Design Leadership

Hartmut Esslinger, internationally acclaimed designer and founder of frog design, inc., reveals the secrets to better business through better design. Having spent 40 years helping build the world's most recognizable brands, Esslinger shows how business leaders and designers can join forces to build creative strategies that will ensure a more profitable and sustainable future.

Live your best teacher life! Despite your best efforts as a teacher, you feel tired, disrespected, over-stressed, unprepared, ineffective, and broke. You aren’t alone. There is a better way. You can re-create yourself at any stage of the school year and finish it like the champion you were meant to be. Best Teacher Life: Self-Care, Work-Balance, and Classroom Strategies was designed to be the most concise, useful, and irreverent educational book ever written.

「AIのビジネス実装」の最前線を熟知する2人が明かす圧倒的な競争優位を築くDX時代の戦略フレームワーク!

Based on 10 years of research and interviews with 80 top executives, the award-winning The Samsung Way is the first definitive guide to the groundbreaking management principles that transformed a lagging electronics company into one of the most successful brands in the world.

Think how commonplace it is now for people to ask Siri for the weather forecast, deploy Roomba to clean their homes, or summon Alexa to turn on the lights. The "smart home" market will reach well over $100 billion in the next five years on the promise of products that are truly integrated with our cooking, cleaning, entertainment, security, and hygiene habits. But the reality is, these first-generation "smart" products aren't very smart - yet. We're clearly seeing only the tip of the iceberg in terms of capability and how such products can enhance our lives.

Ese libro consta de dos partes: a) Resumen de conceptos básicosdel libro de Sun Tzu b) Guía de aplicación práctica para el diseño e implementación de estrategias competitivas en el mundo de los negocios, hoy.