Corporate Business

Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals.

Ian is a chief information officer (CIO) who is about to go on a journey of change - whether he likes it or not. He will be expected to explore, challenge and radically recast the complex, often hostile relationships that can exist between a business and the people in its Information Technology (IT) department. On the way, Ian, his chief executive officer, chief financial officer and other key stakeholders, experience a transformation in how a business needs to think about the value of its IT people and the work that they do.

Lead Like an Ally facilitates positive change by including six leadership strategies, such as clean up the culture, stretch talent equally, establish ally networks, manage meeting behavior, promote belonging, and measure success. Leaders - now, more than ever before - are wrestling with how to attract and retain diverse talent and be inclusive leaders. Despite the best of intentions, very few organizations are reaching their equality goals, even those deeply committed to diversity and inclusion.

In Dark PR, Grant Ennis–drawing on his decades of experience working in the environmental, philanthropy, and public health sectors–reveals exactly how multinationals go about hoodwinking and manipulating us. In doing so, he lifts the lid on the nine devious frames contained within the cross-industry corporate disinformation playbook.

In this memoir, one of the most successful investment bankers on Bay Street shares the lessons he learned about business and life in a long and successful career as president of Burns Fry and then as vice-chairman of BMO Nesbitt Burns.

Plongez au cœur d'une étude approfondie de la finance d'entreprise et maîtrisez les compétences essentielles pour prendre des décisions stratégiques qui propulsent le succès de votre entreprise.

Anna Bright is committing fraud. But nobody knows it yet. Not the board of her multibillion-dollar company, not her investors, not the public breathlessly anticipating the launch of BrightSpot, and not the media—including Jamie Roman, a hardworking journalist for BusinessBerry. But when Jamie does learn about Anna’s misconduct, she embarks on a bicoastal journey to expose the crimes and make a name for herself as a journalist. It’s not long before Anna learns what the reporter is up to, however—and she’ll do anything to stop Jamie. Especially now that BrightLife’s IPO is days away.

Would you like to discover how to be truly profitable? Once you do, you'll actually enjoy getting your weekly and monthly financial statements. When you follow the simple steps in this audiobook, you can get and stay profitable in less than 30 minutes a month. Inside this essential guide, you will discover the definition of profit and why you should run your business on net profit per hour. Profits are not cash! You can be profitable and still go out of business.

Every successful business is based on a vision. In this presentation, Marc Allen shares his secrets for envisioning and creating success. He helps you to understand how to build a truly visionary business - one which supports its employees, its community, and the environment. This engaging guide presents 25 practical, concrete principles for creating your visionary business. Visionary Business will teach you how to manage by goals rather than by crisis, use your business plan and mission statement as visionary tools, recognize the benefits within adversity, plan your work and work your plan, and much more.

Do you crave success in your life? Think differently, grow rich, develop better personal relationships, move up the corporate ladder, sleep better, and fight mediocrity. Yes. This audiobook has everything you need in order to become a stable, successful human. You won't walk away from this audiobook without increasing your knowledge on a variety of topics and fueling your success that you crave. Listen to it and improve your life today. Not tomorrow, today.

In Circle of Friends, award-winning journalist Charles Gasparino chronicles the massive federal crackdown that has already put some of the biggest names on Wall Street behind bars. Circle of Friends is not a defense of insider trading, but it does offer an account of the politics of Wall Street crime fighting, revealing the behind-the-scenes ambitions that motivate headlines and burnish political careers. A riveting work of narrative nonfiction, as engrossing and explosive as fictional thrillers of the finest magnitude.

Treasury sits in a unique position in the organization, and excelling as treasurer requires unique strategy and the proper mindset across multiple areas. With insights covering everything from important steps for the new treasurer to leading practices for securing resources, overcoming blind spots, staff development, metrics, technology, working capital, and more, the Guide to Excellence in Treasury eBook offers strategies and fine-tuned approaches to major areas of challenge for treasurers.

Part memoir, part manifesto, Soulbbatical is an invitation to become Chief Soul Officer of your own life - and to open up a whole new world of possibility. Former Harley-Davidson executive Shelley Paxton did just that. She walked away at the peak of her 26-year marketing career and embarked on a profoundly personal journey to reconnect with her true purpose and deepest desires. She called it her “Soulbbatical”, and it not only changed her life, it became her calling.

Black Faces in White Places is about "the game" - that is, the competitive world in which we all live and work. The audiobook offers 10 revolutionary strategies for playing, mastering, and changing the game for the current generation, while undertaking a wholesale redefinition of the rules for those who will follow. It is not only about shattering the old "glass ceiling" but also about examining the four dimensions of the contemporary black experience: identity, society, meritocracy, and opportunity.

Innovation used to be seen as a game best left to entrepreneurs, but now a new breed of corporate managers is flipping this logic on its head. These Corporate Explorers have the insight, resilience, and discipline to overcome the obstacles and build new ventures from inside even the largest organizations. Corporate Explorer is a guidebook to the practices that enable these managers to go from idea into action. This actionable and proven framework explains how managers can become successful corporate innovators.

In today's tumultuous business environment, managers want guidance in the form of a timely theme, a unique and memorable metaphor, and outside-the-box thinking. That's precisely what Corporate Canaries delivers. The book features five core chapters revealing five common business hazards, and each lesson is accompanied by a story based on the author's grandfather's work in the coal industry, as well as an applicable "canary warning" for each theme.

It's Monday. Time to hit the pause button on your personality and get ready for the next meeting because, for the next five days, we'll be speaking the language of business. And, from bloated jargon and monotonous memos to syrupy slogans and deadly dull presentations, the official language of business is bull. The second we get to work, we join the masses who trade the wit and warmth of their voices for a corporate stamp of approval and the comfort of conformity.

Chanakya was one of the best strategic thinkers of the world. In the fourth century BC, he wrote the Arthashastra, an unrivalled political treatise that has since been used by leaders across the globe. In Inside Chanakya’s Mind, for the first time, Radhakrishnan Pillai, the best-selling author of Corporate Chanakya, will distill Chanakya’s age-old wisdom on how to think to the masses through his practical and innovative approach.

Studies have shown that 60% of male managers feel uncomfortable working one-on-one with their female colleagues. That's where The Man's Guide to Corporate Culture comes in. Heather Zumarraga, a business journalist who has spent much of her career in testosterone-filled work environments, wants to make sure that any male leader who wants to be part of the solution knows how to do it the right way. Heather provides you with logical solutions to complex gender issues and gives important, practical lessons for men and women alike.

In this first-of-its-kind book, seasoned security pros Christian West and Brian Jantzen share lessons learned from years of protecting some of corporate America's most prominent people. Full of practical, hands-on information, this guide provides a comprehensive overview of how to conceive, build and run successful executive protection programs in corporate settings. With insights that only experience in all phases of program execution can provide, the authors dig into the key questions that corporations need to ask and answer.