Computer Business
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Groundswell - Expanded and Revised Edition
- Winning in a World Transformed by Social Technologies
- Auteur(s): Charlene Li, Josh Bernoff
- Narrateur(s): Josh Bernoff
- Durée: 9 h et 48 min
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Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts?
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Good Listen
- Écrit par Scott le 2019-03-21
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Groundswell - Expanded and Revised Edition
- Winning in a World Transformed by Social Technologies
- Narrateur(s): Josh Bernoff
- Durée: 9 h et 48 min
- Date de publication: 2011-07-20
- Langue: Anglais
- Corporate executives struggle to harness the power of social technologies.....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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How to Turn Down a Billion Dollars
- The Snapchat Story
- Auteur(s): Billy Gallagher
- Narrateur(s): Billy Gallagher
- Durée: 7 h et 57 min
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In 2013 Evan Spiegel, the brash CEO of the social network Snapchat, and his co-founder Bobby Murphy stunned the press when they walked away from a three-billion-dollar offer from Facebook: how could an app teenagers use to text dirty photos dream of a higher valuation? Was this hubris, or genius? In How to Turn Down a Billion Dollars, tech journalist Billy Gallagher takes us inside the rise of one of Silicon Valley's hottest start-ups. Snapchat began as a late-night dorm room revelation, the brainchild of Stanford English major Reggie Brown who was nursing regrets about photos he had sent.
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How to Turn Down a Billion Dollars
- The Snapchat Story
- Narrateur(s): Billy Gallagher
- Durée: 7 h et 57 min
- Date de publication: 2018-02-13
- Langue: Anglais
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This audiobook is the improbable and exhilarating story of the rise of Snapchat from a frat boy fantasy to a multi-billion dollar internet unicorn that has dramatically changed the way we communicate....
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Prix courant: 26,37$ ou 1 crédit
Prix réduit: 26,37$ ou 1 crédit
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Search
- How the Data Explosion Makes Us Smarter
- Auteur(s): Stefan Weitz
- Narrateur(s): Dana Hickox
- Durée: 6 h et 1 min
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Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse indices in more modern times. Then digital happened.
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Search
- How the Data Explosion Makes Us Smarter
- Narrateur(s): Dana Hickox
- Durée: 6 h et 1 min
- Date de publication: 2014-11-05
- Langue: Anglais
- Search is as old as language. There has always been a need for one to find something in the jumble of human creation....
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Prix courant: 31,16$ ou 1 crédit
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Twitter for Good
- Change the World One Tweet at a Time
- Auteur(s): Claire Diaz-Ortiz
- Narrateur(s): Karen Saltus
- Durée: 5 h et 4 min
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As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network.
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Twitter for Good
- Change the World One Tweet at a Time
- Narrateur(s): Karen Saltus
- Durée: 5 h et 4 min
- Date de publication: 2012-01-04
- Langue: Anglais
- As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago....
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Prix courant: 27,82$ ou 1 crédit
Prix réduit: 27,82$ ou 1 crédit
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Auteur(s): Michael Sanders, Susannah Hume
- Narrateur(s): Simon Vance
- Durée: 6 h et 51 min
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In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Narrateur(s): Simon Vance
- Durée: 6 h et 51 min
- Date de publication: 2019-05-14
- Langue: Anglais
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In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives....
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Prix courant: 22,26$ ou 1 crédit
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Social Media Strategies for Professionals and Their Firms
- The Guide to Establishing Credibility and Accelerating Relationships
- Auteur(s): Michelle Golden
- Narrateur(s): Elisa Carlson
- Durée: 13 h et 42 min
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Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Whether you want to build your own on-line reputation, or are ready to explore new media for corporate marketing and communications, this book is the definitive guide for your strategic approach.
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Social Media Strategies for Professionals and Their Firms
- The Guide to Establishing Credibility and Accelerating Relationships
- Narrateur(s): Elisa Carlson
- Durée: 13 h et 42 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Expert advice on growing your professional service firm or individual practice through social media....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Silicon States
- The Power and Politics of Big Tech and What It Means for Our Future
- Auteur(s): Lucie Greene
- Narrateur(s): Esther Wane
- Durée: 11 h et 58 min
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Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide. But Silicon Valley does not answer to the electorate; nor have they been voted into office. And the perils of their influence are only now making themselves known.
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Silicon States
- The Power and Politics of Big Tech and What It Means for Our Future
- Narrateur(s): Esther Wane
- Durée: 11 h et 58 min
- Date de publication: 2018-08-31
- Langue: Anglais
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Silicon Valley is imperializing the planet. With nearly bottomless supplies of cash and ambition, a small group of companies have been gradually seizing symbolic and practical civic leadership in America and worldwide....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Social Media at Work
- How Networking Tools Propel Organizational Performance
- Auteur(s): Arthur L. Jue, Mary Ellen Kassotakis, Jackie Alcalde Marr
- Narrateur(s): Suzanne Toren
- Durée: 7 h et 47 min
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Today's networking technologies - wikis, blogs, and social networking sites - are changing how we build professional relationships and work collaboratively. In this insightful audiobook, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.
