Content Marketing

Marketing Management contains eight manuscripts in one book to help your business grow to new heights with expert marketing techniques.

If you dream of launching your own business, but aren't sure what that business should be, microDomination has the answer. This new book from entrepreneur and communications guru Trevor Young shows you how to tap into your particular area of expertise and build a small business around what you know and love. No matter what particular subject you're knowledgeable about, from dog training to cooking to financial planning, microDomination shows you how to build a brand around yourself and turn that brand and expertise into profits even from the comfort of your own home.

O marketing de conteúdo está se tornando essencial em todas as empresas, e os profissionais que o dominam são cada vez mais valorizados no mercado. Escrito por Vitor Peçanha, referência brasileira no assunto, este audiolivro agrega os conhecimentos técnicos e práticos e revela todas as etapas para criar e executar uma estratégia de sucesso em marketing de conteúdo, além de explicar como usar da melhor maneira canais como blogs, redes sociais e e-mail, sempre focando, é claro, em resultados. Uma obra fundamental para o marketing dos novos tempos.

Did you know that there are simple things you can do to become a world-class digital marketer and attract high-value clients to your brand while keeping them for good without constant struggles? Within this narration, you’ll learn how to use social media to enhance your personal brand, reach out to more customers, and how to leverage social media to influence consumer purchasing decisions. You’ll also discover the newest Search Engine Optimization (SEO) trends and how to rise above technological uncertainties and thrive in a digital economy.

En esta guía encontrarás lo que necesitas, tú o tu equipo (departamento de marketing, community manager, gestor de redes sociales, etc.), desde qué softwares utilizar, tipos de contenido hasta características de las publicaciones, ¡y mucho más!

You have multiple motives behind purchasing the book. You may have created your own blog, you may be a small business owner, or maybe starting a new digital-marketing agency to help businesses improve their search rankings. The motive can be any, but you would agree that learning SEO basics forms the basis for any digital-marketing strategy.

Struggling to grow your business, while you’ve seen your competitors find success easily? Or have your followers have become stale, and there’s been a lack of engagement? The truth is delivering outstanding content is time consuming and often with no results in sight. However with a solid understanding and framework the process becomes much easier. With a great marketing strategy you will get much more traffic, attention, and customers.

Schluss mit Social-Media-Chaos: Dein Leitfaden zur erfolgreichen Social-Media-Strategie – jetzt als Hörbuch! Hörst du beim Gedanken an Social Media ein unangenehmes Grummeln im Magen? Oder fragst du dich, wie du neben dem hektischen Alltag noch Zeit für effektives Social Media Marketing finden sollst? Dann ist dieses Hörbuch genau das Richtige für dich!

Raising brand awareness, building trust, establishing credibility, and ultimately driving revenue - that's what the top of the funnel is all about. It can be a marketer's Paradise City, but without focus it can quickly become overwhelming. The one-two punch of social media and content marketing is a vital part of any successfully integrated marketing approach. If you are not pairing these two powerhouses together then you are simply missing opportunities to grow your business.

Questo libro ti può essere utile prima degli altri libri di content marketing. Sul mercato si trovano innumerevoli contenuti, gratuiti o a pagamento, ricchi di consigli pratici su come creare i tuoi contenuti di marketing. Questo libro ti insegna a comprendere e a definire con precisione prima il contenuto e poi il marketing del contenuto e allo stesso tempo rivendica il fatto che viene prima il contenuto del marketing, cioè che è il contenuto il cuore pulsante di ogni azione di marketing. Scoprirai che il contenuto è un oggetto ben più complesso di quanto in genere lo si consideri. E comprenderai strutturalmente che il contenuto non è il mezzo della comunicazione, ma il suo fine.

How to Write Content is the guide you need! We will teach you how to write content in seven easy steps. This guide is designed to provide you with all the tools you need in a concise, easy-to-understand format that will answer all your burning questions and get you on your way to successful content writing.

Most "how-to" blog books will teach proper writing protocols for blogging, yet won't show you exactly how the experts make money from it. When I began blogging, I attempted these "writing" strategies and before long discovered I was only writing for myself, as my site had zero traffic! After that revelation, I was hungry to discover what really worked and paid a lot of money examining what made blogs profitable. Since then I have tried every known strategy and over time I began creating my own system for profitable blogging.

¿Sabes qué es el marketing digital? Quizás te hayan hablado de costosas campañas con anuncios pagados en Facebook o Google donde solo pierdes tu dinero. Pero… eso no es todo. Lo cierto es que puedes crear contenido digital y conseguir clientes GRATIS.

You've probably already realized that storytelling is ubiquitous today and that it's hard to imagine marketing without it. In this guide, you will first get an overview of what storytelling actually is and why it is an important part of a successful marketing strategy. In addition, you will learn in the theory section how a classic story is structured, to what extent this structure can be integrated into business practice and what alternatives there are.

El marketing de afiliados y la creación de contenido han entrado en una nueva era. Los especialistas en marketing de afiliados que adoptan aplicaciones basadas en IA como ChatGPT y Claude prosperan y obtienen ganancias. Por el contrario, los especialistas en marketing que se quedan con procesos obsoletos se quedan atrás y ganan menos.

En esta obra, te sumergirás en el fascinante mundo del marketing de contenidos y descubrirás estrategias probadas para crear, distribuir y analizar contenido relevante de manera efectiva. Ya seas un profesional experimentado en marketing, un emprendedor ambicioso o simplemente alguien que busca impulsar su presencia en línea, este libro ofrece ideas valiosas y herramientas esenciales para alcanzar tus objetivos.

CASH is designed for three specific types of people: those who aspire to excel in Sales, those who are driven to succeed in Marketing, and those who aim to merge these disciplines to enhance business revenue. After listening to this book, you will possess a profound understanding of the intersection between Sales and Marketing. You will be equipped to propel your career and business to greater heights by unifying these two critical teams.

Kennst du die Wichtigkeit von Social Media und Online Marketing? Weißt du wie du von Social Media profitieren kannst? Wie man mit Social Media eine echte Marke aufbaut? In diesem Buch lernst du, wie du mit einer Social Media Marketing Strategie dein Business ans Fliegen bekommst. Du lernst im Detail, wie du Facebook, Instagram, LinkedIn, YouTube, sowie Influencer- und Content Marketing nutzt, um eine echte Marke mit treuen Fans aufzubauen, mehr Kunden zu erreichen und mehr Verkäufe zu erzielen.

AudioLearn’s Business School Crash Course series presents Marketing in the Virtual World. Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you’re simply interested in the subject of social and digital marketing.

AudioLearn's Business School Crash Courses presents Marketing Management. Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you're simply interested in the subject. The audio is focused and high-yield, covering the most important topics you might expect to learn in a typical Business school Marketing Management course. Included are both capsule and detailed explanations of critical issues and topics you must know to master Marketing Management.