Computer History

Our world today - from the phone in your pocket to the car that you drive, the allure of social media to the strategy of the Pentagon - has been shaped irrevocably by the technology of silicon transistors. Year after year, for half a century, these tiny switches have enabled ever-more startling capabilities. Their incredible proliferation has altered the course of human history as dramatically as any political or social revolution. At the heart of it all has been one quiet Californian: Gordon Moore.

Designers & Dragons: The ‘00s is a comprehensive picture of the new resurgence of the RPG industry. This 2nd edition expands the original single book into a series of four–beginning with the ’70s and ending with the ’00s–and we’ve added over tens of thousands of new words to this final and most updated volume. Take an inside look at d20 companies, watch the growth of new titans like Paizo Publishing, and learn about the growth of indie presses like Evil Hat Productions. Regardless of your gaming background, Shannon Appelcline’s meticulously researched history won’t disappoint.

Tech billionaires have decided that they should determine our futures for us. According to Elon Musk, Jeff Bezos, Sam Altman, and more, the only good future for humanity is one powered by technology: trillions of humans living in space, functionally immortal, served by superintelligent AIs. In More Everything Forever, science writer Adam Becker investigates these wildly implausible and often profoundly immoral visions of tomorrow—and shows why, in reality, there is no good evidence that they will, or should, come to pass.

Michael Colburn is an inventor. He wasn't always, but he made himself into one and realized a powerful truth: Inventing is a skill anyone can master. Over the last four decades, he has created inventions and built businesses and partnerships worth millions of dollars based on his inventions. Invent, Innovate, and Prosper is a practical handbook for inventing based on Michael's decades of work as a successful inventor. He shares his step-by-step system for launching profitable inventions, along with the surprising real-life lessons that helped him thrive.

A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why it's so critical to understand how we think and behave online. Acclaimed behavioral economist Shlomo Benartzi reveals a toolkit of interventions for the digital age. Using provocative case-studies and engaging exercises, Benartzi shows how businesses can update their nudges to help consumers make better decisions on screens.

On January 15, 2009, a US Airways Airbus A320 had just taken off from LaGuardia Airport in New York when a flock of Canada Geese collided with it, destroying both of its engines. The plane's pilot, Chesley "Sully" Sullenberger, managed to glide it to a safe landing in the Hudson River. It was an instant media sensation---the "Miracle on the Hudson"---and Captain Sully was the hero. But how much of the success of this dramatic landing can actually be credited to the genius of the pilot?

In this disquieting cyber thriller, Joseph Menn takes readers into the murky hacker underground, traveling the globe from San Francisco to Costa Rica and London to Russia. His guides are California surfer and computer whiz Barrett Lyon and a fearless British high-tech agent. Through these heroes, Menn shows the evolution of cyber-crime from small-time thieving to sophisticated, organized gangs, who began by attacking corporate websites but increasingly steal financial data from consumers.

Microsoft commands the high ground of the information superhighway by owning the operating systems and basic applications programs that run on hundreds of millions of computers around the world. Beyond the unquestioned genius and vision of Bill Gates, what accounts for Microsoft's astounding success? Drawing on almost two years of on-site observation at Microsoft headquarters, eminent scientists Michael A. Cusumano and Richard W. Selby reveal many of Microsoft's innermost secrets.

After the Apollo program put 12 men on the moon and safely brought them home, anything seemed possible. In this spirit, the team at NASA set about developing the space shuttle, arguably the most complex piece of machinery ever created.

This 50th anniversary edition of Men, Machines, and Modern Times, though ultimately concerned with a positive alternative to an Orwellian 1984, offers an entertaining series of historical accounts taken from the 19th century to highlight a main theme: the nature of technological change, the fission brought about in society by such change, and society's reaction to that change.

The digital age is in the business of commodifying our attention. The technologies of our day are determined to keep us scrolling and swiping at all costs, plugged into a feedback loop of impatience, comparison, outrage, and contempt. Blind to the dangers, we enjoy its temporary pleasures, unaware of the damage to our souls. Jay Kim's Analog Church explored the ways the digital age and its values affect the life of the church. In Analog Christian, he asks the same question of Christian discipleship.

The Pixar Touch is a lively chronicle of Pixar Animation Studios' history and evolution, and the "fraternity of geeks" who shaped it. With the help of visionary businessman Steve Jobs and animating genius John Lasseter, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all the way up through the landmark films Toy Story, Finding Nemo, Wall-E, and others.

Something is wrong. We all know it. American life expectancy is declining for a third straight year. Birth rates are dropping. Nearly half of us think the other political party isn’t just wrong; they’re evil. We’re the richest country in history, but we’ve never been more pessimistic. What’s causing the despair? In Them, bestselling author and U.S. senator Ben Sasse argues that, contrary to conventional wisdom, our crisis isn’t really about politics. It’s that we’re so lonely we can’t see straight—and it bubbles out as anger. Local communities are collapsing.

Near the end of the Apollo 15 mission, David Scott and fellow moonwalker James Irwin conducted a secret ceremony unsanctioned by NASA: they placed on the lunar soil a small tin figurine called The Fallen Astronaut, along with a plaque bearing a list of names. By telling the stories of those sixteen astronauts and cosmonauts who died in the quest to reach the moon between 1962 and 1972, this book enriches the saga of humankind's greatest scientific undertaking, Project Apollo, and conveys the human cost of the space race.

Taking listeners behind Apple's major research studies, Apple Classrooms of Tomorrow (ACOT) and ACOT2, this audiobook highlights the powerful effects of the Challenge-Based Learning (CBL) framework and also introduces some of the extraordinary parents, educators, and entrepreneurs from around the world who are already utilizing new science-backed methods and technologies to benefit all children, from those who struggle to honor students, to help them unlock their potential and empower them to reach beyond their perceived limitations.

Few of us give much thought to computer code or how it comes to be. The very word “code” makes it sound immutable or even inevitable. “You Are Not Expected to Understand This” demonstrates that, far from being preordained, computer code is the result of very human decisions, ones we all live with when we use social media, take photos, drive our cars, and engage in a host of other activities.

Award-winning author William Rosen tells the story of the men responsible for the Industrial Revolution and the machine that drove it: the steam engine.

"See for yourself!" was the clarion call of the 1600s. Natural philosophers threw off the yoke of ancient authority, peered at nature with microscopes and telescopes, and ignited the scientific revolution. Artists investigated nature with lenses and created paintings filled with realistic effects of light and shadow. The hub of this optical innovation was the small Dutch city of Delft.

The Internet and smartphone are just the latest in a 250-year-long cycle of disruption that has continuously changed the way we live, the way we work, and the way we interact. The coming Augmented Age, however, promises a level of disruption, behavioral shifts, and changes that are unparalleled. While consumers today are camping outside of an Apple store waiting to be one of the first to score a new Apple Watch or iPhone, the next generation of wearables will be able to predict if we're likely to have a heart attack and recommend a course of action.

Motivated by the idea of turning Flushing Meadows, literally a land of refuse, into his greatest public park, Robert Moses—New York's "master builder"—brought the World's Fair to the Big Apple for 1964 and '65. Though considered a financial failure, the 1964/65 World's Fair was a sixties flash point in areas from politics to pop culture, technology to urban planning, and civil rights to violent crime. In an epic narrative, Tomorrow-Land shows the astonishing pivots taken by New York City, America, and the world during the fair.