Economic Research
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Accountable
- The Rise of Citizen Capitalism
- Auteur(s): Michael O'Leary, Warren Valdmanis
- Narrateur(s): Joe Knezevich
- Durée: 9 h et 5 min
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Corporations are broken, reflecting no purpose deeper than profit. But the tools we are relying on to fix them - corporate social responsibility, divestment, impact investing, and government control - risk making our problems worse. With lively storytelling and careful analysis, O’Leary and Valdmanis cut through the tired dogma of current economic thinking to reveal a hopeful truth: If we can make our corporations accountable to a deeper purpose, we can make capitalism both prosperous and good.
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Accountable
- The Rise of Citizen Capitalism
- Narrateur(s): Joe Knezevich
- Durée: 9 h et 5 min
- Date de publication: 2020-08-18
- Langue: Anglais
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Corporations are broken, reflecting no purpose deeper than profit. But the tools we are relying on to fix them - corporate social responsibility, divestment, impact investing, and government control - risk making our problems worse....
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Prix courant: 31,46$ ou 1 crédit
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Auteur(s): Michael Sanders, Susannah Hume
- Narrateur(s): Simon Vance
- Durée: 6 h et 51 min
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In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Narrateur(s): Simon Vance
- Durée: 6 h et 51 min
- Date de publication: 2019-05-14
- Langue: Anglais
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In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives....
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Prix courant: 22,26$ ou 1 crédit
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15-Minute Market Research for Affiliates
- How to Make Quick Money with Affiliate Marketing by Finding Untapped, Low Competition Niches You Can Take Over Right Out of the Gate
- Auteur(s): Nolan Cole
- Narrateur(s): D. Bruce Day
- Durée: 1 h et 21 min
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You can build the perfect funnel.... You can have the most engaging copy.... But if you pick a wrong niche, you will just end up wasting a bunch of time and money. Affiliate marketing - and every other online business for that matter - is about market research, a.k.a. finding a highly profitable yet untapped section of the market you can take over with as little money and time as possible....
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15-Minute Market Research for Affiliates
- How to Make Quick Money with Affiliate Marketing by Finding Untapped, Low Competition Niches You Can Take Over Right Out of the Gate
- Narrateur(s): D. Bruce Day
- Durée: 1 h et 21 min
- Date de publication: 2020-03-27
- Langue: Anglais
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Affiliate marketing - and every other online business for that matter - is about market research, a.k.a. finding a highly profitable yet untapped section of the market you can take over with as little money and time as possible....
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Prix courant: 8,71$ ou 1 crédit
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Beyond Our Means
- Why America Spends while the World Saves
- Auteur(s): Sheldon Garon
- Narrateur(s): Ken Maxon
- Durée: 13 h et 48 min
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If the financial crisis has taught us anything, it is that Americans save too little, spend too much, and borrow excessively. What can we learn from East Asian and European countries that have fostered enduring cultures of thrift over the past two centuries? Beyond Our Means tells for the first time how other nations aggressively encouraged their citizens to save by means of special savings institutions and savings campaigns.
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Beyond Our Means
- Why America Spends while the World Saves
- Narrateur(s): Ken Maxon
- Durée: 13 h et 48 min
- Date de publication: 2012-09-21
- Langue: Anglais
- If the financial crisis has taught us anything, it is that Americans save too little, spend too much, and borrow excessively....
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Prix courant: 33,01$ ou 1 crédit
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Dumb Money
- How Our Greatest Financial Minds Bankrupted the Nation
- Auteur(s): Daniel Gross
- Narrateur(s): Jesse Boggs
- Durée: 3 h et 50 min
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In this up to the minute account of the current financial crisis, Dan Gross goes step by step through the timeline leading up to the October 2008 bail-out and explains what exactly happened. Using information and statistics only weeks old, he offers a thorough and enlightening analysis of where we all go from here.
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Dumb Money
- How Our Greatest Financial Minds Bankrupted the Nation
- Narrateur(s): Jesse Boggs
- Durée: 3 h et 50 min
- Date de publication: 2009-02-23
- Langue: Anglais
- In this up to the minute account of the current financial crisis, Dan Gross goes step by step through the timeline leading up to the October 2008 bail-out and explains what exactly happened....
