Computer Business
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The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Auteur(s): Gail Z. Martin
- Narrateur(s): Karen Saltus
- Durée: 7 h et 4 min
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Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.
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I was already know 70%
- Écrit par Utilisateur anonyme le 2020-01-24
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The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Narrateur(s): Karen Saltus
- Durée: 7 h et 4 min
- Date de publication: 2017-05-18
- Langue: Anglais
- For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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The Social Life of Information
- Auteur(s): John Seely Brown, Paul Duguid
- Narrateur(s): Jonathan Todd Ross
- Durée: 8 h et 15 min
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John Seely Brown and Paul Duguid show us how to look beyond mere information to the social context that creates and gives meaning to it. Arguing elegantly for the important role that human sociability plays, even - perhaps especially - in the digital world, The Social Life of Information gives us an optimistic look beyond the simplicities of information and individuals.
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The Social Life of Information
- Narrateur(s): Jonathan Todd Ross
- Durée: 8 h et 15 min
- Date de publication: 2017-06-19
- Langue: Anglais
- John Seely Brown and Paul Duguid show us how to look beyond mere information to the social context that creates and gives meaning to it....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Open Leadership
- How Social Technology Can Transform the Way You Lead
- Auteur(s): Charlene Li
- Narrateur(s): Sean Pratt
- Durée: 9 h et 51 min
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"Be Open, Be Transparent, Be Authentic" are the current leadership mantras - but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm.
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Open Leadership
- How Social Technology Can Transform the Way You Lead
- Narrateur(s): Sean Pratt
- Durée: 9 h et 51 min
- Date de publication: 2010-05-27
- Langue: Anglais
- "Be Open, Be Transparent, Be Authentic" are the current leadership mantras - but companies often push back....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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How to Win Grants
- 101 Winning Strategies
- Auteur(s): Alan Silver
- Narrateur(s): Drew Birdseye
- Durée: 2 h et 41 min
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In this practical guide to successful grantseeking, Alan Silver draws on 30 years of experience to help listeners formulate strategies for winning grants for individuals, nonprofits, and agencies. Concisely written and easy to follow, How to Win Grants demonstrates a three-stage grant development model distilled into 101 actionable strategies, arranged in order of execution and supplemented by helpful checklists
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How to Win Grants
- 101 Winning Strategies
- Narrateur(s): Drew Birdseye
- Durée: 2 h et 41 min
- Date de publication: 2013-03-22
- Langue: Anglais
- In this practical guide to successful grantseeking, Alan Silver draws on 30 years of experience to help listeners formulate strategies for winning grants for individuals, nonprofits, and agencies....
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Prix courant: 9,20$ ou 1 crédit
Prix réduit: 9,20$ ou 1 crédit
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Groundswell - Expanded and Revised Edition
- Winning in a World Transformed by Social Technologies
- Auteur(s): Charlene Li, Josh Bernoff
- Narrateur(s): Josh Bernoff
- Durée: 9 h et 48 min
- Version intégrale
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Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts?
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Good Listen
- Écrit par Scott le 2019-03-21
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Groundswell - Expanded and Revised Edition
- Winning in a World Transformed by Social Technologies
- Narrateur(s): Josh Bernoff
- Durée: 9 h et 48 min
- Date de publication: 2011-07-20
- Langue: Anglais
- Corporate executives struggle to harness the power of social technologies.....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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A Leader’s Guide to Cybersecurity
- Why Boards Need to Lead - and How to Do It
- Auteur(s): Thomas J. Parenty, Jack J. Domet
- Narrateur(s): Jonathan Todd Ross
- Durée: 5 h et 47 min
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In A Leader's Guide to Cybersecurity, Thomas Parenty and Jack Domet, who've spent over three decades in the field, present a timely, clear-eyed, and actionable framework that will empower senior executives and board members to become stewards of their companies' cybersecurity activities. Filled with tools, best practices, and strategies, A Leader's Guide to Cybersecurity will help boards navigate this seemingly daunting but extremely necessary transition.
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A Leader’s Guide to Cybersecurity
- Why Boards Need to Lead - and How to Do It
- Narrateur(s): Jonathan Todd Ross
- Durée: 5 h et 47 min
- Date de publication: 2019-12-03
- Langue: Anglais
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In A Leader's Guide to Cybersecurity, Thomas Parenty and Jack Domet present a timely, clear-eyed, and actionable framework that will empower senior executives and board members to become stewards of their companies' cybersecurity activities....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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The Optimist's Telescope
- Thinking Ahead in a Reckless Age
- Auteur(s): Bina Venkataraman
- Narrateur(s): Bina Venkataraman
- Durée: 10 h et 6 min
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Bina Venkataraman sees the way forward. A journalist and former adviser in the Obama White House, she helped communities and businesses prepare for climate change, and she learned firsthand why people don’t think ahead - and what can be done to change that. In The Optimist’s Telescope, she draws from stories she has reported around the world and new research in biology, psychology, and economics to explain how we can make decisions that benefit us over time.
