Engineering Design

Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business—whether you’re a startup, prerevenue venture, or an established market leader.

API Design Patterns lays out a set of design principles for building internal and public-facing APIs. Google API expert JJ Geewax presents patterns that ensure your APIs are consistent, scalable, and flexible. You’ll improve the design of the most common APIs, plus discover techniques for tricky edge cases. Relevant examples and detailed scenarios make every pattern clear and easy to understand.

When his missionary brother renounced faith in favor of atheism, Perry Marshall was plunged into crisis and doubt. He decided: “I”m going to let science make this decision for me.” He asked: “Is the hand at the end of my arm purposeful? Or is it purposeless?” He leapt into the void of evolution and the origin of life. He could not have begun to anticipate what he was about to discover. Living things were far more sophisticated than textbooks were saying.

The wonder of flight. The science of evolution. From both, Richard Dawkins weaves a fascinating account of how nature and humans have learned to overcome the pull of gravity and take to the skies. Have you ever dreamt you could fly? Or imagined what it would be like to glide and swoop through the sky like a bird? Do you let your mind soar to unknown, magical spaces?

Mini Farming describes a holistic approach to small-area farming that will show you how to produce 85 percent of an average family's food on just a quarter acre - and earn $10,000 in cash annually while spending less than half the time that an ordinary job would require.

Frank Lloyd Wright has long been known as a rank egotist who held in contempt almost everything aside from his own genius. Harder to detect, but no less real, is a Wright who fully understood, and suffered from, the choices he made. This is the Wright whom Paul Hendrickson reveals in this masterful biography: the Wright who was haunted by his father, about whom he told the greatest lie of his life.

Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.

In The Design of Future Things, best-selling author Donald A. Norman presents a revealing examination of smart technology, from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and human psychology, he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrows thinking machines.

In How Design Makes the World, best-selling author and designer Scott Berkun reveals how designers, from software engineers to city planners, have succeeded and failed us. From the airplane armrest to the Facebook “like” button, and everything in between, Berkun shows how design helps or hinders everyone, and offers a new way to think about the world around you.

First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new frontier. The Design of Everyday Things is a powerful primer on how - and why - some products satisfy customers while others only frustrate them.

Is it science? Is it religion? What exactly is the Design Revolution? This book answers the toughest questions about Intelligent Design. As the Intelligent Design movement has gained momentum over recent years, questions have naturally arisen to challenge its provocative claims. With clarity and concision, William Dembski responds to the most vexing questions and objections raised by experts and non-experts.

In a tour de force of science and logic, the best-selling author of Darwin's Black Box combines genetics, laboratory results, and mathematics to prove, once and for all, that the universe and life on Earth are designed.

Permaculture makes the most use of what nature provides for us by using specific design strategies to maximize nature’s gifts, such as food, energy, and shelter. A counter to heavy industrial farming, permaculture is all about conscious planning that caters to the human needs while also respecting and healing the natural environment. At its core, it involves drawing inspiration from nature to build an ecosystem that thrives just like any other. If you want to start practicing permaculture and reap all its benefits, then you need to listen to this audiobook today!

From mobile experiences to web experiences, the steps you need to take as a UI/UX designer have been highlighted in this book. First, it introduces you to the world of designing as a whole and what UI/UX seeks to achieve, in regards to the experiences of users. You will understand the core aspect of the design, from start to finish. Additionally, the author provides a practical approach to begin your design journey. For your first design, you will be put through the paces. As you start your journey, the software and tools you'll need will be revealed.

RAISE Your Value is the ultimate guide to elevating Architecture and Engineering firms out of the trap of commoditization. Learn how to Uncover Hidden Value, Design a Winning Advantage, and Charge More. As your firm pursues business, your staff must navigate difficult conversations around fees and pricing every day. Pressures from existing and potential new clients to lower fees often force your team to give away profits and avoid asking for change orders to get the work and “be competitive.”

Throughout his distinguished and unconventional career, engineer-turned-molecular-biologist Douglas Axe has been asking the questions that much of the scientific community would rather silence. Now, he presents his conclusions in this brave and pioneering book. Axe argues that the key to understanding our origin is the "design intuition" - the innate belief held by all humans that tasks we would need knowledge to accomplish can be accomplished only by someone who has that knowledge.

Are you impressed by your apps’ ability to display and work equally well on your desktop, smartphone, laptop, and tablet? As a result, you may have made up your mind to learn how you, too, can create such impressive sites for the web. There’s no question that you - or anybody - can attain such ability given the right training. All you need is a patient and knowledgeable instructor to impart to you these technical skills. But, you don’t have to go through expensive courses and tedious lectures for that.

You may think you don’t have the time or the money to start a big permaculture project. But permaculture doesn’t need to be overwhelming. You can start as small as you like, and you can move at a pace that suits you. Don’t feel you have to learn everything in one go and rush out to transform a whole wilderness in a year. Just deal in manageable chunks, and you’ll do just fine. Even if all you have done is tend to a few tomato plants on your window ledge, you can become an expert gardener; all it takes is a little time, patience, and practice.

From our offices and homes to schools, hospitals, and restaurants, the indoor spaces where we work, learn, play, eat, and heal have an outsized impact on our performance and well-being. They affect our creativity, focus, and problem-solving ability and can make us sick - jeopardizing our future and dragging down profits in the process. Joseph Allen and John Macomber make a compelling case in this urgently needed book for why every business and home owner should make certain relatively low-cost investments a top priority.

David's unique and engaging approach to teaching HTML and CSS principles means that listeners are ready to start designing from the very first chapter without enduring an avalanche of boring jargon or dry technobabble.