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Prix courant: 14,56$ ou 1 crédit
Prix réduit: 14,56$ ou 1 crédit
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White House Burning
- The Founding Fathers, Our National Debt, and Why It Matters to You
- Auteur(s): James Kwak, Simon Johnson
- Narrateur(s): Nicholas Hormann
- Durée: 10 h et 1 min
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Bitter fighting over deficits, taxes, and spending bedevils Washington, D.C., even as partisan gridlock has brought the government to the brink of default. Yet the more politicians on both sides of the aisle rant and the citizenry fumes, the more things seem to remain the same. White House Burning looks squarely at the burgeoning national debt and proposes to defuse its threat to our well-being without forcing struggling middle-class families and the elderly into poverty.
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White House Burning
- The Founding Fathers, Our National Debt, and Why It Matters to You
- Narrateur(s): Nicholas Hormann
- Durée: 10 h et 1 min
- Date de publication: 2012-04-03
- Langue: Anglais
- White House Burning looks squarely at the burgeoning national debt and proposes to defuse its threat to our well-being....
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Prix courant: 23,31$ ou 1 crédit
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Cheap
- The High Cost of Discount Culture
- Auteur(s): Ellen Ruppel Shell
- Narrateur(s): Lorna Raver
- Durée: 11 h et 33 min
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From the shuttered factories of the rust belt to the look-alike strip malls of the sun belt---and almost everywhere in between---America has been transformed by its relentless fixation on low price. This pervasive yet little examined obsession is arguably the most powerful and devastating market force of our time---the engine of globalization, outsourcing, planned obsolescence, and economic instability in an increasingly unsettled world.
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Cheap
- The High Cost of Discount Culture
- Narrateur(s): Lorna Raver
- Durée: 11 h et 33 min
- Date de publication: 2009-07-13
- Langue: Anglais
- From the shuttered factories of the rust belt to the look-alike strip malls of the sun belt---and almost everywhere in between---America has been transformed by its relentless fixation on low price....
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Prix courant: 32,41$ ou 1 crédit
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Treasure Hunt
- Inside the Mind of the New Consumer
- Auteur(s): Michael J. Silverstein
- Narrateur(s): John H. Mayer
- Durée: 9 h et 19 min
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Today's consumers can seem impossible to understand, and even harder to please. For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She'll probably buy shoes rather than clothing, because she doesn't want to think about her dress size. And the store most likely to get her money isn't the one with the nicest display or the deepest discounts, it's the one closest to her parking spot.
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Treasure Hunt
- Inside the Mind of the New Consumer
- Narrateur(s): John H. Mayer
- Durée: 9 h et 19 min
- Date de publication: 2006-05-03
- Langue: Anglais
- What's going on in the mind of the new consumer....
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Prix courant: 18,00$ ou 1 crédit
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Cool
- How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World
- Auteur(s): Steven Quartz, Anette Asp
- Narrateur(s): James Patrick Cronin
- Durée: 10 h
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In Cool, the neuroscientist and philosopher Steven Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism, revealing how the brain's "social calculator" and an instinct to rebel are the crucial missing links in understanding the motivations behind our spending habits.
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Cool
- How the Brain's Hidden Quest for Cool Drives Our Economy and Shapes Our World
- Narrateur(s): James Patrick Cronin
- Durée: 10 h
- Date de publication: 2015-08-18
- Langue: Anglais
- Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism....
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Prix courant: 33,53$ ou 1 crédit
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The Theory of Business Enterprise
- Auteur(s): Thorstein Veblen
- Narrateur(s): Sal Stevens
- Durée: 8 h et 18 min
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The Theory of Business Enterprise (1904) is a political economy book by Thorstein Veblen which examines the growing corporate domination of culture and the economy. At its core, The Theory of Business Enterprise is an analysis of two intertwined but clashing motivations: that of business and that of industry. Business is the making of profits. Industry is the making of goods.
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The Theory of Business Enterprise
- Narrateur(s): Sal Stevens
- Durée: 8 h et 18 min
- Date de publication: 2019-05-07
- Langue: Anglais
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The Theory of Business Enterprise (1904) is a political economy book by Thorstein Veblen which examines the growing corporate domination of culture and the economy. At its core, The Theory of Business Enterprise is an analysis of two intertwined but clashing motivations....