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A MUST LISTEN
- Écrit par Eric Pech le 2019-12-19
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The Optimist's Telescope
- Thinking Ahead in a Reckless Age
- Narrateur(s): Bina Venkataraman
- Durée: 10 h et 6 min
- Date de publication: 2019-08-27
- Langue: Anglais
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A trailblazing exploration of how we can plan better for the future: our own, our families’, and our society’s....
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Prix courant: 23,31$ ou 1 crédit
Prix réduit: 23,31$ ou 1 crédit
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The AI-First Company
- How to Compete and Win with Artificial Intelligence
- Auteur(s): Ash Fontana
- Narrateur(s): Lachlan Woods
- Durée: 7 h et 18 min
- Version intégrale
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AI-First companies are the only trillion-dollar companies, and soon they will dominate even more industries, more definitively than ever before. These companies succeed by design--they collect valuable data from day one and use it to train predictive models that automate core functions. As a result, they learn faster and outpace the competition in the process. Thankfully, you don't need a PhD to learn how to win with AI. In The AI-First Company, internationally-renowned startup investor Ash Fontana offers an executable guide for applying AI to business problems.
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The AI-First Company
- How to Compete and Win with Artificial Intelligence
- Narrateur(s): Lachlan Woods
- Durée: 7 h et 18 min
- Date de publication: 2021-05-04
- Langue: Anglais
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Artificial intelligence is transforming every industry, but if you want to win with AI, you have to put it first on your priority list. In The AI-First Company, internationally-renowned start-up investor Ash Fontana offers an executable guide for applying AI to business problems....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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Makers
- The New Industrial Revolution
- Auteur(s): Chris Anderson
- Narrateur(s): René Ruiz
- Durée: 8 h et 20 min
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Chris Anderson takes you to the front lines of a new industrial revolution as today’s entrepreneurs, using open source design and 3-D printing, bring manufacturing to the desktop. In an age of custom-fabricated, do-it-yourself product design and creation, the collective potential of a million garage tinkerers and enthusiasts is about to be unleashed, driving a resurgence of American manufacturing. A generation of "Makers" using the Web’s innovation model will help drive the next big wave in the global economy, as the new technologies of digital design and rapid prototyping gives everyone the power to invent.
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Prix courant: 37,05$ ou 1 crédit
Prix réduit: 37,05$ ou 1 crédit
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Twitter for Good
- Change the World One Tweet at a Time
- Auteur(s): Claire Diaz-Ortiz
- Narrateur(s): Karen Saltus
- Durée: 5 h et 4 min
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As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network.
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Twitter for Good
- Change the World One Tweet at a Time
- Narrateur(s): Karen Saltus
- Durée: 5 h et 4 min
- Date de publication: 2012-01-04
- Langue: Anglais
- As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago....
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Prix courant: 27,82$ ou 1 crédit
Prix réduit: 27,82$ ou 1 crédit
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Twitter Power 2.0
- How to Dominate Your Market One Tweet at a Time
- Auteur(s): Joel Comm
- Narrateur(s): Sean Pratt
- Durée: 7 h et 15 min
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In this revised and updated edition of Twitter Power, online marketing entrepreneur Joel Comm explores the latest trends, methods, and practices for making Twitter work for your business. You’ll see how businesses and marketers are building a loyal following among Twitter members, expanding awareness of their product or service, and even handling negative publicity due to angry or disappointed customers.
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Twitter Power 2.0
- How to Dominate Your Market One Tweet at a Time
- Narrateur(s): Sean Pratt
- Durée: 7 h et 15 min
- Date de publication: 2010-05-17
- Langue: Anglais
- Revised and updated with the latest on successful Twitter marketing....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Groundswell
- Winning in a World Transformed by Social Technologies
- Auteur(s): Charlene Li, Josh Bernoff
- Narrateur(s): Josh Bernoff
- Durée: 8 h et 17 min
- Version intégrale
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A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.
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Groundswell
- Winning in a World Transformed by Social Technologies
- Narrateur(s): Josh Bernoff
- Durée: 8 h et 17 min
- Date de publication: 2008-04-25
- Langue: Anglais
- A groundswell is sweeping through your customers. Most companies see it as a threat. It's time to see it an opportunity....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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Social Media Strategies for Professionals and Their Firms
- The Guide to Establishing Credibility and Accelerating Relationships
- Auteur(s): Michelle Golden
- Narrateur(s): Elisa Carlson
- Durée: 13 h et 42 min
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Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new media for corporate marketing and communications, this book is the definitive guide for your strategic approach.
