Computer Career

Cybersecurity is one of the world’s fastest growing, most exciting fields—but that doesn’t mean it’s easy to enter the industry and succeed. Now there’s a complete guide to creating a great cybersecurity career, whether you’re migrating to cybersecurity from another field or already a cybersecurity professional.

Las primeras cuatro décadas del internet nos han proporcionado, entre otros avances, el correo electrónico, la "world wide web", las redes sociales, y el almacenamiento en la nube. Todo ello, nos ha permitido reducir los costes de investigar, colaborar, e intercambiar información y ha ocasionado la aparición de nuevos medios de comunicación y entretenimiento.

It is no secret that YouTube has become a staple of everyday life for many young families. Gone are the early days of YouTube, where the content was often random and of poor quality. Now, there are entire home-produced shows on the platform that would not look out of place on TV. And with the increase in quality, so too came the increase in potential earnings from helping your child become a YouTube star.

You know as an author you have to build a platform on social media. But are you spending more time on Facebook, tweeting, pinning, and blogging than on writing your book? The Coffee Break Guide to Social Media for Writers can help you.

Who Wins in a Digital World? explains how organizations can adapt to a constantly changing business environment by being flexible but focused, embracing change in all its messiness, and moving fast. Once an organization accepts the fact that technological change is ongoing and inevitable, it becomes more about opportunity and less about challenge. This audiobook shows that change can be stimulating, exhilarating, and something to be welcomed.

The Social Media Bible is a comprehensive social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This revised 3rd edition (2012) addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks.

In The Unintended Consequences of Technology: Solutions, Breakthroughs and the Restart We Need, accomplished tech entrepreneur Chris Ategeka delivers an insightful and eye-opening exploration of the challenges and the opportunities at the intersection of technology, society, and our planet.

Demystifying IT has been hailed as the one book about information technology that leaders of midsized companies should listen to. Given the importance of IT in today’s world, it might also be the most timely and valuable business book of any kind to be published recently. The co-authors are masters of leveraging IT for creating sustainable competitive advantages for businesses. They’ve been at it for decades, solving problems that defied other experts, and leading digitization projects which have boosted client companies into new realms of growth and profit.

Data Leadership for Everyone is a game-changing book for anyone who believes in the power of data and is ready to create revolutionary change in their organization. Whether you're a C-suite executive, a manager, or an individual contributor, this book will propel your career by unlocking the mystery of how raw data transforms into real outcomes.

Wie ein Boom an Innovationen die größten Probleme der Menschheit lösen und unser Leben verändern wird. Autos, die kein Benzin mehr verbrennen, an keine Steckdose mehr müssen und allein über die Straßen steuern. Getreide, das mit wenigen Tropfen Wasser wächst und ganze Dörfer ernährt. Krankheiten, die von allein Alarm schlagen und sich selbst ausrotten - zu schön, um wahr zu sein? Im Gegenteil: Zum ersten Mal könnten diese Dinge Wirklichkeit werden. Christoph Keese hat mit deutschen Erfindern, Gründerinnen, Investoren und Innovatorinnen gesprochen, in ihre Werkstätten und Labors geschaut.

From Jenniffer Weigel's radio show on WGN in Chicago called I'm Spiritual, Dammit! comes this collection of podcasts on spirituality in the business place. Included are interviews with Jennifer Connor, CEO of Mustard Girl Mustard, and Kathryn Guylay, author of Mountain Mantras: Wellness and Life Lessons from the Slopes.

A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.

Since its debut E-commerce has been centered on the transaction, which represents less than one percent of the time we spend online. Now, we are entering the era of Pre-Commerce where customers make their own decision to buy or support a brand before the transaction. Pre-Commerce explains how the exploding use of social media channels has fundamentally changed the way customers go about making their purchasing decisions, how they educate themselves and why they choose to support certain brands above others.

This exciting guide to the practical application of AI has the solution. Through a hands-on approach and clear, step-by-step guidance, you’ll discover not only the basics of AI, but how to use it to transform your career… and your life.

Dieser Leitfaden ist unverzichtbar für Vermarkter, Unternehmer und Studenten, die die Welt der sozialen Medien meistern möchten. Mit einer detaillierten Analyse der wichtigsten Plattformen – Facebook, Instagram, Twitter, LinkedIn und TikTok – lehrt dieses Buch, wie man attraktive und effektive Inhaltsstrategien erstellt.

Here are the real-life stories of the visionaries who are rewiring the world through the new technology called blockchain. Through deep research and firsthand interviews, authors Sir John Hargrave and Evan Karnoupakis will take you on a pause-resisting journey with these dreamers as they disrupt the world.

Multi-Screen Marketing is a comprehensive guide to understanding the multi-screen consumer. Written by thought leaders from Microsoft's Advertising division, the book identifies what drives consumer behavior across devices and digital platforms - sequentially, simultaneously, at home, at work, and everywhere in between. The underlying concept is that marketers need to move beyond a technology feature-obsessed approach, where a device's capabilities dictate one's marketing plan, and instead, focus on the underlying needs and motivations of their customers.

As the times have shifted in the last decade or so, we have started to depend more and more upon our computers as well as other electronic devices for our needs. The United States’ reliance on networked systems and the high costs associated with cyber attacks have led many leaders in the US government and the Department of Defense (DOD) to prioritize protecting our critical networked infrastructure. Part of that focus is trying to develop a strategy for deterring adversaries from attacking our networks in the first place.

If your podcast doesn’t have as many listeners as you want, you have an important decision to make. You can keep doing what you’re doing (and continue to be ignored). Or you can make a few, simple changes to your existing podcast and create episodes designed to grow your audience. This book guides you, step-by-step, through 101 different episode templates that are easy to follow and proven to attract listeners. It explains exactly why these episodes work to build and strengthen an audience and why they’ll work for you. If you want more podcast listeners, this book is for you.

In this day and age, if you have a business, chances are you also have an online presence. Traditional forms of marketing such as billboards and newspaper ads still exist, but they are rather insignificant compared to the reach of social media marketing. Almost every business, big and small, has a social media presence. Some companies rely entirely on their social media strategies to bring new customers and increase revenue!