Economic Management

7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.

Even if we live within sight of the sea, it is easy to forget that our world is an ocean world. The open ocean, that vast expanse of international waters, begins just a few miles out and spreads across three-fourths of the globe. It is a place of storms and danger, both natural and manmade. And at a time when every last patch of land is claimed by one government or another, it is a place that remains radically free.

In the original meaning of the word, hackers are enthusiastic computer programmers who share their work with others; they are not computer criminals. This is the book that cracks the stigma of the hacker and articulates their invaluable role in the information age.

What’s missing in most small businesses and why is it that most fail? In Zen and the Art of Small Business, Michael Gerber, not only answers that question, but provides a deep understanding of the process for transforming any small business into a “sacred space.”

There are a host of neuroscientific explanations for why laughter makes us feel so great. Laughter triggers "feel good" chemicals in the brain which activate opiate receptors throughout your body and mind. Creating a workplace culture in which laughter is not only allowed but expected is an important step in building the trust, openness, authenticity, storytelling, and teamwork (TOAST) that are essential to any healthy collaborative environment.

In this illustrated, deeply unserious guide to money, Berna Anat—aka the Financial Hype Woman—freaks out her immigrant parents by doing the unthinkable: Talking about money. Loudly. Because we’re done staying silent, anxious, and ashamed about our money. It's time to join the party and finally learn about all the financial stuff that always felt too confusing.

How to build - and keep - generational wealth! How can a family build "safe and sure" wealth...that lasts for generations? That's the question answered by Perpetual Wealth. You'll discover how families can create wealth together to serve the good of all. The authors call it "family financing", and it's about much more than money! Among the many fascinating and insightful points, you'll learn: Why "typical" financial advice sabotages long-term wealth, the "four cornerstones of generational wealth" that ensure an inheritance will be wisely used, not wasted, and more.

In this major new work, Peter F. Drucker discusses how the new paradigms of management will change our basic assumptions about the practices and principles of management. Drucker explains "The New Information Revolution", discussing the information an executive needs and the information an executive owes.

How will we live well in a super-networked, information-soaked, yet predictably irrational world? The only way to know is to understand how the way we think is changing. As economist Tyler Cowen boldly shows in Create Your Own Economy, the way we think now is changing more rapidly than it has in a very long time. Not since the Industrial Revolution has a man-made creation - in this case, the World Wide Web - so greatly influenced the way our minds work and our human potential.

Stop wasting your precious time. Business executives nationwide agree that meetings are the most unproductive activity in business today. Now, whether you're a leader or a participant, one of America's master communication specialists shows how you can get the most out of any meeting in half the time.

In this vital work, author Michael Levine offers compelling evidence that problems in business, large and small, typically stem from inattention to tiny details. Social psychologists and criminologists agree that if a window in a building is broken and left unrepaired, soon thereafter the rest of the windows will be broken - and the perception will build that crime in that neighborhood is out of control. The same principle applies to business.

Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustain ability to spur the development of radically better products and services; a higher purpose that ignites the company - when the mission leads, profits follow.

We are living in a strange world—Salmon calls it “the New Not Normal.” The Phoenix Economy explores the ramifications of the pandemic years, many of which are surprisingly positive. In doing so, Salmon makes sense of one of the most disorienting and devastating events of our lifetimes. He examines the critical aspects of our lives that have been transformed in three parts: Time and Space, Mind and Body, and Business and Pleasure.

Two distinguished scholars offer eight steps to help organizations discover and embrace an authentic higher purpose - something that will dramatically improve every aspect of any enterprise, including the bottom line. This iconoclastic audiobook will help any organization discover its authentic purpose and weave it into the fabric of everything it does, leading to unprecedented levels of personal satisfaction, service and product innovation, and economic growth.

Green to Gold is an essential guide for forward-thinking business leaders who see the Green Wave coming and want to profit from it. This audio explores what every executive must know to manage the environmental challenges facing society and business. Based on the authors' years of experience and hundreds of interviews with corporate leaders around the world, Green to Gold, shows how companies generate lasting value.

Moneyball is a quest for something that money can't buy: the secret of success in baseball. The real jackpot is a cache of numbers collected by a brotherhood of baseball enthusiasts: software engineers, statisticians, Wall Street analysts, and physics professors. These numbers prove that the traditional measure of success for players and teams are fatally flawed. This information has been around for years, and nobody paid it any mind. And then came Billy Beane, General Manager of the Oakland A's.

From 401(k)s to stocks and bonds, this audiobook focuses exclusively on what you really need to know at this stage in your financial life. Whether you earn $15,000 or $150,000, whether you're single or married, financially inclined or financially challenged, Get a Financial Life will help you manage your money with the smallest possible investment of time and effort.

Any group of people expected to work synergistically needs a system that structures their interactions. That system is “governance.” The Pragmatist’s Guide to Governance takes a first principles approach to exploring the ways governance structures affect the humans living under them (and vice versa), with a special focus on how human psychology interacts with the structures that facilitate our interaction with other people.

When turmoil hits, executives and investors face notoriously unreliable macroeconomic forecasts, whipsawing data, and contradictory opinions. Are disruptions transient and ephemeral-or permanent and structural? False alarms are costly traps, but so are true structural changes that go undetected. Leaders must also assess the doom-laden public macroeconomic discourse, which habitually presents worst-case scenarios as foregone conclusions.

An innovative trend combining technology with economics is unraveling behemoth industries - including corporations, banks, farms, media conglomerates, energy systems, governments, and schools - that have long dominated business and society. Size and scale have become a liability. A new generation of upstarts is using artificial intelligence to automate tasks that once required expensive investment, and "renting" technology platforms to build businesses for hyper-focused markets, enabling them to grow big without the bloat of giant organizations.