Computer Business

High-tech innovations are created at a dazzling speed, and it all points to a world that is getting faster at a dizzying pace. Azeem Azhar knows this better than most. Over the last three decades, he has founded companies bought by Amazon and Microsoft, served as the Economist’s first ever internet correspondent, and created a leading international tech newsletter and podcast, the Exponential View. Now, Azhar offers a revelatory new model for understanding how technology is changing the world.

Web3 Marketing: A Handbook for the Next Internet Revolution is the essential book for anyone looking to understand the next era of the internet and start building. Beyond the sensational hype and headlines around crypto and NFTs, a real revolution is taking place: new technologies for owning, moving, and organizing value spell the overdue end of an internet where a few huge companies hoard data and power, and open a new frontier for products, services, and applications in which ownership and control belongs to creators, builders, and users.

Ten years ago the idea of getting into a stranger's car or walking into a stranger's home would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb have ushered in a new era: redefining neighborhoods, challenging the way governments regulate business, and changing the way we travel. In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, another generation of entrepreneurs is using technology to upend convention and disrupt entire industries.

Generative AI is our future, and with this action-filled guidebook, you can lift your organization to the next level.

Struggling with social media marketing for business? Feeling overwhelmed or don't even know where to begin? This is the book for you! 500 Social Media Marketing Tips is your complete guide to social media success for business, featuring hundreds of the actionable strategies for success on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, Snapchat, TikTok, and more!

Expand your skills from being a basic data scientist to becoming an expert data scientist ready to solve real-world data-centric issues. Discover two comprehensive manuscripts in one audiobook.

Born in 1831, John W. Mackay was a penniless Irish immigrant who came of age in New York City, went to California during the Gold Rush, and mined without much luck for eight years. When he heard of riches found on the other side of the Sierra Nevada Mountains in 1859, Mackay abandoned his claim and walked a hundred miles to the Comstock Lode in Nevada. Over the course of the next dozen years, Mackay worked his way up from nothing, thwarting the pernicious “Bank Ring” monopoly to seize control of the most concentrated cache of precious metals ever found on earth, the legendary “Big Bonanza”.

Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but there aren't enough buyers. The result is a soft real estate market with prices investors and homeowners may not see again in their lifetime.

Unlock the transformative potential of generative AI for your enterprise with "Understanding Generative AI for Business Leaders." This indispensable guide simplifies the complex world of AI, offering a beginner-friendly introduction and practical strategies for effective and ethical integration.

The New York Times best-selling author heralds the future of business in Free. In his revolutionary best seller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in Free, he makes the compelling case that, in many instances, businesses can profit more from giving things away than they can by charging for them.

In the world of investing, staying ahead of the curve is crucial for long-term success. This is where AI-powered trend analysis comes into play. By harnessing the power of artificial intelligence, investors can gain valuable insights into market trends and make informed decisions that can lead to future fortunes.

The promise of artificial intelligence is automated decision-making at scale, but that means AI also automates risk at scale. In Ethical Machines, Reid Blackman gives you all you need to understand AI ethics as a risk management challenge. He'll help you build, procure, and deploy AI in a way that's not only ethical but also safe in terms of your organization's reputation, regulatory compliance, and legal standing—and do it at scale. And don't worry—the book's purpose is to get work done, not to ponder deep and existential questions about ethics and technology.

One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again.

A large software-intensive project, called FPP, that has been running late since day 1, but now, suddenly, needs to launch on an impossibly early date, or else. You feel their pain, and their joy, as they battle problem after problem until, slowly, torturously, they rediscover the few - but fundamental - principles underlying successful commercial software development.

In today’s rapidly evolving digital landscape, the emergence of generative artificial intelligence (AI) has marked a pivotal shift in how businesses operate, innovate, and compete. “The A-Z of Generative AI—A Guide to Leveraging AI for Business” is not a technical manual filled with jargon; instead, it’s a comprehensive guide designed specifically for non-technical audiences. It breaks down the complex world of Generative AI into understandable, bite-sized pieces, making it accessible to everyone, regardless of their technical background.

The essential guide to marketing and building your business on Instagram - today's hottest social media platform. If you're serious about marketing, you need to tap into the power of the world's most popular photo-sharing platform. This guide offers a road map to achieving Instagram marketing success.

Découvrez "Libérer la Puissance Commerciale de l’IA avec une Efficacité de Niveau Supérieur", le guide ultime pour transformer les entreprises à l’ère du numérique grâce à l'intelligence artificielle (IA). Ce livre captivant dévoile les mystères de l'IA, explorant ses multiples facettes, des simples applications quotidiennes aux avancées technologiques révolutionnaires. Abordez les diverses utilisations de l’IA dans divers secteurs, bien au-delà de la technologie.

Projects require managers, but programs warrant maestros. Tasked with overseeing multiple project teams and thousands of activities, program managers have one of the most challenging jobs in the market. Too many overburdened managers are leaving otherwise great jobs, even the field entirely, because they haven’t equipped themselves with the right tools in hand to take on this complex but fulfilling job. How to Manage Complex Programs explains the ins and outs of program management and provides concrete and effective techniques for structuring deliverables, workflow, and staffing.

Rana el Kaliouby is a rarity in both the tech world and her native Middle East: a Muslim woman in charge in a field that is still overwhelmingly white and male. Growing up in Egypt and Kuwait, el Kaliouby was raised by a strict father who valued tradition - yet also had high expectations for his daughters - and a mother who was one of the first female computer programmers in the Middle East. Even before el Kaliouby broke ground as a scientist, she broke the rules of what it meant to be an obedient daughter and, later, an obedient wife to pursue her own daring dream.

As humans compete for work against faster, cheaper, and smarter technology, the flood of AI-generated information undermines traditional expertise, eroding essential skills like writing, analysis, and decision-making. Despite these challenges, AI presents immense opportunities for those who master its intricacies, such as driving innovation, improving efficiency, and creating new markets. Can we thread the needle balancing the immeasurable benefits with the profound risks that AI presents to our future?