Customer Marketing
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Top of Mind
- Use Content to Unleash Your Influence and Engage Those Who Matter to You
- Auteur(s): John Hall
- Narrateur(s): Scott Pollak
- Durée: 5 h et 14 min
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What do many successful businesses and leaders have in common? They're the first names that come to mind when people think about their particular industries. How do you achieve this level of trust that influences people to think of you in the right way at the right time? By developing habits and strategies that focus on engaging your audience, creating meaningful relationships, and delivering value consistently, day in and day out. It's the winning approach John Hall used to build Influence & Co. into one of “America's Most Promising Companies”, according to Forbes.
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Top of Mind
- Use Content to Unleash Your Influence and Engage Those Who Matter to You
- Narrateur(s): Scott Pollak
- Durée: 5 h et 14 min
- Date de publication: 2021-07-20
- Langue: Anglais
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Position yourself for success by establishing and developing content-driven relationships that keep you and your brand Top of Mind....
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Prix courant: 17,54$ ou 1 crédit
Prix réduit: 17,54$ ou 1 crédit
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Management Lessons from Mayo Clinic
- Inside One of the World's Most Admired Service Organizations
- Auteur(s): Leonard L. Berry, Kent D. Seltman
- Narrateur(s): Gary Regal
- Durée: 11 h et 33 min
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The leader's guide to building a service powerhouse using the approach that made Mayo Clinic the number one health-care system in America.
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Management Lessons from Mayo Clinic
- Inside One of the World's Most Admired Service Organizations
- Narrateur(s): Gary Regal
- Durée: 11 h et 33 min
- Date de publication: 2021-08-07
- Langue: Anglais
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The leader's guide to building a service powerhouse using the approach that made Mayo Clinic the number one health-care system in America....
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Prix courant: 28,72$ ou 1 crédit
Prix réduit: 28,72$ ou 1 crédit
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- Auteur(s): Paul J Henderson
- Narrateur(s): Paul Henderson
- Durée: 4 h et 29 min
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Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- Narrateur(s): Paul Henderson
- Durée: 4 h et 29 min
- Date de publication: 2019-08-07
- Langue: Anglais
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Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business....
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Prix courant: 23,18$ ou 1 crédit
Prix réduit: 23,18$ ou 1 crédit
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All Business Is Still Show Business
- Create Distinction and Earn Standing Ovations from Customers in a Hyper-Competitive Marketplace
- Auteur(s): Scott McKain
- Narrateur(s): Scott McKain
- Durée: 5 h et 10 min
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In this hyper-competitive, globally connected world, how do organizations and individual professionals stand out from the competition and engage their customers? All Business Is Still Show Business reveals that the secrets and standards of the entertainment industry are exactly what every business in any industry needs to create distinction. This is not about "fluff", comedy, or being flashy. It's a serious business book about a solid business philosophy that can make the difference for you and your organization.
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All Business Is Still Show Business
- Create Distinction and Earn Standing Ovations from Customers in a Hyper-Competitive Marketplace
- Narrateur(s): Scott McKain
- Durée: 5 h et 10 min
- Date de publication: 2018-01-30
- Langue: Anglais
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In this hyper-competitive, globally connected world, how do organizations and individual professionals stand out from the competition and engage their customers? Find out....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Consulting 101
- 101 Tips for Success in Consulting
- Auteur(s): Lew Sauder
- Narrateur(s): Jeff Porter
- Durée: 4 h et 43 min
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Consulting firms hire bright people directly out of college or with industry experience to help their clients solve business problems. Consulting 101 provides you with 101 useful tips to optimize your professional performance and jump-start your consulting career with success.
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Consulting 101
- 101 Tips for Success in Consulting
- Narrateur(s): Jeff Porter
- Durée: 4 h et 43 min
- Date de publication: 2012-02-20
- Langue: Anglais
- Consulting 101 provides you with 101 useful tips to optimize your professional performance and jump-start your consulting career with success.
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Prix courant: 19,78$ ou 1 crédit
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The Power of Customer Experience: 5 Elements To Make An Impact
- Auteur(s): Elizabeth Dixon
- Narrateur(s): Elizabeth Dixon
- Durée: 3 h et 59 min
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This book is designed to help growth-minded people like you see the power and potential they have to make an impact by changing the customer experience for their businesses and brands for the better.
