Content Business

A groundbreaking study of the journalism startups that are solving the local news crisis one community at a time A must-read for activists, entrepreneurs, and journalists who want to start local news outlets in their communities Local news is essential to democracy. Meaningful participation in...

If you dream of launching your own business, but aren't sure what that business should be, microDomination has the answer. This new book from entrepreneur and communications guru Trevor Young shows you how to tap into your particular area of expertise and build a small business around what you know and love. No matter what particular subject you're knowledgeable about, from dog training to cooking to financial planning, microDomination shows you how to build a brand around yourself and turn that brand and expertise into profits even from the comfort of your own home.

Introducing PRAXIS I Vocabulary 3000: The most comprehensive audio course for PRAXIS I Vocabulary on the market. Learn how to master proper spelling, pronunciation, definitions, and synonyms/antonyms through the use of these unique audio exercises.

Whether you’re a facilitator, instructional designer, or L&D department of one, you don’t need a fancy DSLR camera or film crew to create successful training videos. All you really need is a learning strategy, a good production plan, and a smartphone camera. Informed by his 30-year career in training and media, including his time as learning executive with the BBC, author Jonathan Halls is committed to best practices in video production that will actually help your learners to learn, and without a giant strain on your resources.

Are you stuck in a cubicle? Are you tired of punching the clock? Do you wish that you could break free from the shackles of office life and start your own business? You've probably heard online marketing gurus brag about how much money they make from their Internet businesses, but have no idea how to do it yourself. In 2008, Anthony Fasano was just another white collar worker stuck in the rat race, spending more than 50 hours per week in a cubicle. He decided he wanted a new life and learned everything he could about making money online.

A Beginner's Guide to Content Marketing demystifies modern marketing essentials. Learn to create authentic, engaging content that drives results. This audiobook covers everything from crafting compelling blogs and impactful videos to mastering email campaigns and building meaningful audience connections.

Entrepreneur Voices on Growth Hacking shares the inspirational stories of unconventional entrepreneurs who retooled companies and industries and were rewarded handsomely for it while giving you the tools you need to do the same.

The remarkable story of Sumner Redstone, his family legacy, and the battles for all he controls. Sumner Murray Redstone, once feared as the “mad genius” of media who would dump his CEOs for mere wobbles in his companies’ stock price, had built one of the world’s greatest media empires...

In her acclaimed AOL.COM, Kara Swisher chronicled the unlikely ascent of a group of underdog entrepreneurs and their influence on American net culture. This book picks up where the previous one left off, investigating AOL's merger with Time Warner and its aftermath. Journalists Swisher and...

How would your company act if every customer were your mom? How do we cut through the rigmarole of business to give customers the treatment they desire, and employees the ability to deliver it? Customer experience expert Jeanne Bliss recommends making business personal to get the traction you...

You have multiple motives behind purchasing the book. You may have created your own blog, you may be a small business owner, or maybe starting a new digital-marketing agency to help businesses improve their search rankings. The motive can be any, but you would agree that learning SEO basics forms the basis for any digital-marketing strategy.

Prepare: Creatively Structure and Rehearse Your Content will take you from concept to delivery, featuring scores of engaging and powerful tips. The better you prepare, the more successful your outcome. This book is where you start.

Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This is a one-stop super-guide to viral video marketing.

Throughout this book, you’ll learn how to understand your audience, craft a content strategy, and master the techniques of photography, video editing, and storytelling. You’ll also discover how to leverage social media platforms effectively, create visually appealing content, and analyze the performance of your creations

CASH is designed for three specific types of people: those who aspire to excel in Sales, those who are driven to succeed in Marketing, and those who aim to merge these disciplines to enhance business revenue. After listening to this book, you will possess a profound understanding of the intersection between Sales and Marketing. You will be equipped to propel your career and business to greater heights by unifying these two critical teams.

My name is Joe Marwood, and for the last 18 months I've been making a great income from writing blogs and outsourcing articles online. I was even able to quit my day job completely. And I've done this without any experience whatsoever. In this audiobook I show how you can do it, too.

Content Marketing is the guide you need! We will teach you how to establish your content marketing strategy in seven easy steps. This guide is designed to provide you with all the tools you need in a concise, easy-to-understand format that will answer all your burning questions and get you on your way to establishing successful content marketing.

In Return on Integrity: The New Definition of ROI and Why Leaders Need to Know It, author John G. Blumberg asks CEOs and top leadership to dig deep, to find the core values they live by, and in turn to engage an impactful set of core values for the organization they lead. These values are not just a guide; they should be the basis of every decision and action in the organization. The new ROI is the value built at the intersection of personal and organizational core values - creating a stronger organization built on a stronger base - while establishing the meaningful return CEOs and their leadership ambassadors experience by living and leading with integrity.

In today's fast-paced and technologically advanced world, the digital age has brought about significant changes in the way businesses operate. The rise of the internet and the proliferation of digital devices have revolutionized the way companies reach, engage, and interact with their target audience.

A few years ago, blogging was highly sought after as a preferred method of building a brand online and being able to generate passive income from multiple income streams. Whether you wanted to make money as an affiliate, through email marketing, through having a membership area, selling an online course, selling adverting space or through selling software and other digital products, blogging was seen as the master key to all these income streams.