Corporate Business

Companies have different needs and live in vastly different environments. The internal structure of an organization and the market in which it competes is not going to adapt to a digital strategy process; it must find a process and methodology that works best for it. With big data emerging as a standard framework for decision-making, digital strategy and governance have taken on increased importance.

A unique guide in the business-to-business space, The Revenue Acceleration Rules provides a clear framework for more effective marketing in an accounts-based environment. Written by a veteran in the predictive marketing sphere, this book explains how strategies typically used on the consumer end can be tailored to drive revenue in B2B sales.

Che cos'è la corporate governance e perché è importante? Come si governa l'impresa moderna, grande o piccola, privata o statale, locale o multinazionale? Quali sono le relazioni tra proprietari, dirigenti e amministratori? Qual è il ruolo degli azionisti e dei mercati finanziari nel monitorare i comportamenti dei dirigenti? Gli autori del volume rispondono a queste domande spiegando i benefici della corporate governance per l'economia ed esaminando anche alcuni degli scandali più noti degli ultimi anni in Italia e all'estero.

The author, Kelly Smith, reveals 20 years of hands-on, full-life-cycle corporate consultant recruitment experience. After working with mostly large global companies on a consultant basis, the author has removed much of the weighed-down minutia to clearly and simply illustrate what has and what hasn't worked when hiring employees. Kelly narrates as she clearly illustrates effective sourcing techniques, why job boards matter, how to prepare and conduct a phone screen, and more.

Today’s companies have fewer hierarchical layers. The nature of work is also more virtual, collaborative, and transparent than at any previous time. Information flows move every which way, shifting from top-down to all-in. And the workforce is forever altered, too. Sweeping changes in expectations across backgrounds, experiences, generations, and gender are challenging long-held, inflexible beliefs about the relationship between work and life—and the very meaning of success.

100 Millionen Euro hat Wolfgang Deutschmann mit seinen Unternehmen bereits online unter Einsatz von Facebook, Instagram, YouTube und Co. bewegt. In diesem Buch erklärt der 28-Jährige leicht verständlich, wie jeder und jede erfolgreich ein Social-Media-Business aufziehen kann und wie Unternehmen von der Pizzeria bis zum Versicherungskonzern ihr Geschäftsmodell digitalisieren und ihren Umsatz steigern können.

This book ‘Corporate Karma’ explores the overlooked spiritual dimension of our professional lives, introducing the intriguing concept of Spiritual Risk Management (SRM). Beyond the balance sheets, it delves into the evolution of risk understanding through history. The narrative’s core lies in addressing spiritual risks within organizations, unveiling the profound impact on individuals and the broader ecosystem. Discover strategies for nurturing spiritual resilience, empathetic leadership, and a harmonious work culture.

It's Monday. Time to hit the pause button on your personality and get ready for the next meeting because, for the next five days, we'll be speaking the language of business. And, from bloated jargon and monotonous memos to syrupy slogans and deadly dull presentations, the official language of business is bull. The second we get to work, we join the masses who trade the wit and warmth of their voices for a corporate stamp of approval and the comfort of conformity.

Three powerful men converge on the banks of the Red Cedar River in the early 1900s in southern Minnesota—George Albert Hormel, founder of what will become the $10 billion food conglomerate Hormel Foods; Alpha LaRue Eberhart, the author's paternal grandfather and Hormel's executive vice president and corporate secretary; and Ransome Josiah Thomson, Hormel's comptroller. Over ten years, Thomson will embezzle $1.2 million from the company's coffers, nearly bringing the company to its knees.

If you are a business executive or manager, U.S. litigation is a part of your life. Whether your company is involved in litigation already, trying to avoid it, or trying to make decisions in the context of existing litigation trends, having a basic understanding of how the litigation process works is a must in today’s world. In Business Litigation Demystified, award-winning Quinn Emanuel trial lawyer Diane Cafferata walks U.S. and foreign corporate personnel through the U.S. litigation process.

As the natural successor to Fons Trompenaars and Charles Hampden-Turner's landmark best seller, Riding the Waves of Culture, Managing Change Across Corporate Cultures reveals exactly how to create an environment where astonishing business breakthroughs are possible. You will also learn how to renew cultures as part of change and how to integrate cultures successfully following mergers, acquisitions, and joint ventures.

Over 100,000 businesses have slow or non-paying customers. Yet very few actually have a workable plan for claiming the missing revenue that results. This book gives you a complete solution and tool set to ensure your business maximizes its collections while maintaining an effective, profitable credit plan. Get Paid enables you to decide what matters most to your business when it comes to billing, payment terms, pricing, cash flow, and more.

At a time 79 percent of employees quit their jobs because they don't feel appreciated at their workplace, Building Corporate Soul sets out to transform the performance and value of organizations - and to make soulless companies a thing of the past.

There is an invisible army of people deep inside the world’s biggest and best-known companies, pushing for safer and more responsible practices. They are trying to prevent the next Rana Plaza factory collapse, the next Deepwater Horizon explosion, the next Foxconn labor abuses. Obviously, they don’t always succeed. Christine Bader was one of those people. Using her story as its skeleton, Bader weaves in the stories of other “Corporate Idealists” working inside some of the world's biggest and best-known companies.

Planning is the trick for succeeding in small business. This process needn't be daunting, especially if you can get the timing right, pick a strategy that works, and chart a sound financial course. And if your best-laid plans go sideways, there's always hope, and a practical way forward, in this book. Getting Started in Small Business for Dummies will help you decide whether small-business ownership is right for you, and assess the viability of your business idea; and more.

Whether planned or unexpected, change presents leaders with their toughest sustained challenges - regardless of the leader's seniority or the organization's size. For many leaders, change brings drama - and the replaying of familiar stories. In A Question of Leadership, Keith Leslie provides a wide range of illustrative case studies derived from both research and his firsthand experience in the public and private sectors as a former partner at both Deloitte and McKinsey.

Too often, the stories of corporate scandals are narrated like Hollywood movies in which once-celebrated CEOs are unmasked as sociopaths and ultimately convicted for their crimes. What we fail to realize, however, is that most bad things are done by average people with honorable values and no bad intentions. In The Dark Pattern, two experts in business ethics and decision-making challenge the conventional view that corporate misconduct happens because of a handful of bad actors.

Investors today are being fed lies and distortions, are being exploited and neglected. In the wake of the last decade’s rush to invest by millions of households and Wall Street’s obsession with short-term performance, a culture of gamesmanship has grown among corporate management, financial analysts, brokers, and fund managers, making it hard to tell financial fantasy from reality, salesmanship from honest advice. In Take on the Street, Arthur Levitt—former chairman of the Securities and Exchange Commission—shows how you can take matters into your own hands.

Whether your business is a new start-up, an established company attempting to grow, or somewhere in between, Get Your Business Funded gives you the full range of options for raising capital in today's challenging economy. Covering everything from bank loans to angel investors to equity financing to more unorthodox methods, this complete guide uses clear, easy-to-understand language to explain each approach.

Economist and award-winning author Sylvia Ann Hewlett blends vivid stories with powerful new data in assessing the impact of the #MeToo movement in corporate America and provides concrete action to help executives and companies create more inclusive and safe work environments for women, people of color, and LGBTQ employees. While the #MeToo movement has exposed the enormous harm done by sexual misconduct in the workplace, the movement’s full promise has not been fulfilled, Sylvia Ann Hewlett argues.