Engineering Business

¿Alguna vez te has preguntado cómo la tecnología podría catapultarte hacia un futuro donde el dinero fluye con menos esfuerzo? ¿O cómo la Inteligencia Artificial está redefiniendo las reglas del juego en el mundo digital?

Within every company, there lies a sleeping giant. Companies have long been viewed as either the primary cause of environmental destruction, or as a deep-pocketed funding source for people trying to confront it. But with their access to innovation, new technology, and intellectual firepower, most companies are built to tackle the challenges our planet faces in a way smaller organizations and foundations can’t. What would happen if executives stopped looking at sustainability as a side project for the PR team and saw it instead as a way to benefit the planet and their profits?

What if saving the Earth were a game? Not just any game, but the greatest game we’ve ever played. This workbook helps social and environmental change professionals learn how to implement powerful techniques from the fields of game design, behavioral psychology, design, data science, and storytelling, that are not only proven to have impact, but also can make your project fun. In a 10-step framework of exercises, tutorials, and case studies, How to Save the World will teach you the art of changing the world — and it’s often not what you think.

Bombastic headlines about science and technology are nothing new. To cut through the constant stream of information and misinformation on social media, or grab the attention of investors, or convince governments to take notice, strident headlines or bold claims seem necessary to give complex, nuanced information some wow factor. But hype has a dark side, too. It can mislead. It can distract. It can blinker us from seeing what is actually going on.

Everyone wants their product to be the next great killer app. But in the increasingly crowded world of mobile content, this pinnacle of success is becoming harder and harder to reach. Visionary author Rana June Sobhany offers a lively step-by-step process that will enable anyone to aggressively position, market, and sell their product.

This audiobook has lots of valuable, eye-opening information about data analytics, which will help you understand the concept of data mining, data collection, big data analytics for business, and business intelligence concepts. With this audiobook, not only will you understand all the internal nitty-gritties about data analytics, you will also understand why data analytics is changing the business arena. You’ll realize that the high-performance analytics will enable you to do stuff that you never thought about before.

The environmental crisis is advancing at an unprecedented pace and scale. It will outpace us if we don’t turn our attention to an even deeper concern regarding the future of humanity: We need to work together to create change. Our current approach to collaboration is outmoded. To transform our world, we must transform the way we lead. We collectively share the power and responsibility for a more just, inclusive, and sustainable future. Leaders who hope to shape that future must develop the ability to embrace relationships as our most impactful, influential tool.

Capire l'oggi per creare il domani. Un percorso di trasformazione su tre livelli: spirituale, culturale e tecnico. L'Uomo si è ormai perso nella sua rincorsa feroce al progresso, tutti gli ambiti delle sue attività danno continui messaggi d'allarme. L'ecosistema terrestre e la vita dell'Uomo stesso non sono mai stati messi a rischio come in questi ultimi decenni di enorme sviluppo industriale ed economico.

Charles E. Hires and the Drink That Wowed a Nation chronicles the humble origin and meteoric business success of this extraordinary entrepreneur. Author Bill Double uses published interviews, correspondence, newspaper reports, magazine articles, financial data, and a small family archive to tell this story of native ingenuity. Here, the rough-hewn capitalism of the gilded age, the evolution of the neighborhood drugstore, the rise of advertising in creating mass markets, and the emerging temperance movement all come together in a biography that fizzes with entrepreneurial spirit.

Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs nonrational and cognitive vs emotional forces involved, and she investigates why herding only sometimes works out well. With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world.

Despite extensive evidence highlighting the influence of genetics in the business world, this critical connection has been glossed over by corporate leaders and management gurus. Now, for the first time, author Scott Shane explains why genes matter, and how an understanding of their relationship to behavior is of vital importance to employers, employees, and policy makers.

Our planet is suffering from serious environmental problems: coastal flooding due to severe storms caused in part by atmospheric pollution, diminishing natural resources such as clean water, and so on. But while these problems plague planet Earth, two-thirds of our globe is ocean. The seas can be home to pioneers, seasteaders, who are willing to homestead the Blue Frontier. Oil platforms and cruise ships already inhabit the waters; now it's time to take the next step to full-fledged ocean civilizations.

As human beings, we are fascinated by what makes us tick. We know that nature gave us certain biological appetites to ensure our survival, among those the need for water, food, sex, and love, but meeting these alone is not enough to ensure happiness. Scientists, and now managers, are realizing that people have a biological need to experience social rewards like praise, the thrill of innovation, and the satisfaction of acquiring new skills.

In Ninja Innovation, Gary Shapiro, the head of the Consumer Electronics Association, answers the universal question - What leads to success? - revealing how everyone can use the ninja way to create a killer strategy that will help them achieve their own goals. "Ninja Innovation" is his ultimate how-to for envisioning, executing, and maintaining a successful innovation-based strategy like those utilized in the technology world.

There’s no place for empathy in business was a belief Dr. Price, a logical, results-focused engineer held onto tightly, until a cascade of life-altering events provided her a new perspective. A perspective that recognized empathy as a critical skill that every leader must develop and employ to achieve success. Dr. Price’s empathetic leadership journey has been a multi-year process, one that continues today, and one that she willingly shares with you—the good, the bad, and the ugly.

Imagine you can have the knowledge you want to start your business and live the Hassle Free All-American Lifestyle of Independence, Prosperity and Peace of Mind.

In the male-dominated world of engineering, breaking through barriers and claiming your rightful place can seem like an impossible challenge. Yet for Anat Rapoport, this challenge was an opportunity, not just for her, but for women everywhere. In 2015, she stood on the cusp of a significant promotion. With every project milestone achieved, deadline met, and positive feedback garnered, she felt ready. But was her career trajectory truly in her hands, or was it subject to the whims of superiors/ mercy of the higher-ups?

In Creators Take Control, Edward Lee vividly explains how NFTs operate—and how they fundamentally change our understanding of ownership. Using easy-to-understand examples, he unpacks the complex arrangement of NFTs to show the power they offer to creators. Under this mind-bending arrangement, NFT buyers typically own virtual tokens (unique lines of code stored on blockchain), not the art or content associated with the NFT. So why would anyone pay so much money for just a token?

The End of Money is an essential introduction to cryptocurrencies and the blockchain revolution, which has been hailed as the greatest advancement since the invention of the Internet. Murder for hire. Drug trafficking. Embezzlement. Money laundering. These might sound like plot lines of a thriller, but they are true stories from the short history of cryptocurrencies - digital currencies conceived by computer hackers and cryptographers that represent a completely new sort of financial transaction.

The Second Declaration opens with a fascinating "Chinese Dream", and turns it into the common dream of all mankind. Absolutely original, with vivid style, verve, imagination and sharp view points, The Second Declaration is a fascinating vision of future economies, the development trends of future cultures, and the development trends of future mankind.