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Prix courant: 43,98$ ou 1 crédit
Prix réduit: 43,98$ ou 1 crédit
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Going Broke, Updated Edition
- Why Americans (Still) Can't Hold On to Their Money
- Auteur(s): Stuart Vyse
- Narrateur(s): William Hughes
- Durée: 13 h et 10 min
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Over the last four decades, debt, bankruptcy, and home foreclosures have risen to epidemic levels, and the personal savings rate has sunk dangerously low. Why, in the richest nation on Earth, can't Americans hold on to their money? First published in 2008, Stuart Vyse's Going Broke described the epidemic of personal debt that existed in the years leading up to the Great Recession and anticipated the home mortgage crisis that started it. Ten years later, this fully updated new edition tackles the post-recession era of economic recovery.
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Going Broke, Updated Edition
- Why Americans (Still) Can't Hold On to Their Money
- Narrateur(s): William Hughes
- Durée: 13 h et 10 min
- Date de publication: 2018-09-03
- Langue: Anglais
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In 2008, Stuart Vyse's Going Broke described the epidemic of personal debt that existed in the years leading up to the Great Recession and anticipated the home mortgage crisis that started it. This fully updated new edition tackles the post-recession era of economic recovery....
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Prix courant: 23,18$ ou 1 crédit
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Unleashing the Innovators
- How Mature Companies Find New Life with Startups
- Auteur(s): Jim Stengel, Tom Post
- Narrateur(s): Jim Stengel
- Durée: 6 h et 53 min
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Today's established companies must find new ways to reignite their entrepreneurial DNA and jump-start revenues - or risk losing their way. By working with startup companies, says Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, legacy companies can renew themselves: by acquiring new technology and creating new business lines, relearning the need for speed, sparking innovation, and learning from failures.
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Unleashing the Innovators
- How Mature Companies Find New Life with Startups
- Narrateur(s): Jim Stengel
- Durée: 6 h et 53 min
- Date de publication: 2017-09-05
- Langue: Anglais
- Unleashing the Innovators shows how companies of all sizes can better navigate today's changing landscape, accelerate innovation, and increase revenues....
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Prix courant: 20,40$ ou 1 crédit
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Scroogenomics
- Why You Shouldn't Buy Presents for the Holidays
- Auteur(s): Joel Waldfogel
- Narrateur(s): Lloyd James
- Durée: 3 h et 52 min
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Christmas is a time of seasonal cheer, family get-togethers, holiday parties, and-gift giving. Lots and lots - and lots - of gift giving. It's hard to imagine any Christmas without this time-honored custom. But let's stop to consider the gifts we receive - the rooster sweater from Grandma or the singing fish from Uncle Mike. How many of us get gifts we like? How many of us give gifts not knowing what recipients want? Did your cousin really look excited about that jumping alarm clock?
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Scroogenomics
- Why You Shouldn't Buy Presents for the Holidays
- Narrateur(s): Lloyd James
- Durée: 3 h et 52 min
- Date de publication: 2009-11-04
- Langue: Anglais
- By reprioritizing our gift-giving habits, Scroogenomics proves that we can still maintain the economy while reclaiming the true spirit of the holiday season....
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Prix courant: 14,35$ ou 1 crédit
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American Plastic
- Boob Jobs, Credit Cards and Our Quest for Perfection
- Auteur(s): Laurie Essig
- Narrateur(s): Natalie Gold
- Durée: 7 h et 31 min
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Plastic surgery has become the answer for many Americans, and in American Plastic sociologist Laurie Essig explores how we arrived at this particular solution. Over the last decade there has been a 465 percent increase in cosmetic work, and we now spend over $12 billion annually on procedures like liposuction, face-lifts, tummy tucks, and boob jobs.
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American Plastic
- Boob Jobs, Credit Cards and Our Quest for Perfection
- Narrateur(s): Natalie Gold
- Durée: 7 h et 31 min
- Date de publication: 2010-12-28
- Langue: Anglais
- The riveting story of how cosmetic surgery and plastic money melted together to create a subprime mortgage crisis of the body....
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Prix courant: 26,82$ ou 1 crédit
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Money Anxiety
- Auteur(s): Dan Geller
- Narrateur(s): Robert Austin
- Durée: 4 h et 4 min
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Money Anxiety is a behavioral economics book exploring how financial anxiety impacts consumer behavior. The book explains why we make instinctive financial decisions, why we are more risk averse when stressed, and why we hate to lose more than we love to win.
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Money Anxiety
- Narrateur(s): Robert Austin
- Durée: 4 h et 4 min
- Date de publication: 2016-08-09
- Langue: Anglais
- Money Anxiety is a behavioral economics book exploring how financial anxiety impacts consumer behavior....