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The Power of Customer Experience: 5 Elements To Make An Impact
- Narrateur(s): Elizabeth Dixon
- Durée: 3 h et 59 min
- Date de publication: 2023-05-01
- Langue: Anglais
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This book is designed to help growth-minded people like you see the power and potential they have to make an impact by changing the customer experience for their businesses and brands for the better....
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Prix courant: 18,74$ ou 1 crédit
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Selling with a Servant Heart
- Ten Lessons to the Path to Joy and Increased Income
- Auteur(s): Jim Doyle
- Narrateur(s): Jim Doyle
- Durée: 5 h et 1 min
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There is a common misconception that being good at sales necessitates aggressive closing or finding ways to effectively bring in clients. Think again! Author and sales trainer Jim Doyle explains how the best sellers have a commitment to their customers that goes way beyond being customer focused. Servant Heart Sellers, as he calls them, are obsessed with making sure the products they sell make a difference for their customers, not just closing the deal. This commitment changes everything about their sales approach.
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Selling with a Servant Heart
- Ten Lessons to the Path to Joy and Increased Income
- Narrateur(s): Jim Doyle
- Durée: 5 h et 1 min
- Date de publication: 2021-11-05
- Langue: Anglais
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There is a common misconception that being good at sales necessitates aggressive closing or finding ways to effectively bring in clients. Think again! Listen to find out more....
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Prix courant: 25,00$ ou 1 crédit
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Communication Rx
- Transforming Healthcare Through Relationship-Centered Communication
- Auteur(s): Calvin L. Chou, Laura Cooley
- Narrateur(s): Neal Vickers
- Durée: 7 h et 52 min
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Research shows that nothing impacts patient experiences more than the quality of communication. The key to better healthcare outcomes is communication. Over the past four decades, the Academy of Communication in Healthcare has worked tirelessly with health systems, teaching communication skills that put relationships - between patients and providers, as well as among providers - at the center of care. Now, for the first time, ACH's proven and effective methodology is detailed in this invaluable step-by-step guide.
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Communication Rx
- Transforming Healthcare Through Relationship-Centered Communication
- Narrateur(s): Neal Vickers
- Durée: 7 h et 52 min
- Date de publication: 2021-08-03
- Langue: Anglais
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Research shows that nothing impacts patient experiences more than the quality of communication. While beneficial, the latest in cutting-edge technology and techniques aren't enough to ensure the best possible care for patients. The key to better healthcare outcomes is communication....
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Prix courant: 22,97$ ou 1 crédit
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I'll Be Back: How to Get Customers to Come Back Again & Again
- Auteur(s): Shep Hyken
- Narrateur(s): Shep Hyken
- Durée: 4 h et 42 min
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How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers. Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service experience that keeps customers coming back for more is everyone’s job.
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I'll Be Back: How to Get Customers to Come Back Again & Again
- Narrateur(s): Shep Hyken
- Durée: 4 h et 42 min
- Date de publication: 2021-08-13
- Langue: Anglais
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How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers....
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Prix courant: 14,09$ ou 1 crédit
Prix réduit: 14,09$ ou 1 crédit
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The Widest Net
- Unlock Untapped Markets and Discover New Customers Right in Front of You
- Auteur(s): Pamela Slim
- Narrateur(s): Pamela Slim
- Durée: 6 h et 34 min
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Many businesses create an ideal consumer profile - aiming all their sales and marketing efforts toward this single type of person - and end up missing out on endless opportunities to sell their services or products. Award-winning business coach, speaker, and author Pamela Slim has helped thousands of entrepreneurs around the world start, sustain, and scale their businesses. She explains how to build strong diverse relationships, identify and connect with new partners, expand markets, generate leads, and find new customers in places you may never have considered.
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The Widest Net
- Unlock Untapped Markets and Discover New Customers Right in Front of You
- Narrateur(s): Pamela Slim
- Durée: 6 h et 34 min
- Date de publication: 2021-11-11
- Langue: Anglais
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Discover and create a dynamic new model for growing your business by connecting with customers outside your usual field of view....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- Auteur(s): Geoffrey Colon
- Narrateur(s): Geoffrey Colon
- Durée: 6 h et 14 min
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Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
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Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- Narrateur(s): Geoffrey Colon
- Durée: 6 h et 14 min
- Date de publication: 2016-07-15
- Langue: Anglais
- A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Millennials with Kids
- Marketing to This Powerful and Surprisingly Different Generation of Parents
- Auteur(s): Jeff Fromm, Marissa Vidler
- Narrateur(s): Sean Pratt, Marguerite Gavin
- Durée: 5 h et 43 min
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While everyone was bemoaning their alleged laziness and self-absorption, the Millennial generation quietly grew up. Pragmatic, diverse, and digitally native, this massive cohort of 80 million are now entering their prime consumer years, having children of their own, and shifting priorities as they move solidly into adulthood. Millennials with Kids changes how we think about this new generation of parents and uncovers profound insights for marketers and brand strategists seeking to earn their loyalty.
