Economic Management

Here is a bold new history of economics, the dramatic story of how the great economic thinkers built a rigorous social science without peer.

The curtain is about to rise, say Pine and Gilmore, on the Experience Economy, a new economic era in which every business is a stage, and companies must design memorable events for which they charge admission. With The Experience Economy, Pine and Gilmore explore how successful companies, using goods as props and services as the stage, create experiences that engage customers in an inherently personal way.

Meet Iris, a sales manager so overwhelmed by meetings she feels like a hamster on a wheel. Just in time, Iris finds a coach - a meeting efficiency and etiquette expert with a simple plan that helps her to meet less, make better use of meeting technology, and get more done.

Today's established companies must find new ways to reignite their entrepreneurial DNA and jump-start revenues - or risk losing their way. By working with startup companies, says Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, legacy companies can renew themselves: by acquiring new technology and creating new business lines, relearning the need for speed, sparking innovation, and learning from failures.

Ever wonder how to become a CEO? Or ever wonder what CEOs do? Or have you ever just wondered why this sounds like a bunch of BS being shot to you when you inquire about the job? For those of you who want the unabashed words from a CEO himself, this is the book for you. Unapologetic. Unashamed. Mr. Will Roundtree puts the bullshit to the side to tell you “....the shit they don’t tell you”.

Drawing on four decades of hands-on management experience, the founder of Richer Sounds argues that ethically run businesses are invariably more efficient, more motivated and more innovative than those that care only about the bottom line. He uncovers the simple tools that the best leaders use to make their businesses fair, revealing how others can follow suit. And he also delves into the big questions that modern capitalism has to answer if it is to survive and to thrive.

Even with the economy feeling a little bit better, there is a real fear that markets will stay down and things won't ever get back to normal. But a few brave voices say that this attitude is just too pessimistic.Capitalism has not failed. And it's not time to just give up - on free markets or a better tomorrow. History shows that every time the economy was thought to be done, worn out, finished, it bounced back. The economy is not as fragile as the pessimists think. In fact, things are already improving.

Based on Norman Vincent Peale's classic best seller, and written in cooperation with the Peale Center, this program provides a practical way for each of us to develop the 10 traits of a positive thinker, which can turn defeatist behavior into productive actions, overcoming the toughest of challenges with powerful, positive results.

Der Fall Wirecard ist der größte Wirtschaftsskandal der Nachkriegszeit. Die Top-Manager Markus Braun und Jan Marsalek wandern in Haft oder tauchen unter und der Wirtschaftsstandort Deutschland steht maximal beschädigt da. Felix Holtermann zeigt: Über Jahre hinweg trommelten Analysten für die Aktie, Prüfer hielten die Hand auf, Aufseher schauten weg und Politiker gaben Schützenhilfe. Wirecard betrog ein System, das betrogen werden wollte.

China today is visible everywhere: In the news, in the economic pressures battering America, in the workplace, and in every trip to the store. Provocative, timely, and essential, this dramatic account of China's growing dominance as an industrial super-power by journalist Ted C. Fishman explains how the profound shift in the global economic order has occurred, and why it already affects us all.

Become economically significant, and you’re dealing with Machiavellian grifters who left sovereignty, equal rights, capitalism and individualism long ago. But anyway, let’s examine how to become anti-fragile.

In his 14 years as CEO of Tesco, Sir Terry Leahy not only turned the company into the largest supermarket chain in the UK, but also transformed it into a global enterprise. As a result, Sir Terry is now one of the world's most admired business leaders, widely acclaimed for his drive, flair, and no-nonsense approach. In Management in 10 Words, he draws on his experience and expertise to pinpoint the ten vital attributes that make successful managers and underpin great organisations.

Wir erleben eine doppelte Zeitenwende. Erstens eine reale Wende. Infolge der geostrategischen Verwerfungen driftet der Boden weg, auf dem wir jahrzehntelang Karrieren gebaut haben. Vorbei ist die gefühlte Normalität unseres Wohlstands, der bei vielen jedes Jahr noch größer wurde – und dieses Vorbei ist der zweite Aspekt der Zeitenwende: Es ist eine mentale Wende. Es ist wie ein brutales Aufwachen und jähes Erkennen, dass unser Leben und unsere Karrieren seit den Nachkriegswirtschaftswunderjahren bis heute eben nicht mehr die Regel sind.

Why do restaurants often list their more expensive items first? Why are sales such an attractive proposition? Amit Varma and Vivek Kaul explain the ANCHORING EFFECT. Understanding this is key to not being exploited – and to better decision-making.

Never throw good money after bad. And don't be imprisoned to the past. Amit Varma and Vivek Kaul begin with a story from Vietnam and end with a musing on bad relationships, explaining the factor common to both: THE SUNK COST FALLACY. Every single day, we encounter this fallacy in our lives. Recognising it is the best way to avoid it!

There is a cost to every action of ours, and being aware of this cost helps us spend our time and money better. Amit Varma and Vivek Kaul explain the concept of OPPORTUNITY COST in the riveting episode–which is definitely worth the time you spend on it!

Vivek Kaul went to Goa, ate too much and got the loosies. But why? As he explains in his conversation with Amit Varma, he made a mistake in MENTAL ACCOUNTING. This concept sheds light on a mistake we all make when it comes to money management – and much, much else.

“Profitability development” could just as well be the title of this book. It takes a completely new perspective on economics, focusing on how the four foundations of profitability can be utilized to increase the profitability in a company. The primary advantage of the model introduced is its simplicity, making it easy to involve everyone in the company when using it. This is important since the author has a profound conviction, based on decades in management, that the most important factor for creating success is to involve your entire staff.

医者「なぜ患者さんは治療方針を決められないのか」
患者「なぜお医者さんは不安な気持ちをわかってくれないのか」
人間心理のクセがわかれば、溝は埋められる！

「ここまでやって来たのだから続けたい」
「まだ大丈夫だからこのままでいい」
「『がんが消えた』という広告があ

Undisputedly, China has become the world's manufacturing powerhouse, accounting for around half of all personal computers, digital cameras and kitchen appliances. However, the country is fast transitioning from low-cost manufacturing to a higher-value, innovation-led economy, a critical transformation that is at the heart of this new title.