Customer Insights
-
-
Customer Data and Privacy
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Auteur(s): Harvard Business Review
- Narrateur(s): Christopher Grove, Janet Metzger
- Durée: 2 h et 56 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly.
-
Customer Data and Privacy
- The Insights You Need from Harvard Business Review (HBR Insights Series)
- Narrateur(s): Christopher Grove, Janet Metzger
- Série: HBR Insights Series
- Durée: 2 h et 56 min
- Date de publication: 2020-09-22
- Langue: Anglais
-
Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 12,24$ ou 1 crédit
Prix réduit: 12,24$ ou 1 crédit
-
-
-
Working Backwards
- Insights, Stories, and Secrets from Inside Amazon
- Auteur(s): Colin Bryar, Bill Carr
- Narrateur(s): Bill Carr, Colin Bryar, Robert Petkoff
- Durée: 10 h et 41 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Working Backwards is a practical guidebook and a corporate narrative, filled with the authors’ in-the-room recollections of what “Being Amazonian” is like and how it has affected their personal and professional lives. They demonstrate that success on Amazon’s scale is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously executed principles and practices - shared here for the very first time.
-
-
Great inside look into a great company
- Écrit par Utilisateur anonyme le 2023-11-11
-
Working Backwards
- Insights, Stories, and Secrets from Inside Amazon
- Narrateur(s): Bill Carr, Colin Bryar, Robert Petkoff
- Durée: 10 h et 41 min
- Date de publication: 2021-02-09
- Langue: Anglais
-
Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two longtime, top-level Amazon executives....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 26,21$ ou 1 crédit
Prix réduit: 26,21$ ou 1 crédit
-
-
-
Buyer Personas
- How to Gain Insight into Your Customer's Expectations, Align Your Marketing Strategies, and Win More Business
- Auteur(s): Adele Revella
- Narrateur(s): Pam Ward
- Durée: 7 h et 2 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this audiobook provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution.
-
Buyer Personas
- How to Gain Insight into Your Customer's Expectations, Align Your Marketing Strategies, and Win More Business
- Narrateur(s): Pam Ward
- Durée: 7 h et 2 min
- Date de publication: 2019-11-12
- Langue: Anglais
-
Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
-
-
-
Happy Customers Everywhere
- How Your Business Can Profit from the Insights of Positive Psychology
- Auteur(s): Bernd Schmitt
- Narrateur(s): Walter Dixon
- Durée: 6 h et 40 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
Every business knows that the best customer is a happy customer. They return again and again, bring their friends, and deliver tons of free advertising via word of mouth and social media. But in order to grow that loyal base, you must be aware of your customers’ needs. Drawing on the latest research in the exploding field of positive psychology, Columbia Business School marketing professor Bernd Schmitt offers three unique approaches any business can use to turn a casual customer into a committed fan.
-
Happy Customers Everywhere
- How Your Business Can Profit from the Insights of Positive Psychology
- Narrateur(s): Walter Dixon
- Durée: 6 h et 40 min
- Date de publication: 2012-05-01
- Langue: Anglais
- Experiential markering guru Bernd Schmitt shows marketers and brand managers everywhere how to harness the power of customer happiness....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 38,96$ ou 1 crédit
Prix réduit: 38,96$ ou 1 crédit
-
-
-
Marketing Magnifier
- More Insight. More Measurable Growth. More Customers
- Auteur(s): Anthony Milia
- Narrateur(s): Logan Foster
- Durée: 5 h et 11 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
There are plenty of how-to marketing guides out there, but this one focuses on tried-and-true methods that are essential for every business. No, it won’t walk you through how to set up a social media page, but it will offer you the advice you can implement today to see results like more customers and better performance in your marketing.
-
Marketing Magnifier
- More Insight. More Measurable Growth. More Customers
- Narrateur(s): Logan Foster
- Durée: 5 h et 11 min
- Date de publication: 2023-03-16
- Langue: Anglais
-
There are plenty of how-to marketing guides out there, but this one focuses on tried-and-true methods that are essential for every business. No, it won’t walk you through how to set up a social media page....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
-
-
-
User Tested
- How the World's Top Companies Use Human Insight to Create Great Experiences
- Auteur(s): Janelle Estes, Andy MacMillan
- Narrateur(s): Lexi Mae
- Durée: 6 h et 8 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
User Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model. In this book, you'll discover why the company that offers the best customer experience always wins and that real, three-dimensional people can't be reduced to data points on a graph.
-
User Tested
- How the World's Top Companies Use Human Insight to Create Great Experiences
- Narrateur(s): Lexi Mae
- Durée: 6 h et 8 min
- Date de publication: 2022-02-15
- Langue: Anglais
-
User Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
-
-
-
UP! Your Service New Insights
- True Stories of Winners and Losers in the Quest for Superior Service
- Auteur(s): Ron Kaufman
- Narrateur(s): Adam Danoff
- Durée: 5 h et 45 min
- Version intégrale
-
Au global
-
Performance
-
Histoire
These are true stories of winners and losers in the quest for superior service. Who wins? Who loses? It's up to you! Benchmark the best service innovations (Chapter 5: Generating New Ideas). Discover how to keep your customers happy, loyal, and buying more (Chapter 10: Building Up Your Business). Find out who makes the biggest mistakes in service and what you must avoid (Chapter 13: The Infinite Absurdity Awards).
-
UP! Your Service New Insights
- True Stories of Winners and Losers in the Quest for Superior Service
- Narrateur(s): Adam Danoff
- Durée: 5 h et 45 min
- Date de publication: 2015-11-04
- Langue: Anglais
- These are true stories of winners and losers in the quest for superior service. Who wins? Who loses? It's up to you! Benchmark the best service innovations....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 26,40$ ou 1 crédit
Prix réduit: 26,40$ ou 1 crédit
-