Computer Business

In From Big Data to Big Profits, Russell Walker investigates the use of Big Data to stimulate innovations in operational effectiveness and business growth. Walker examines the nature of Big Data and how businesses can use it to create new monetization opportunities. Using case studies of Apple, Netflix, Google, LinkedIn, Zillow, Amazon, and other leaders in the use of Big Data, Walker explores how digital platforms such as mobile apps and social networks are changing the nature of customer interactions and the way Big Data is created and used by companies.

Here are the real-life stories of the visionaries who are rewiring the world through the new technology called blockchain. Through deep research and firsthand interviews, authors Sir John Hargrave and Evan Karnoupakis will take you on a pause-resisting journey with these dreamers as they disrupt the world.

Certain ideas about business leadership are held to be timeless, and certain characteristics of leaders - often including a square jaw, a deep voice, and extroversion - are said to be universal. In Leading in the Digital World, Amit Mukherjee argues that since digital technologies are changing everything else, how could they not change leadership ideologies and styles? Drawing on a global survey of 700 mid-tier to senior executives and interviews with C-level executives from around the world, Mukherjee explains how digital technologies are already reshaping organizations.

Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.

Stiamo attraversando un periodo storico che è contraddistinto da una grande quantità di cambiamenti che avvengono in tempi molto brevi, due bambini su tre fra quelli che ora iniziano la scuola primaria, faranno in futuro un lavoro che oggi non esiste. La marcia dell’intelligenza artificiale sta avvenendo con un’accelerazione impetuosa. Che fine farà il lavoro degli esseri umani? Lasceremo tutto ai robot? Il processo tecnologico dà le vertigini, in un Pianeta sempre più sterile e sovrappopolato. INDUSTRY 4.0, la quarta rivoluzione industriale, il cambio dei paradigmi.

If your podcast doesn’t have as many listeners as you want, you have an important decision to make. You can keep doing what you’re doing (and continue to be ignored). Or you can make a few, simple changes to your existing podcast and create episodes designed to grow your audience. This book guides you, step-by-step, through 101 different episode templates that are easy to follow and proven to attract listeners. It explains exactly why these episodes work to build and strengthen an audience and why they’ll work for you. If you want more podcast listeners, this book is for you.

100 Millionen Euro hat Wolfgang Deutschmann mit seinen Unternehmen bereits online unter Einsatz von Facebook, Instagram, YouTube und Co. bewegt. In diesem Buch erklärt der 28-Jährige leicht verständlich, wie jeder und jede erfolgreich ein Social-Media-Business aufziehen kann und wie Unternehmen von der Pizzeria bis zum Versicherungskonzern ihr Geschäftsmodell digitalisieren und ihren Umsatz steigern können.

Are you an international job hunter looking to secure your dream role in the UK, but finding the process overwhelming and exhausting? This comprehensive guide will revolutionize your job search by harnessing the power of AI to streamline every step—from crafting the perfect CV to mastering the interview.

Guía Esencial de Marketing en Redes Sociales, Domina las Principales Plataformas Digitales. Esta guía es indispensable para profesionales de marketing, empresarios y estudiantes que buscan dominar el mundo de las redes sociales. Con un análisis detallado de las principales plataformas - Facebook, Instagram, Twitter, LinkedIn y TikTok - este libro enseña cómo crear estrategias de contenido atractivas y eficaces.

Internet y la tecnología digital han hecho posibles nuevas formas de trabajo y de interacción. El mundo laboral vive en permanente cambio gracias a ello y requiere que las organizaciones y las personas se adapten a dinámicas flexibles.

ブログを書いても書いても月1万稼ぐのがやっとだった僕が、月収100万円を突破した秘密。それはブログでマネタイズするのをやめ、集客媒体として利用するようになったことです。

The Civil War was the first "modern war." Because of the rapid changes in American society, Abraham Lincoln became president of a divided United States during a period of technological and social revolution. Among the many modern marvels that gave the North an advantage was the telegraph, which Lincoln used to stay connected to the forces in the field in almost real time. No leader in history had ever possessed such a powerful tool to gain control over a fractious situation. An eager student of technology, Lincoln had to learn to use the power of electronic messages.

From Jenniffer Weigel's radio show on WGN in Chicago called I'm Spiritual, Dammit! comes this collection of podcasts on spirituality in the business place. Included are interviews with Jennifer Connor, CEO of Mustard Girl Mustard, and Kathryn Guylay, author of Mountain Mantras: Wellness and Life Lessons from the Slopes.

Packed with never-before-heard stories and timeless wisdom on the art of computer science, the business of technology, and the durable power of relationships, The Bleeding Edge provides a rare history of how and why the internet looks and feels the way it does today.

Fresh from her triumph at Lucent, Carly Fiorina took command of Hewlett-Packard in July 1999. Suddenly a woman was running one of the largest technology companies on earth, venturing farther than anyone else dared into traditional men's territory. Perfect Enough is the definitive account of her daredevil bid to remake HP with a record-shattering $20 billion acquisition of archrival Compaq Computer.

This book is the clear road map you need to successfully implement conversion-focused podcasting into your business, and is the consolidation of more than a decade working in the podcast industry serving customers, clients, and patients from all walks of life and backgrounds. If you're looking for a book contains everything you need to stay on track so you get your podcast up and running quickly so you can make more sales more often, then Welcome to the Show 1.0 is for you.

AI is a tool that can innovate and accelerate your business...if you know how to use it. Follow best-selling author and AI Whisperer Severin Sorensen as he equips you with the tools to leverage AI platforms like ChatGPT for business applications, especially for non-technical listeners. This updated 2nd EDITION explores over 50 business use cases and 1,000+ practical chat prompts and instructions to achieve specific business objectives.

Muitas pessoas querem crescer nas redes sociais, mas poucas, de fato, conseguem uma audiência e uma estrutura consistente que garantem sua liberdade digital. O que você deve manter em mente é que, para ser bem-sucedido nas redes, não é necessário só gerar muito conteúdo, você precisa de estratégia. Para te ajudar nessa nova jornada, Hyeser Souza revela, em Liberdade Digital, os segredos que descobriu durante sua carreira para alavancar perfis no Instagram.

Cybersecurity is one of the world’s fastest growing, most exciting fields—but that doesn’t mean it’s easy to enter the industry and succeed. Now there’s a complete guide to creating a great cybersecurity career, whether you’re migrating to cybersecurity from another field or already a cybersecurity professional.

In this inspirational and informative book, Latham demonstrates how the power of sound entrepreneurial thinking can lead to positive results in the most daunting of circumstances. Latham’s company, Thermagon Inc., evolved as an offshoot of the explosive growth of silicon chips driving the computer industry and the information age. As a female, Latham defied all odds by successfully creating the products, the facilities, and the funding for a thriving and much sought-after company in a world of technology overwhelmingly dominated by men.