Design Leadership

The old cliché is that smart companies underpromise and overdeliver. But in today's crowded market, underpromising is a ticket to oblivion. Rick Barrera shows how to make sure that every point of contact between your company and its customers is well executed and fulfills an over-the-top brand promise to drive word of mouth and rapid growth.

Live your best teacher life! Despite your best efforts as a teacher, you feel tired, disrespected, over-stressed, unprepared, ineffective, and broke. You aren’t alone. There is a better way. You can re-create yourself at any stage of the school year and finish it like the champion you were meant to be. Best Teacher Life: Self-Care, Work-Balance, and Classroom Strategies was designed to be the most concise, useful, and irreverent educational book ever written.

「AIのビジネス実装」の最前線を熟知する2人が明かす圧倒的な競争優位を築くDX時代の戦略フレームワーク!

Based on 10 years of research and interviews with 80 top executives, the award-winning The Samsung Way is the first definitive guide to the groundbreaking management principles that transformed a lagging electronics company into one of the most successful brands in the world.

Think how commonplace it is now for people to ask Siri for the weather forecast, deploy Roomba to clean their homes, or summon Alexa to turn on the lights. The "smart home" market will reach well over $100 billion in the next five years on the promise of products that are truly integrated with our cooking, cleaning, entertainment, security, and hygiene habits. But the reality is, these first-generation "smart" products aren't very smart - yet. We're clearly seeing only the tip of the iceberg in terms of capability and how such products can enhance our lives.

Ese libro consta de dos partes: a) Resumen de conceptos básicosdel libro de Sun Tzu b) Guía de aplicación práctica para el diseño e implementación de estrategias competitivas en el mundo de los negocios, hoy.