Corporate Business

FTSE is an account of how a small start-up created by the Financial Times and the London Stock Exchange launched in the mid 1980s to provide financial information, became a world leader and one of the UK's most trusted and famous brands. It chronicles how the FTSE 100 was born and details the ferocious deal-making that followed over 35 years of market boom and bust. It provides a ringside seat on some of the biggest deals and biggest personalities in business and global politics.

Marketing, at its core, is simply about storytelling. It's the ability to take consumers on an emotional journey that can relate to their needs and wants while, at the same time, establishing trust in the products and services that are being provided. Trust is an emotional response, and storytelling is the most essential element in establishing it. The JD methodology is about the ability to control the conversation with aligning brand and storytelling, which, in turn, establishes an emotional connection to all senses, whether the audience realizes it or not.

Lead Like an Ally facilitates positive change by including six leadership strategies, such as clean up the culture, stretch talent equally, establish ally networks, manage meeting behavior, promote belonging, and measure success. Leaders - now, more than ever before - are wrestling with how to attract and retain diverse talent and be inclusive leaders. Despite the best of intentions, very few organizations are reaching their equality goals, even those deeply committed to diversity and inclusion.

Do you want to get promoted? Well, that means you are going to have to work really hard and be better than the next person. But don't you worry! I am going to help you with that in this book. I will take your hand and go through the same exact process that helped me climb that corporate ladder. After listening to this book, you will have what it takes to get promoted - and have the confidence to convince your boss that you are the right person for the job.

When Frank Ahrens, a middle-aged bachelor and 18-year veteran at the Washington Post, fell in love with a diplomat, his life changed dramatically. Following his new bride to her first appointment in Seoul, South Korea, Frank traded the newsroom for a corporate suite, becoming director of global communications at Hyundai Motors. In a land whose population is 97 percent Korean, he was one of fewer than 10 non-Koreans in a company of 5,000 employees.

In Quick and Nimble, Adam Bryant draws on interviews with more than 200 CEOs to offer business leaders the wisdom and guidance to move an organization faster, to be quick and nimble, and to rekindle the whatever-it-takes collective spark of a start-up, all with the goal of innovating and thriving in a relentlessly challenging global economy. By analyzing the lessons that these leaders have shared in his regular "Corner Office" feature in The New York Times, Bryant has identified the biggest drivers of corporate culture, bringing them to life with real-world examples that reflect this hard-earned wisdom.

In Championing Authentic Inclusion: The Executive's Guide to DEI&B in the Corporate World, by Kyle Kalloo, these questions are the gateway to a transformative journey that will empower you to drive change and elevate your organization to new heights. In today's corporate landscape, disparities, pay gaps, and systemic biases still persist. These are not just statistics, but real barriers that hinder progress and innovation.

Yes Please! is a leadership development tool that is grounded in positive psychology and neuroscience. It supports high- performing women leaders of color in finding happiness in the midst of the uniques challenges they face as they aim for senior executive ranks. Author, L. Michelle Smith surveyed 100 high-performing black women leaders and uncovered that 90% of them did not describe themselves as happy in their corporate careers, and as research in positive psychology has found, happy people are successful people.

It's Monday. Time to hit the pause button on your personality and get ready for the next meeting because, for the next five days, we'll be speaking the language of business. And, from bloated jargon and monotonous memos to syrupy slogans and deadly dull presentations, the official language of business is bull. The second we get to work, we join the masses who trade the wit and warmth of their voices for a corporate stamp of approval and the comfort of conformity.

Gain practical strategies, insights, and tools tailored specifically for women looking to elevate their leadership journey through engaging stories and solid ways to futureproof their careers.

In The Way of the Wall Street Warrior, 25-year veteran investment banker and finance professional, Dave Liu, delivers a humorous and irreverent insider's guide to thriving on Wall Street or Main Street. Liu offers hilarious and insightful advice on everything from landing an interview to self-promotion to getting paid.

There are dark forces at work breeding separation, disunity, disengagement, and denying their role in maintaining a status quo rife with injustices and inequities that keep them in power and everyone else subjugated. But there is an equally and opposite force for good pushing back. Leaders who understand that business must be more by creating culture where injustices are mitigated, inequities are eradicated, diversity is highly prized, and inclusion is the norm.

Lola M. Adeyemo’s Thriving in Intersectionality explores immigrant status and its intersection with other underrepresented identities within the corporate work culture in America. Adeyemo uses the experiences and lessons from her life and the lives of more than 30 immigrant women who are thriving in their environments as a basis for insightful analysis.

Our busy world is killing the art of communication—and in the B2B world, it’s even worse. We have faster, better, and cheaper ways to reach our target market, yet less than 60% of B2B salespeople hit their sales quota. Worse, the gnashing of teeth from CEOs and CFOs around the world can be heard after listening to marketing metrics that can’t be translated into business impact. The gap between buyer, seller, and marketer has become the business world’s Bermuda triangle of lost opportunities, lost profits, and lost growth.

If you are a business executive or manager, U.S. litigation is a part of your life. Whether your company is involved in litigation already, trying to avoid it, or trying to make decisions in the context of existing litigation trends, having a basic understanding of how the litigation process works is a must in today’s world. In Business Litigation Demystified, award-winning Quinn Emanuel trial lawyer Diane Cafferata walks U.S. and foreign corporate personnel through the U.S. litigation process.

For every corporate commander, business strategist, and market planner, Corporate Combat presents an insightful, realistic view of how competitions are won and lost - on both the military and business battlefields. In the often zero-sum contest for market share, it demonstrates how the principles of war are not only valid, but also wisely applied for greater gain.

Innovating Innovation! answers the trillion-dollar question, “What can large companies do to innovate as easily as their disruptive startup competitors?” Corporate executives will learn how they can catch up and unlock the same quick-to-market innovations startups use to rapidly disrupt whole industries.

Bloodsport is the story of the creation of America's deal culture and the battle for control of America's corporations. Told through the fascinating, complex, and often flawed characters who created a new era, it begins as the '60s are ending, with the rise of the conglomerates, those vast assemblages of corporate assets. It rolls through the crisis-wracked '70s and the birth of the hostile deal then careens into the '80s, when the deal culture of mergers and acquisitions is truly unleashed.

Nuestra guía completa simplifica conceptos técnicos difíciles en lecciones fáciles para quienes recién comienzan. Te enseñaremos a moverte por el mundo digital sin problemas, a entender términos técnicos que parecen complicados y a obtener la confianza necesaria para crear y manejar tu propio negocio en línea con éxito.

Welcome to the corporate world, friend! A world where things aren’t fair, some people are mean, and if you want to succeed, your boss has to like you. In her new book Corporate Survival Guide for Your Twenties: A Guide to Help You Navigate the Business World, Kayla Buell, founder of the award-winning blog Lost GenY Girl, helps you face the corporate world post-college. Navigating a corporate working world filled with pitfalls and traps is not easy - there’s no app for that. Should you speak up in meetings? Should you stay quiet? Should you eat at your desk? What should you wear?