Consumer Psychology

Liste de produits
    • Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
    • Auteur(s): James Surowiecki
    • Narrateur(s): Grover Gardner
    • Durée: 9 h et 29 min
    • Date de publication: 2004-05-19
    • Langue: Anglais
    • 4 out of 5 stars 14 évaluations
    • In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....

    Prix courant: 20,92$ ou 1 crédit

    Prix réduit: 20,92$ ou 1 crédit

    • Un método revolucionario para influir y persuadir [A Revolutionary Method to Influence and Persuade]
    • Auteur(s): Robert Cialdini, María Serrano Giménez - translator
    • Narrateur(s): José Manuel Vieira
    • Durée: 10 h
    • Date de publication: 2023-06-08
    • Langue: Espagnol
    • 5 out of 5 stars 1 évaluation
    • Con el rigor científico y la capacidad de divulgación que le caracterizan, Robert Cialdini explica en este libro cómo capitalizar el tiempo previo a la transmisión de un mensaje importante....

    Prix courant: 23,30$ ou 1 crédit

    Prix réduit: 23,30$ ou 1 crédit

  • Prix courant: 8,71$ ou 1 crédit

    Prix réduit: 8,71$ ou 1 crédit

    • What Works in Online Shopping and How Your Business Can Use Consumer Psychology to Succeed
    • Auteur(s): Graham Jones
    • Narrateur(s): Steven Menasche
    • Durée: 6 h et 31 min
    • Date de publication: 2015-08-25
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • Online shopping continues to grow at an astounding rate. In 2012 more than $1 trillion were spent in online retailers alone....

    Prix courant: 33,39$ ou 1 crédit

    Prix réduit: 33,39$ ou 1 crédit

    • Applying Psychology and Behavioral Economics
    • Auteur(s): Stephen Wendel
    • Narrateur(s): Danny Hughes
    • Durée: 12 h et 46 min
    • Date de publication: 2023-07-25
    • Langue: Anglais
    • Pas de évaluations
    • In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....

    Prix courant: 27,83$ ou 1 crédit

    Prix réduit: 27,83$ ou 1 crédit

    • How to Use Psychology to Influence Human Behavior
    • Auteur(s): Nick Kolenda
    • Narrateur(s): Mike Norgaard
    • Durée: 6 h et 6 min
    • Date de publication: 2017-09-18
    • Langue: Anglais
    • 4.5 out of 5 stars 13 évaluations
    • Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • 3rd Edition
    • Auteur(s): Wolfgang Stroebe, Bob M. Fennis
    • Narrateur(s): Nigel Patterson
    • Durée: 19 h et 40 min
    • Date de publication: 2021-08-03
    • Langue: Anglais
    • Pas de évaluations
    • The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers....

    Prix courant: 33,40$ ou 1 crédit

    Prix réduit: 33,40$ ou 1 crédit

    • Understand the Psychology of Persuasion, Influence Human Behavior, and Get Others to Do What You Want
    • Auteur(s): Henrik Rodgers
    • Narrateur(s): Ken Harrington
    • Durée: 1 h et 54 min
    • Date de publication: 2019-10-28
    • Langue: Anglais
    • Pas de évaluations
    • If you want to succeed in life or career; regardless of your industry, profession (not just marketing or sales profession), location, age, gender, or any other aspect, you need to become more persuasive, you need to influence people....

    Prix courant: 8,71$ ou 1 crédit

    Prix réduit: 8,71$ ou 1 crédit

    • How to Build Enduring Bonds Between Brands, Consumers and Markets
    • Auteur(s): Matt Johnson, Tessa G. Misiaszek PhD
    • Narrateur(s): Stephanie Cannon
    • Durée: 6 h et 9 min
    • Date de publication: 2022-10-25
    • Langue: Anglais
    • Pas de évaluations
    • How do you make sure your brand connects with consumers? Branding that Means Business shows listeners that while any brand serves the business, the mechanisms that enable it are all about connecting with people....

    Prix courant: 25,24$ ou 1 crédit

    Prix réduit: 25,24$ ou 1 crédit

    • Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
    • Auteur(s): Martin Lindstrom
    • Narrateur(s): Dan Woren
    • Durée: 10 h et 40 min
    • Date de publication: 2011-09-20
    • Langue: Anglais
    • 4.5 out of 5 stars 4 évaluations
    • From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds....

    Prix courant: 23,31$ ou 1 crédit

    Prix réduit: 23,31$ ou 1 crédit

    • How Insights from Behavioral and Brain Science Can Change Business and Business Practice for the Better (The Neuroscience of Business Series)
    • Auteur(s): Shane O'Mara
    • Narrateur(s): Mike Cooper
    • Durée: 6 h et 51 min
    • Date de publication: 2021-05-04
    • Langue: Anglais
    • Pas de évaluations
    • Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior individuals and organizations can adapt to the demands of the modern world....