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Social Media at Work
- How Networking Tools Propel Organizational Performance
- Narrateur(s): Suzanne Toren
- Durée: 7 h et 47 min
- Date de publication: 2020-07-09
- Langue: Anglais
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The definitive guide for using social media to build more effective organizations....
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Prix courant: 22,26$ ou 1 crédit
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Auteur(s): Jim Sterne
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
- Date de publication: 2020-07-17
- Langue: Anglais
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix....
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Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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Mastering Professional Scrum
- A Practitioner’s Guide to Overcoming Challenges and Maximizing the Benefits of Agility (The Professional Scrum Series)
- Auteur(s): Stephanie Ockerman, Simon Reindl
- Narrateur(s): Michael James Bell
- Durée: 5 h et 38 min
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Mastering Professional Scrum is for anyone who wants to deliver increased value by using Scrum more effectively. Leading Scrum practitioners Stephanie Ockerman and Simon Reindl draw on years of Scrum training and coaching to help you return to first principles and apply Scrum with the professionalism required to achieve its transformative potential. The authors aim to help you focus on proven Scrum approaches for improving quality, getting and using fast feedback, and becoming more adaptable, instead of “going through the motions” and settling for only modest improvements.
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Mastering Professional Scrum
- A Practitioner’s Guide to Overcoming Challenges and Maximizing the Benefits of Agility (The Professional Scrum Series)
- Narrateur(s): Michael James Bell
- Durée: 5 h et 38 min
- Date de publication: 2022-11-09
- Langue: Anglais
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Mastering Professional Scrum is for anyone who wants to deliver increased value by using Scrum more effectively....
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Prix courant: 25,00$ ou 1 crédit
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The End of Business as Usual
- Rewire the Way You Work to Succeed in the Consumer Revolution
- Auteur(s): Brian Solis
- Narrateur(s): Sean Pratt, Brian Solis
- Durée: 11 h et 8 min
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It’s a new era of business and consumerism - and you play a role in defining it.
Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.
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The End of Business as Usual
- Rewire the Way You Work to Succeed in the Consumer Revolution
- Narrateur(s): Sean Pratt, Brian Solis
- Durée: 11 h et 8 min
- Date de publication: 2012-03-01
- Langue: Anglais
- The End of Business As Usual explores the complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it....
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Prix courant: 38,96$ ou 1 crédit
Prix réduit: 38,96$ ou 1 crédit
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How to Use Microsoft Excel 2013
- A Simple Step-by-Step Guide to Operating and Understanding Excel Today
- Auteur(s): Ben Anderson
- Narrateur(s): Jesse Michael
- Durée: 41 min
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Explore today how to use Excel 2013! This audiobook contains proven steps and strategies on how to become a truly effective user of MS Excel 2013. Here’s an inescapable fact: you will need to learn how to use MS Excel, because no matter what job or profession that you do, MS Excel spreadsheets can provide useful benefits for you - from creating household budgets to monitoring the sales targets of your department.
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How to Use Microsoft Excel 2013
- A Simple Step-by-Step Guide to Operating and Understanding Excel Today
- Narrateur(s): Jesse Michael
- Durée: 41 min
- Date de publication: 2018-01-17
- Langue: Anglais
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Explore today how to use Excel 2013! This audiobook contains proven steps and strategies on how to become a truly effective user of MS Excel 2013....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Attention!
- The Power of Simple Decisions in a Distracted World
- Auteur(s): Rob Hatch
- Narrateur(s): Rob Hatch
- Durée: 5 h et 38 min
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In a world of endless distraction, we have given away two of our most valuable assets: time and attention. Technology has given us the incredible gift of access to an ever-increasing amount of information and has opened the door to a vast array of choices and opportunities. However, having more options doesn’t correlate to an increase in our success. Research shows that having more to choose from causes anxiety and decreases our likelihood of taking action.
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Attention!
- The Power of Simple Decisions in a Distracted World
- Narrateur(s): Rob Hatch
- Durée: 5 h et 38 min
- Date de publication: 2021-02-18
- Langue: Anglais
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In a world of endless distraction, we have given away two of our most valuable assets: time and attention. Technology has given us the incredible gift of access to an ever-increasing amount of information and has opened the door to a vast array of choices and opportunities....
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Prix courant: 14,08$ ou 1 crédit
Prix réduit: 14,08$ ou 1 crédit
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Likeable Social Media
- How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
- Auteur(s): Dave Kerpen
- Narrateur(s): Christopher Prince
- Durée: 7 h et 23 min
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The secret to successful word-of-mouth marketing on the social web is easy: be likeable. A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, and beyond, that recommendation can travel farther and faster than ever before. Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.
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Likeable Social Media
- How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks)
- Narrateur(s): Christopher Prince
- Durée: 7 h et 23 min
- Date de publication: 2021-07-28
- Langue: Anglais
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The secret to successful word-of-mouth marketing on the social web is easy: be likeable....
