Corporate Career

Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals.

In The Way of the Wall Street Warrior, 25-year veteran investment banker and finance professional, Dave Liu, delivers a humorous and irreverent insider's guide to thriving on Wall Street or Main Street. Liu offers hilarious and insightful advice on everything from landing an interview to self-promotion to getting paid.

There are dark forces at work breeding separation, disunity, disengagement, and denying their role in maintaining a status quo rife with injustices and inequities that keep them in power and everyone else subjugated. But there is an equally and opposite force for good pushing back. Leaders who understand that business must be more by creating culture where injustices are mitigated, inequities are eradicated, diversity is highly prized, and inclusion is the norm.

Welcome to "The Executive Arena", where the secrets to corporate success are unveiled and the path to the top is illuminated. Ever wondered how some individuals effortlessly climb the ladder while others miss out on well-deserved promotions? This book delves into the enigmatic world of corporate politics, revealing the art of positive navigation that sets high achievers apart. From rapid risers to those who seem to have it all figured out, the book uncovers the strategies that shape triumphant careers.

This look at CSR (Corporate Social Responsibility) - where it began, where it is today, and where it is headed, told chronologically and through Toby Usnik’s 25 years of brand stewarding at celebrated multinational and start-up firms - is a primer for leaders in small- and medium-sized businesses that are figuring out how to manage their triple bottom line (people, profit, and planet). This book is a primer for any leader developing or expanding their CSR efforts.

Arthur Levitt was the Chairman of the Securities and Exchange Commission. For years, he attempted to regulate accounting firms, corporate reporting, and brokerages, but the political cost was so high that he had to resign. Now, as a free agent, he goes to bat for the common investor and tells it like it is. He tells us how investors today are being fed lies and distortions.

Over 100,000 businesses have slow or non-paying customers. Yet very few actually have a workable plan for claiming the missing revenue that results. This book gives you a complete solution and tool set to ensure your business maximizes its collections while maintaining an effective, profitable credit plan. Get Paid enables you to decide what matters most to your business when it comes to billing, payment terms, pricing, cash flow, and more.

Dive into the hilariously cunning world of "How to Get a Promotion Without Deserving One," a must-listen satire by Tom Baker & Paul Evans. This witty exploration of office politics through the eyes of the unforgettable "Chad" will have you laughing, cringing, and nodding in recognition.

In How Did You Get That Job?, 30-year corporate veteran Orlando Ashford explores the “tools and rules” one can use to help maximize their career journey. Drawing from his depth of experience and illustrating concepts with personal stories, Ashford walks the listener through the key elements of building a successful career, including: creating a career vision, taking calculated risks, delivering results, building a career community, a culture or one’s personal brand.

Board-Seeker: Your Guidebook and Career Map into the Corporate Boardroom is the first practical guide written specifically to help board-ready leaders and executives gain the knowledge, resources, and confidence to shape their personal “onboarding” program. Assess your experience that makes you valuable to a board–there’s more than you think. Shape this into a powerful outreach portfolio, such as board resume, online image, and personal pitch. Gain the targeted network and mentors you’ll need, especially your boss! Learn step by step how board searches really happen and how to master each stage.

Whether you're looking at the CEO seat, an executive manager slot, or a more intrapreneurial position, Career GPS has what every woman needs to achieve her career goals. An authority on career development, Dr. Ella L. J. Edmondson Bell, PhD, offers valuable guidelines and essential tips for maximizing a review, networking in a relevant way, and much more.

From inside the walls of Enron, a lone whistleblower attempted to avert the course of events leading to the largest bankruptcy in American history. On August 16, 2001, Sherron Watkins wrote an anonymous letter to Enron's Chairman, Ken Lay, laying out problems with Enron's use of partnerships to hide debt. She warned of a possible scandal that could topple the company if investors and the news media learned of the operations. Then, she revealed her identity and confronted Lay directly.

In Inner Fire, Lisa Wolfe, a trailblazer with four decades of leadership experience in the tech industry, shares her hard-won wisdom on how to become a Spirit-Keeper—someone who has learned to nourish and protect her inner vitality and humanity in the face of workplace challenges.

The Corporate Coup is not your go-to business guide. It is the journey of a businessman who took over a failing business and claimed it through his hard work and determination. The book also talks about how Kevin Pawlowski believed that everyone in the company is equally important in creating success.

At a time 79 percent of employees quit their jobs because they don't feel appreciated at their workplace, Building Corporate Soul sets out to transform the performance and value of organizations - and to make soulless companies a thing of the past.

As the natural successor to Fons Trompenaars and Charles Hampden-Turner's landmark best seller, Riding the Waves of Culture, Managing Change Across Corporate Cultures reveals exactly how to create an environment where astonishing business breakthroughs are possible. You will also learn how to renew cultures as part of change and how to integrate cultures successfully following mergers, acquisitions, and joint ventures.

Corporate whistle-blowers save lives, prevent fraud, and preserve the environment. But these results come through a long, difficult, draining, and, often, frightening process that leads many unprepared would-be whistle-blowers to give up. Fortunately, they now have the support they need. This unprecedented and authoritative guide covers every step of the process - finding information to support your claims, determining whom to blow the whistle to, dealing with attacks from opponents, enlisting allies, understanding the law, and more.

Over the last 30 years a host of new technologies have begun to change every industry, driving us into a new era of human existence. The companies who have been most able to tap into these new innovations have become the most highly valued companies in the world. To do so, they have created a new approach to corporate innovation.

Lead Like an Ally facilitates positive change by including six leadership strategies, such as clean up the culture, stretch talent equally, establish ally networks, manage meeting behavior, promote belonging, and measure success. Leaders - now, more than ever before - are wrestling with how to attract and retain diverse talent and be inclusive leaders. Despite the best of intentions, very few organizations are reaching their equality goals, even those deeply committed to diversity and inclusion.

Planning is the trick for succeeding in small business. This process needn't be daunting, especially if you can get the timing right, pick a strategy that works, and chart a sound financial course. And if your best-laid plans go sideways, there's always hope, and a practical way forward, in this book. Getting Started in Small Business for Dummies will help you decide whether small-business ownership is right for you, and assess the viability of your business idea; and more.