 h et 51 min
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Pricing mastery made easy. A must-listen for entrepreneurs seeking to determine what their customers value and set prices they want by understanding the truth about pricing—it isn't about the price. Everything that happens before the price matters much more than the price itself. Have happier clients, boost your profits, and confidently master the pricing game with this comprehensive guide.
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The Truth About Pricing
- How to Apply Behavioral Economics So Customers Buy
- Narrateur(s): Kate Coventry
- Durée: 7 h et 51 min
- Date de publication: 2024-03-19
- Langue: Anglais
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Pricing mastery made easy. A must-listen for entrepreneurs seeking to determine what their customers value and set prices they want by understanding the truth about pricing—it isn't about the price.
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Prix courant: 22,26$ ou 1 crédit
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Chanakya and the Art of War
- Auteur(s): Radhakrishnan Pillai
- Narrateur(s): Abhishek Sharma
- Durée: 5 h et 11 min
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Each and every one of us wants to become successful. We aim to fight and win in businesses, careers, relationships, and, ultimately, in life. However, most of us fail to reach our full potential because of various speed breakers. Chanakya and the Art of War draws upon lessons from the great teacher, philosopher, and strategist of Chanakya's masterpiece, Arthashastra, which can help us overcome those speed breakers to become innovative and influential and realize our true potential.
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Chanakya and the Art of War
- Narrateur(s): Abhishek Sharma
- Durée: 5 h et 11 min
- Date de publication: 2021-03-13
- Langue: Anglais
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Chanakya and the Art of War draws upon lessons from the great teacher, philosopher, and strategist of Chanakya's masterpiece, Arthashastra, which can help us overcome those speed breakers to become innovative and influential and realize our true potential....
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Prix courant: 20,40$ ou 1 crédit
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The Consumer's Journey to Purchasing Funeral Services
- A Marketing Roadmap for Growing Market Share and Revenue
- Auteur(s): Bill Johnston
- Narrateur(s): Bill A Johnston
- Durée: 3 h et 37 min
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In "The Consumer's Journey to Purchasing Funeral Services: A Marketing Roadmap for Growing Market Share and Revenue," Bill A Johnston, a leading expert on Facebook ads for the funeral home industry, reveals the strategic marketing insights you need to become the market leader in your area. This comprehensive guide takes you through the consumer's journey from initial awareness to becoming a loyal, retained customer.
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The Consumer's Journey to Purchasing Funeral Services
- A Marketing Roadmap for Growing Market Share and Revenue
- Narrateur(s): Bill A Johnston
- Durée: 3 h et 37 min
- Date de publication: 2024-08-19
- Langue: Anglais
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Why does a family in need choose one funeral home over another? Trust and reputation are crucial, but they don't happen overnight. They are cultivated through time, consistent effort, and strategic marketing.
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Influencer Marketing Strategy
- How to Create Successful Influencer Marketing
- Auteur(s): Gordon Glenister
- Narrateur(s): Neil Whiteside
- Durée: 5 h et 13 min
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Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing. However, while the opportunities are vast, the very nature of influencer marketing means that a brand must relinquish control of their marketing message to allow the influencer to communicate in their natural style.
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Influencer Marketing Strategy
- How to Create Successful Influencer Marketing
- Narrateur(s): Neil Whiteside
- Durée: 5 h et 13 min
- Date de publication: 2023-02-27
- Langue: Anglais
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Influencer marketing can no longer be ignored. Whether it's broad scale celebrity endorsement, or micro-influencers with niche, highly targeted followings, influencer marketing has become a natural extension of content marketing....
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Prix courant: 25,25$ ou 1 crédit
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Trading Psychology
- A Detailed Guide Focusing on Using the Relatable Knowledge of Psychology to Achieve Trading Success: F.W. Trading Book Series, Book 2
- Auteur(s): Ferdinand Weaver
- Narrateur(s): DM Studios
- Durée: 2 h et 56 min
- Version intégrale
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Are you a trader who has already mastered trading platform techniques yet is not profiting in trading business? Well, this might mean that there is something you are missing, something your approaches don’t cover. This audiobook focuses mainly on how psychology is related to norms of trading. As trading gained popularity and became easily approachable, the expertise, trading tools, and trading platforms became advanced too. Today, there exists a long list of technical supports and functional resources available on the internet.