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Prix courant: 28,72$ ou 1 crédit
Prix réduit: 28,72$ ou 1 crédit
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Social Business by Design
- Transformative Social Media Strategies for the Connected Company
- Auteur(s): Dion Hinchcliffe, Peter Kim
- Narrateur(s): Keith Silverstein
- Durée: 5 h et 45 min
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Social Business by Design is the definitive management audiobook on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment.
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Social Business by Design
- Transformative Social Media Strategies for the Connected Company
- Narrateur(s): Keith Silverstein
- Durée: 5 h et 45 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Social Business by Design is the definitive management audiobook on how to rethink the modern organization in the social media era....
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Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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Social Marketing to the Business Customer
- Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
- Auteur(s): Paul Gillin, Eric Schwartzman
- Narrateur(s): John Allen Nelson
- Durée: 8 h et 22 min
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This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next.
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Social Marketing to the Business Customer
- Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
- Narrateur(s): John Allen Nelson
- Durée: 8 h et 22 min
- Date de publication: 2020-07-09
- Langue: Anglais
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The first book devoted entirely to B2B social marketing....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Working with AI
- Real Stories of Human-Machine Collaboration (Management on the Cutting Edge)
- Auteur(s): Thomas H. Davenport, Steven M. Miller
- Narrateur(s): Tim Andres Pabon
- Durée: 8 h et 50 min
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This book breaks through both the hype and the doom-and-gloom surrounding automation and the deployment of artificial intelligence-enabled—“smart”—systems at work. Management and technology experts Thomas Davenport and Steven Miller show that, contrary to widespread predictions, prescriptions, and denunciations, AI is not primarily a job destroyer. Rather, AI changes the way we work—by taking over some tasks but not entire jobs, freeing people to do other, more important and more challenging work.
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Working with AI
- Real Stories of Human-Machine Collaboration (Management on the Cutting Edge)
- Narrateur(s): Tim Andres Pabon
- Durée: 8 h et 50 min
- Date de publication: 2022-12-06
- Langue: Anglais
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Two management and technology experts show that AI is not a job destroyer, exploring worker-AI collaboration in real-world work settings....
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Prix courant: 28,27$ ou 1 crédit
Prix réduit: 28,27$ ou 1 crédit
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The AI-First Company
- How to Compete and Win with Artificial Intelligence
- Auteur(s): Ash Fontana
- Narrateur(s): Lachlan Woods
- Durée: 7 h et 18 min
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AI-First companies are the only trillion-dollar companies, and soon they will dominate even more industries, more definitively than ever before. These companies succeed by design--they collect valuable data from day one and use it to train predictive models that automate core functions. As a result, they learn faster and outpace the competition in the process. Thankfully, you don't need a PhD to learn how to win with AI. In The AI-First Company, internationally-renowned startup investor Ash Fontana offers an executable guide for applying AI to business problems.
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The AI-First Company
- How to Compete and Win with Artificial Intelligence
- Narrateur(s): Lachlan Woods
- Durée: 7 h et 18 min
- Date de publication: 2021-05-04
- Langue: Anglais
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Artificial intelligence is transforming every industry, but if you want to win with AI, you have to put it first on your priority list. In The AI-First Company, internationally-renowned start-up investor Ash Fontana offers an executable guide for applying AI to business problems....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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The Security Culture Playbook
- An Executive Guide to Reducing Risk and Developing Your Human Defense Layer
- Auteur(s): Perry Carpenter, Kai Roer
- Narrateur(s): Perry Carpenter
- Durée: 6 h et 55 min
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The topic of security culture is mysterious and confusing to most leaders. But it doesn't have to be. In The Security Culture Playbook, Perry Carpenter and Kai Roer deliver experience-driven, actionable insights into how to transform your organization's security culture and reduce human risk at every level. This book exposes the gaps in how organizations have traditionally approached human risk, and it provides security and business executives with the necessary information and tools needed to understand, measure, and improve facets of security culture across the organization.
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Really good book, but lots of diagrams
- Écrit par Vince le 2022-12-16
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The Security Culture Playbook
- An Executive Guide to Reducing Risk and Developing Your Human Defense Layer
- Narrateur(s): Perry Carpenter
- Durée: 6 h et 55 min
- Date de publication: 2022-07-26
- Langue: Anglais
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The topic of security culture is mysterious and confusing to most leaders. But it doesn't have to be. In The Security Culture Playbook, Perry Carpenter and Kai Roer deliver experience-driven insights into how to transform your organization's security culture and reduce human risk....
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Prix courant: 22,26$ ou 1 crédit
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Social Selling
- Techniques to Influence Buyers and Changemakers
- Auteur(s): Tim Hughes, Matt Reynolds
- Narrateur(s): Timothy Andrés Pabon
- Durée: 6 h et 36 min
- Version intégrale
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Au global
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Performance
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Histoire
The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy and much more.
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Social Selling
- Techniques to Influence Buyers and Changemakers
- Narrateur(s): Timothy Andrés Pabon
- Durée: 6 h et 36 min
- Date de publication: 2019-06-18
- Langue: Anglais
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The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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