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Millennials with Kids
- Marketing to This Powerful and Surprisingly Different Generation of Parents
- Narrateur(s): Sean Pratt, Marguerite Gavin
- Durée: 5 h et 43 min
- Date de publication: 2015-07-31
- Langue: Anglais
- While everyone was bemoaning their alleged laziness and self-absorption, the Millennial generation quietly grew up. This massive cohort are entering their prime consumer years....
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Prix courant: 27,77$ ou 1 crédit
Prix réduit: 27,77$ ou 1 crédit
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Exceeding Customer Expectations
- What Enterprise, America's #1 Car Rental Company, Can Teach You About Creating Lifetime Customers
- Auteur(s): Kirk Kazanjian
- Narrateur(s): Alan Sklar
- Durée: 6 h et 25 min
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What's the secret to wowing your customers while maintaining a loyal and dedicated workforce? Drawing upon time-tested strategies that have propelled Enterprise, the nation's number-one car-rental company, from a single location in St. Louis to a $9-billion global powerhouse, noted business author Kirk Kazanjian reveals how your company can consistently outperform and outsmart the competition.
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Exceeding Customer Expectations
- What Enterprise, America's #1 Car Rental Company, Can Teach You About Creating Lifetime Customers
- Narrateur(s): Alan Sklar
- Durée: 6 h et 25 min
- Date de publication: 2006-12-11
- Langue: Anglais
- Drawing upon strategies that have propelled Enterprise, the number-one car-rental company, to a $9-billion powerhouse, the author reveals how you can outperform and outsmart the competition....
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Prix courant: 17,48$ ou 1 crédit
Prix réduit: 17,48$ ou 1 crédit
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The Agile Brand Guide to Customer Journey Orchestration
- Evaluating, Buying, and Implementing a CJO Platform for Marketers
- Auteur(s): Greg Kihlstrom
- Narrateur(s): Ben Perry
- Durée: 1 h et 4 min
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The Agile Brand Guide to Customer Journey Orchestration Platforms: Evaluating, Buying, and Implementing a CJO for Marketers by Greg Kihlström explores marketers’ need for a customer journey orchestration, as well as the roles a CJO platform should play, the different types on the market, and how to evaluate and implement a platform once you have selected it.
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The Agile Brand Guide to Customer Journey Orchestration
- Evaluating, Buying, and Implementing a CJO Platform for Marketers
- Narrateur(s): Ben Perry
- Durée: 1 h et 4 min
- Date de publication: 2023-01-19
- Langue: Anglais
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The Agile Brand Guide to Customer Journey Orchestration Platforms: Evaluating, Buying, and Implementing a CJO for Marketers by Greg Kihlström explores marketers’ need for a customer journey orchestration....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Analysis of Brent Adamson & Matthew Dixon's The Challenger Customer
- Includes Key Takeaways & Review
- Auteur(s): Sumoreads
- Narrateur(s): Michael London Anglado
- Durée: 40 min
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This Sumoreads analysis offers supplementary material to The Challenger Customer to help you distill the key takeaways, review the book's content, and offers insight into the writing style and overall themes. Whether you'd like to supplement your understanding, refresh your memory, or simply decide whether or not this book is for you, we're here to help. Absorb everything you need to know in less than 45 minutes.
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Analysis of Brent Adamson & Matthew Dixon's The Challenger Customer
- Includes Key Takeaways & Review
- Narrateur(s): Michael London Anglado
- Durée: 40 min
- Date de publication: 2018-02-26
- Langue: Anglais
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This Sumoreads analysis offers supplementary material to The Challenger Customer to help you distill the key takeaways, review the book's content....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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How to Deal with Difficult Customers
- 10 Simple Strategies for Selling to the Stubborn, Obnoxious, and Belligerent
- Auteur(s): Dave Anderson
- Narrateur(s): Dave Anderson
- Durée: 4 h et 18 min
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The 10 strategies in this book will build your confidence and competence, so that the next time you're struggling with a grumpy, cranky, whiney SOB, you won't have to just stand there wondering, "How can I sell to this jerk?" With the can't-miss strategies you'll find in How to Deal with Difficult Customers, you'll turn that sourpuss into a sweetheart, close the deal in no time, and find yourself eager to take on the next tough customer.
