Content Business

O marketing de conteúdo está se tornando essencial em todas as empresas, e os profissionais que o dominam são cada vez mais valorizados no mercado. Escrito por Vitor Peçanha, referência brasileira no assunto, este audiolivro agrega os conhecimentos técnicos e práticos e revela todas as etapas para criar e executar uma estratégia de sucesso em marketing de conteúdo, além de explicar como usar da melhor maneira canais como blogs, redes sociais e e-mail, sempre focando, é claro, em resultados. Uma obra fundamental para o marketing dos novos tempos.

You have multiple motives behind purchasing the book. You may have created your own blog, you may be a small business owner, or maybe starting a new digital-marketing agency to help businesses improve their search rankings. The motive can be any, but you would agree that learning SEO basics forms the basis for any digital-marketing strategy.

No matter who you are or what industry you're in, all businesses and entrepreneurs need a web presence with strategic, quality content to truly thrive in this digital world. It's unavoidable, and those who understand this have created, implemented, and worked to perfect their own content plan.

Don’t spend more than $50 on bulky books that deliver more fluff than content. Get access to the Business Praxis Study Guide that will teach you what you need to know to pass the Praxis Business Education 5101 Content Knowledge Test! Learn the top testing strategies to turn yourself from a bad test taker to a top test taker with over 175 key phrases and terms defined and explained and more than 70 critical points you can expect on the test, spend your time studying not making flashcards.

Are you struggling for ideas for your first blog? You’d like to get started but don’t have the first clue on how to write a blog post? Or maybe you’re just looking for proven methods that actually works when it comes to monetizing your blog? If this sounds like you, then don’t worry you’re not alone. In this day and age, making money through blogging has never been made so easy, yet only five percent of bloggers actually make a full-time income through their blogs.

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry - yet it's still utterly foreign to most companies running things now. When consumers you've never met are rating your company's products in public forums with which you have no experience or influence, your company is vulnerable.

Worried that you’re not creating enough content for the ever-growing number of online platforms? Does the process of content creation make you feel like you’re on a hamster wheel, but you’re still not having the impact that you desire? The fact is, most content never achieves its full potential because it only reaches a small proportion of its intended audience. The good news is that it does not need to be this way! Content 10x: More Content, Less Time, Maximum Results is the ultimate guide to reaching your audience via the power of content repurposing.

Unlock your potential with The Beginner's Guide to UGC Creating: A Step-by-Step Guide to Getting Started as a UGC Creator. This comprehensive guide offers aspiring UGC creators a clear, actionable roadmap to success in the dynamic world of User-Generated Content (UGC).

A Guide to Executing Film Content is a concise roadmap for advertisers, demonstrating how to navigate the complexities of managing and collaborating with external creative partners.

Advertisers use creative content to sell products or services. Creative film content (moving imagery) can reach consumers across multiple media platforms, including—but not limited to—television, the Internet, in-store, or on mobile devices. Creative content starts with an idea brought to life through the film production process, which consists of guiding principles centered on execution by way of specific tasks and actions.

In this book, you will discover the different types of stories that matter, along with a blueprint for developing short stories that can have an immediate impact on your marketing. If you want lessons on how to improve your persuasion power, with a dash of wry humor thrown in, then Persuade with a Digital Content Story! is the book for you.

En esta guía encontrarás lo que necesitas, tú o tu equipo (departamento de marketing, community manager, gestor de redes sociales, etc.), desde qué softwares utilizar, tipos de contenido hasta características de las publicaciones, ¡y mucho más!

SEO copywriting is the art of creating online content loved by both people and search engines. This content will ensure that your business website ranks well on the search engine result pages. If your SEO content is written only for Google, it will sound inauthentic or even robotic. However, if you write content only for the readers, your website may lack essential keywords used by people. Therefore, we understand why this balance can be tricky to maintain. But you need not worry because this book will teach you everything and more about this balance.

A few years ago, blogging was highly sought after as a preferred method of building a brand online and being able to generate passive income from multiple income streams. Whether you wanted to make money as an affiliate, through email marketing, through having a membership area, selling an online course, selling adverting space or through selling software and other digital products, blogging was seen as the master key to all these income streams.

Don’t spend more than $50 on bulky books that deliver more fluff than content. Get access to the business Praxis study guide that will teach you what you need to know to pass the Indiana CORE Business 008 test.

If you dream of launching your own business, but aren't sure what that business should be, microDomination has the answer. This new book from entrepreneur and communications guru Trevor Young shows you how to tap into your particular area of expertise and build a small business around what you know and love. No matter what particular subject you're knowledgeable about, from dog training to cooking to financial planning, microDomination shows you how to build a brand around yourself and turn that brand and expertise into profits even from the comfort of your own home.

Schluss mit Social-Media-Chaos: Dein Leitfaden zur erfolgreichen Social-Media-Strategie – jetzt als Hörbuch! Hörst du beim Gedanken an Social Media ein unangenehmes Grummeln im Magen? Oder fragst du dich, wie du neben dem hektischen Alltag noch Zeit für effektives Social Media Marketing finden sollst? Dann ist dieses Hörbuch genau das Richtige für dich!

Look, you don’t have to go on a reality TV show to build a following and try to make money from it. Instead, you can shortcut the process by following the advice that I outline in this book. So what are you waiting for? There’s money to be made!

Questo libro ti può essere utile prima degli altri libri di content marketing. Sul mercato si trovano innumerevoli contenuti, gratuiti o a pagamento, ricchi di consigli pratici su come creare i tuoi contenuti di marketing. Questo libro ti insegna a comprendere e a definire con precisione prima il contenuto e poi il marketing del contenuto e allo stesso tempo rivendica il fatto che viene prima il contenuto del marketing, cioè che è il contenuto il cuore pulsante di ogni azione di marketing. Scoprirai che il contenuto è un oggetto ben più complesso di quanto in genere lo si consideri. E comprenderai strutturalmente che il contenuto non è il mezzo della comunicazione, ma il suo fine.

In The Stripped-Down Guide to Content Marketing, content creator and content marketing strategist John Egan shares the essentials for creating high-quality online content that grows your business. Your content will attract, educate, enlighten, and retain current and potential members of your audience after you’ve uncovered his strategies. Through examples of compelling content marketing campaigns, you’ll learn to harness the power to influence customers and drive product sales.