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Social Media Strategies for Professionals and Their Firms
- The Guide to Establishing Credibility and Accelerating Relationships
- Narrateur(s): Elisa Carlson
- Durée: 13 h et 42 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Expert advice on growing your professional service firm or individual practice through social media....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Silicon States
- The Power and Politics of Big Tech and What It Means for Our Future
- Auteur(s): Lucie Greene
- Narrateur(s): Esther Wane
- Durée: 11 h et 58 min
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Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide. But Silicon Valley does not answer to the electorate; nor have they been voted into office. And the perils of their influence are only now making themselves known.
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Silicon States
- The Power and Politics of Big Tech and What It Means for Our Future
- Narrateur(s): Esther Wane
- Durée: 11 h et 58 min
- Date de publication: 2018-08-31
- Langue: Anglais
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Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Auteur(s): Jim Sterne
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
- Date de publication: 2020-07-17
- Langue: Anglais
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix....
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Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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The AI Project and Work Management Revolution Is Here!
- Practical Strategies for Seizing This Moment to Become a Higher Performing Organization with Happier People
- Auteur(s): Mike Taylor
- Narrateur(s): Curt Lackey
- Durée: 1 h et 24 min
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High performing organizations see better results than their contemporaries and have more satisfied employees. This book clarifies this unique point in history where key technologies like AI, collaboration platforms, and low code development have converged to transform project and work management and provides practical strategies for seizing this moment to become a higher performing organization with happier people. In the ever-evolving landscape of business and technology, project management stands as a critical pillar, orchestrating the rhythm of progress and innovation.
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The AI Project and Work Management Revolution Is Here!
- Practical Strategies for Seizing This Moment to Become a Higher Performing Organization with Happier People
- Narrateur(s): Curt Lackey
- Durée: 1 h et 24 min
- Date de publication: 2024-04-26
- Langue: Anglais
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High performing organizations see better results than their contemporaries and have more satisfied employees.
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The End of Business as Usual
- Rewire the Way You Work to Succeed in the Consumer Revolution
- Auteur(s): Brian Solis
- Narrateur(s): Sean Pratt, Brian Solis
- Durée: 11 h et 8 min
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It’s a new era of business and consumerism - and you play a role in defining it.
Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.
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The End of Business as Usual
- Rewire the Way You Work to Succeed in the Consumer Revolution
- Narrateur(s): Sean Pratt, Brian Solis
- Durée: 11 h et 8 min
- Date de publication: 2012-03-01
- Langue: Anglais
- The End of Business As Usual explores the complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it....
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Prix courant: 38,96$ ou 1 crédit
Prix réduit: 38,96$ ou 1 crédit
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Content Creator
- How to Stand Out Amongst the Noise
- Auteur(s): Myra E. Looring
- Narrateur(s): Julie John
- Durée: 3 h et 33 min
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What do today’s young influencers know, that you don’t? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people. It’s amazing what you can learn about yourself when you start creating instead of consuming. You never know how creative you are until you consistently come up with new ideas and produce great content.
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Content Creator
- How to Stand Out Amongst the Noise
- Narrateur(s): Julie John
- Durée: 3 h et 33 min
- Date de publication: 2020-12-23
- Langue: Anglais
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What do today’s young influencers know, that you don’t? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Attention!
- The Power of Simple Decisions in a Distracted World
- Auteur(s): Rob Hatch
- Narrateur(s): Rob Hatch
- Durée: 5 h et 38 min
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In a world of endless distraction, we have given away two of our most valuable assets: time and attention. Technology has given us the incredible gift of access to an ever-increasing amount of information and has opened the door to a vast array of choices and opportunities. However, having more options doesn’t correlate to an increase in our success. Research shows that having more to choose from causes anxiety and decreases our likelihood of taking action.
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Attention!
- The Power of Simple Decisions in a Distracted World
- Narrateur(s): Rob Hatch
- Durée: 5 h et 38 min
- Date de publication: 2021-02-18
- Langue: Anglais
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In a world of endless distraction, we have given away two of our most valuable assets: time and attention. Technology has given us the incredible gift of access to an ever-increasing amount of information and has opened the door to a vast array of choices and opportunities....
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Prix courant: 14,08$ ou 1 crédit
Prix réduit: 14,08$ ou 1 crédit
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Likeable Social Media
- How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
- Auteur(s): Dave Kerpen
- Narrateur(s): Christopher Prince
- Durée: 7 h et 23 min
- Version intégrale
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Histoire
The secret to successful word-of-mouth marketing on the social web is easy: be likeable. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.
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Likeable Social Media
- How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
- Narrateur(s): Christopher Prince
- Durée: 7 h et 23 min
- Date de publication: 2021-07-28
- Langue: Anglais
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The secret to successful word-of-mouth marketing on the social web is easy: be likeable....
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Prix courant: 28,72$ ou 1 crédit
Prix réduit: 28,72$ ou 1 crédit
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