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How to Deal with Difficult Customers
- 10 Simple Strategies for Selling to the Stubborn, Obnoxious, and Belligerent
- Narrateur(s): Dave Anderson
- Durée: 4 h et 18 min
- Date de publication: 2009-12-27
- Langue: Anglais
- The 10 strategies in this book will build your confidence and competence, helping you sell to any grumpy, cranky, whiney SOB....
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Prix courant: 21,00$ ou 1 crédit
Prix réduit: 21,00$ ou 1 crédit
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The Transformational Consumer
- Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser
- Auteur(s): Tara-Nicholle Nelson
- Narrateur(s): Tara-Nicholle Nelson
- Durée: 6 h et 31 min
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The members of a massive and growing customer group are highly engaged with one subject: changing their own behavior to be healthier, wealthier, and wiser. Unlike the average consumer, these people are eager and excited to connect with businesses - if they'll help them make these very difficult changes. Nelson calls these people "transformational consumers".
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The Transformational Consumer
- Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser
- Narrateur(s): Tara-Nicholle Nelson
- Durée: 6 h et 31 min
- Date de publication: 2017-04-18
- Langue: Anglais
- The members of a massive and growing customer group are highly engaged with one subject: changing their own behavior to be healthier, wealthier, and wiser....
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Prix courant: 27,22$ ou 1 crédit
Prix réduit: 27,22$ ou 1 crédit
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Bypassed
- A Modern Guide for Local Mortgage Pros Left Behind by the Digital Customer
- Auteur(s): Alec Hanson
- Narrateur(s): Alec Hanson
- Durée: 5 h et 10 min
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Bypassed is your how-to business guide to adopt the brand-building tactics that work in today’s real estate market. In this action-oriented playbook, you’ll learn how to build vital brand visibility online to generate influence in your community; why just having a Facebook business page isn’t enough and how to harness the power of LinkedIn, Twitter, and Instagram, so you don’t miss a lead; the 10-step checklist you need to get more quality online reviews; how to become a legendary lead master; and the entire road map on how to create an unforgettable customer experience.
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Bypassed
- A Modern Guide for Local Mortgage Pros Left Behind by the Digital Customer
- Narrateur(s): Alec Hanson
- Durée: 5 h et 10 min
- Date de publication: 2020-06-01
- Langue: Anglais
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Social media marketing, successful campaigns, and brand building are simpler than you think. Put technology to work for your business and increase your digital visibility. With these smart solutions, your traditional sales business will thrive in the new real estate landscape....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Attract & Keep Customers for Life
- 4 Abilities to Build Trust, Communicate Your Value, and Charge What You're Worth (Revised & Expanded)
- Auteur(s): Terry Begue
- Narrateur(s): Aubrey Johnson
- Durée: 4 h et 21 min
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In Attract & Keep Customers for Life, I will walk you through my proven, step-by-step process to develop your brand, build trust with customers and prospective clients, and be looked upon as an expert in your industry.
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Attract & Keep Customers for Life
- 4 Abilities to Build Trust, Communicate Your Value, and Charge What You're Worth (Revised & Expanded)
- Narrateur(s): Aubrey Johnson
- Durée: 4 h et 21 min
- Date de publication: 2022-04-29
- Langue: Anglais
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In Attract & Keep Customers for Life, I will walk you through my proven, step-by-step process to develop your brand, build trust with customers and prospective clients, and be looked upon as an expert in your industry....
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Define and Deliver Exceptional Customer Service
- Proven Strategies to Maximize Your Profits
- Auteur(s): Dr. Kelly Henry
- Narrateur(s): Millian Quinteros
- Durée: 2 h et 48 min
- Version intégrale
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Au global
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Performance
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Histoire
This book is not just about customer service. This is a book about success! It's about how to run and sustain a successful business. This book is not only for the companies that are struggling and are on the brink of closing; it is also for the successful companies that are doing well but could be doing even better.
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Define and Deliver Exceptional Customer Service
- Proven Strategies to Maximize Your Profits
- Narrateur(s): Millian Quinteros
- Durée: 2 h et 48 min
- Date de publication: 2021-01-28
- Langue: Anglais
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This book is not just about customer service. It's about how to run and sustain a successful business.....
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Prix courant: 15,14$ ou 1 crédit
Prix réduit: 15,14$ ou 1 crédit
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