    Prix courant: 17,12$ ou 1 crédit

    Prix réduit: 17,12$ ou 1 crédit

    • The New Strategy for Reaching the World’s Most Powerful Consumers
    • Auteur(s): Bridget Brennan
    • Narrateur(s): Vanessa Daniels
    • Durée: 7 h et 22 min
    • Date de publication: 2016-10-11
    • Langue: Anglais
    • 3.5 out of 5 stars 3 évaluations
    • If the consumer economy had a sex, it would be female. If the business world had a sex, it would be male. And therein lies the pickle. Women are the engine of the global economy....

    Prix courant: 30,55$ ou 1 crédit

    Prix réduit: 30,55$ ou 1 crédit

    • The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    • Auteur(s): Matt Johnson PhD, Prince Ghuman
    • Narrateur(s): Roger Wayne
    • Durée: 8 h et 59 min
    • Date de publication: 2020-05-19
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along....

    Prix courant: 23,54$ ou 1 crédit

    Prix réduit: 23,54$ ou 1 crédit

    • Secret Techniques to Close the Deal Every Time
    • Auteur(s): Robert Moore
    • Narrateur(s): Mike Eiman
    • Durée: 1 h et 48 min
    • Date de publication: 2018-03-16
    • Langue: Anglais
    • Pas de évaluations
    • Secrets the world's best salespeople don't want you to know...finally revealed by Robert Moore, so that you can triple your sales - in any market....

    Prix courant: 8,71$ ou 1 crédit

    Prix réduit: 8,71$ ou 1 crédit

    • How Technology Brought Us Together and Why It Might Drive Us Apart
    • Auteur(s): Rachel Botsman
    • Narrateur(s): Caroline Baum
    • Durée: 10 h et 34 min
    • Date de publication: 2017-11-14
    • Langue: Anglais
    • Pas de évaluations
    • From government to business, banks to media, trust in institutions is at an all-time low. But this isn't the age of distrust - far from it. This is the age of "distributed trust"....

    Prix courant: 28,27$ ou 1 crédit

    Prix réduit: 28,27$ ou 1 crédit

    • How Evolution Made Us Smarter Than We Think
    • Auteur(s): Douglas T. Kenrick, Vladas Griskevicius
    • Narrateur(s): Tim Andres Pabon
    • Durée: 8 h et 43 min
    • Date de publication: 2013-09-20
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests we are often irrational, biased, and occasionally even moronic....

    Prix courant: 38,96$ ou 1 crédit

    Prix réduit: 38,96$ ou 1 crédit

    • 10 Powerful Techniques to Effectively Deal with Others, Influence Human Behavior, and Finally Get the Results You Want
    • Auteur(s): Nick Anderson
    • Narrateur(s): Barry Dean Evans
    • Durée: 1 h et 23 min
    • Date de publication: 2020-01-28
    • Langue: Anglais
    • Pas de évaluations
    • The Art of Manipulation offers you a framework to master powerful and practical ways to influence and control people’s behavior, negotiate better, make your pitch, and manipulate others to get what you want....

    Prix courant: 8,71$ ou 1 crédit

    Prix réduit: 8,71$ ou 1 crédit

    • The Power of Social Influences
    • Auteur(s): Cass R. Sunstein
    • Narrateur(s): Jonathan Yen
    • Durée: 5 h et 7 min
    • Date de publication: 2019-05-28
    • Langue: Anglais
    • 4 out of 5 stars 5 évaluations
    • In Conformity, Cass R. Sunstein argues that the key to making sense of living in this fractured world lies in understanding the idea of conformity - what it is and how it works - as well as the countervailing force of dissent....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • Inside Hollywood's Furious Billion-Dollar Battle to Take Down Netflix
    • Auteur(s): Dade Hayes, Dawn Chmielewski
    • Narrateur(s): Will Damron
    • Durée: 12 h et 24 min
    • Date de publication: 2022-04-19
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • After spotting Netflix and the deep-pocketed Amazon Prime Video a decade’s head start, rivals from the tech and start-up realm (Apple, Quibi) and traditional media (Disney, WarnerMedia, NBCUniversal) all decided to move mountains to enter the streaming game....

    Prix courant: 32,62$ ou 1 crédit

    Prix réduit: 32,62$ ou 1 crédit

    • Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
    • Auteur(s): James Surowiecki
    • Narrateur(s): Erik Singer
    • Durée: 5 h et 53 min
    • Date de publication: 2004-05-20
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....

    Prix courant: 15,09$ ou 1 crédit

    Prix réduit: 15,09$ ou 1 crédit