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Trading Psychology
- A Detailed Guide Focusing on Using the Relatable Knowledge of Psychology to Achieve Trading Success: F.W. Trading Book Series, Book 2
- Narrateur(s): DM Studios
- Durée: 2 h et 56 min
- Date de publication: 2022-01-26
- Langue: Anglais
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Are you a trader who has already mastered trading platform techniques yet is not profiting in trading business? Well, this might mean that there is something you are missing, something your approaches don’t cover....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Engaged Leader
- A Strategy for Digital Leadership
- Auteur(s): Charlene Li
- Narrateur(s): Sean Pratt
- Durée: 2 h et 43 min
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The Engaged Leader addresses why leaders need to master a new way of developing relationships, which begins by stepping out of traditional hierarchies; how to listen at scale, share to shape, and engage to transform; the art of making this transformative mind shift; and the science of applying the right tools to meet your strategic goals. This transformation is not optional. Those who choose not to make this change will be abandoned for those who inspire people to follow them.
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The Engaged Leader
- A Strategy for Digital Leadership
- Narrateur(s): Sean Pratt
- Durée: 2 h et 43 min
- Date de publication: 2015-03-27
- Langue: Anglais
- NYT and WSJ best-selling author Charlene Li guides business leaders deeper than ever before into the uncomfortable and ever-changing terrain of the digital era....
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Prix courant: 13,00$ ou 1 crédit
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The Ultimate Art of War
- A Step-by-Step Illustrated Guide to Sun Tzu's Teachings
- Auteur(s): Antony Cummins
- Narrateur(s): John Telfer
- Durée: 7 h et 47 min
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Composed in the 5th century BC, Sun Tzu's Art of War is the earliest-known treatise on military strategy, and is still hugely popular around the world for its perceptive tactical advice to commanders on how to win at war with minimal bloodshed. Aimed at all those who want to study the text in depth, this is the first step-by-step guide to the famous treatise, breaking down the 13 chapters of the original into 200 easily digested lessons, from 'do not press a desperate enemy' to 'control your troops through bond of loyalty' to "when you are weak, beware attack".
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The Ultimate Art of War
- A Step-by-Step Illustrated Guide to Sun Tzu's Teachings
- Narrateur(s): John Telfer
- Durée: 7 h et 47 min
- Date de publication: 2020-08-29
- Langue: Anglais
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This is the most accessible edition of Art of War ever produced, with the text broken down into digestible individual lessons, unique teaching illustrations to clarify the text and step-by-step commentary that draws on the full range of recent translations and ancient commentators....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Performance Drivers
- A Practical Guide to Using the Balanced Scorecard
- Auteur(s): Nils-Goran Olve, Jan Roy, Magnus Wetter
- Narrateur(s): Steven Jay Cohen
- Durée: 11 h et 58 min
- Version intégrale
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Au global
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Performance
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Histoire
Since the groundbreaking work of Robert S. Kaplan and David P. Norton, the concept of the Balanced Scorecard has achieved increasing popularity in the business world. In this book, the authors draw on their extensive experience with scorecard projects to provide a step-by-step method for introducing the Balanced Scorecard into an organization. This book will provide senior and operational managers, consultants, and business academics with a comprehensive view of emerging Balanced Scorecard practice supported by both business advice and a theoretical foundation.
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Performance Drivers
- A Practical Guide to Using the Balanced Scorecard
- Narrateur(s): Steven Jay Cohen
- Durée: 11 h et 58 min
- Date de publication: 2019-01-29
- Langue: Anglais
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The authors draw on their extensive experience with scorecard projects to provide a step-by-step method for introducing the Balanced Scorecard into an organization....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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