Crisis Communication

In two decades as a television reporter, T. J. Winick covered many scandals. The biggest mistake he saw brands make was to try to “make it go away” by refusing to apologize, declining to comment, or going on the attack—anything to deflect attention. Often that kind of response becomes a scandal of its own. In his book, Winick argues instead for transparency, honesty, authenticity, and empathy. Handled correctly, the way you address an egregious violation of your standards can increase your reputation capital.

Aggression touches all of our lives. Whether it is a customer or angry coworker, an upset family member, a fellow student at school or college, or a stranger we bump into on the street, all of us, at times, must deal with aggressive people. Ellis Amdur has become well-known for his series of profession-specific books on dealing with aggressive and emotionally disturbed individuals. Words of Power is different. It is written for ordinary people who may, on occasion, have to deal with an angry, even enraged person.

Today, in an instant, leaders can find themselves face-to-face with crisis. An active shooter. A media controversy. A data breach. In You're It, the faculty of the National Preparedness Leadership Initiative at Harvard University takes you to the front lines of some of the toughest decisions facing our nation's leaders - from how to mobilize during a hurricane or in the aftermath of a bombing to halting a raging pandemic. They also take listeners through the tough decision-making inside the world's largest companies, hottest startups, and leading nonprofits.

Whether you are forced to negotiate a high-pressure business deal or confront an angry family member, within the chapters of this book you will learn how to manage your emotions and quickly process information during stressful situations. You will learn how to effectively read your counterparts and how to decipher their words and body language. This book will properly prepare you for conflict and how to effectively use these skills in multiple real-world situations.

What makes some leaders so effective when the stakes are high, while others fall short? Why are some able to not only survive but to lead their organizations to new heights even in risky, fast-changing times? The answer is succinct but multi-layered: such leaders display courage, judgment, and fortitude. High-stakes leadership does not require unnatural powers, nor is it predicated on a dangerous situation. The three signature character traits can be cultivated by anyone at any level in any organization, big or small.

Fading are the days of direct communication by phone or in person, which have immediate responses and clarifications. The immediate feedback loop has been replaced by "broken loops" of communication. Now, due to hundreds of emails and texts, endless waiting, perpetual unreturned messages, and unlimited misunderstanding, we are in a Dyscommunication Crisis. This gives rise to the "Dyscommunication Syndrome" - a cluster of symptoms that comes together and repeats when our message is not returned, including anxiety, worst-case scenarios, catastrophizing, and negative loops of thinking.

When the pandemic swept the globe, Americans appeared to drop the polarizing divisions that had driven us apart and rally together to face a challenge our generation had never seen. We could feel, more than ever, just how precious life is and how much we need each other. But then something happened….

The BUILD Framework®: Strategies for Crisis Readiness & Management does not prevent crises from happening. In most cases, the occurrences are unforeseeable and beyond our control. But how we respond is well within our control.

Franz Kafka es sin duda el autor más admirado, citado e interpretado de los últimos cien años. Su insuperable escritura, siempre a caballo entre el humor y el desasosiego, es un caldo de cultivo permanente para las más diversas disciplinas.