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Prix courant: 19,78$ ou 1 crédit
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Foolproof
- Why Safety Can Be Dangerous and How Danger Makes Us Safe
- Auteur(s): Greg Ip
- Narrateur(s): Jeremy Arthur
- Durée: 8 h et 43 min
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How do we stay safe? Should we? What if our attempts are exposing us even more to the very risks we are avoiding? Would acceptance of danger make us more secure? Is there such a thing as foolproof? In Foolproof, Greg Ip presents a macro theory of human nature and disaster that explains how we can keep ourselves safe in our increasingly dangerous world.
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Foolproof
- Why Safety Can Be Dangerous and How Danger Makes Us Safe
- Narrateur(s): Jeremy Arthur
- Durée: 8 h et 43 min
- Date de publication: 2015-10-13
- Langue: Anglais
- In Foolproof, Greg Ip presents a macro theory of human nature and disaster that explains how we can keep ourselves safe in our increasingly dangerous world....
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Prix courant: 28,27$ ou 1 crédit
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What's Mine Is Yours
- The Rise of Collaborative Consumption
- Auteur(s): Roo Rogers, Rachel Botsman
- Narrateur(s): Kevin Foley
- Durée: 8 h et 12 min
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The recent changes in our economic landscape have only exposed and intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping. From enormous marketplaces such as eBay and Craigslist to emerging sectors such as peer-to-peer lending (Zopa), "swap trading" (Swaptree), and car sharing (Zipcar), Collaborative Consumption is disrupting outdated modes of business and reinventing not only what we consume but how we consume.
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What's Mine Is Yours
- The Rise of Collaborative Consumption
- Narrateur(s): Kevin Foley
- Durée: 8 h et 12 min
- Date de publication: 2010-09-14
- Langue: Anglais
- The recent changes in our economic landscape have only intensified a phenomenon: an explosion in sharing, bartering, lending, trading, renting, gifting, and swapping.....
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Prix courant: 32,41$ ou 1 crédit
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Morning Miracle
- Inside the Washington Post - a Great Newspaper Fights for Its Life
- Auteur(s): Dave Kindred
- Narrateur(s): Dale Connelly
- Durée: 9 h et 8 min
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In Morning Miracle, Dave Kindred takes an in-depth look at the 21st-century newspaper by spending time in the inner sanctum of one of the country's most venerable: The Washington Post. With unprecedented access to every nook and cranny of the paper, Kindred provides a comprehensive, entertaining, no-holds-barred look at what it takes to turn out a world-class paper day in and day out.
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Morning Miracle
- Inside the Washington Post - a Great Newspaper Fights for Its Life
- Narrateur(s): Dale Connelly
- Durée: 9 h et 8 min
- Date de publication: 2012-01-05
- Langue: Anglais
- In Morning Miracle, Dave Kindred takes an in-depth look at the 21st-century newspaper by spending time in the inner sanctum of one of the country's most venerable....
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Prix courant: 23,80$ ou 1 crédit
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Secrets of the Moneylab
- How Behavioral Economics Can Improve Your Business
- Auteur(s): Kay-Yut Chen, Marina Krakovsky
- Narrateur(s): Don Hagen
- Durée: 9 h et 15 min
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Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream. But while we all marvel at how different-and weird-real people behave compared to the "rational actors" of traditional economics, in the end we go back to business as usual.
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Secrets of the Moneylab
- How Behavioral Economics Can Improve Your Business
- Narrateur(s): Don Hagen
- Durée: 9 h et 15 min
- Date de publication: 2010-11-30
- Langue: Anglais
- Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream....
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Prix courant: 31,16$ ou 1 crédit
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Science Not Sorcery
- Behavioral Economics for Marketers
- Auteur(s): Rebecca L. Sullivan
- Narrateur(s): Rebecca L. Sullivan
- Durée: 10 h et 1 min
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Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices. Unpacking the drivers of human behavior is critical to connecting with consumers, but insights from psychology, neuroscience, and other fields are hidden away in arcane academic publications and books that aren't designed for practitioners.
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Science Not Sorcery
- Behavioral Economics for Marketers
- Narrateur(s): Rebecca L. Sullivan
- Durée: 10 h et 1 min
- Date de publication: 2023-06-14
- Langue: Anglais
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Great marketing strategy looks like magic to the uninitiated. The mystical aura surrounding behavioral economics draws in the intellectually curious but has also confined the discipline to the fringes of modern marketing practices....
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