Engineering Technology

In the early 1990s, Motorola, the legendary American technology company, developed a revolutionary satellite system called Iridium that promised to be its crowning achievement. Light-years ahead of anything previously put into space, and built on technology developed for Ronald Reagan's "Star Wars", Iridium's constellation of 66 satellites in polar orbit meant that no matter where you were on Earth, at least one satellite was always overhead, and you could call Tibet from Fiji without a delay and without your call ever touching a wire.

Take advantage of today's sky-high demand for data engineers. With this in-depth book, current and aspiring engineers will learn powerful real-world best practices for managing data big and small. Contributors from notable companies including Twitter, Google, Stitch Fix, Microsoft, Capital One, and LinkedIn share their experiences and lessons learned for overcoming a variety of specific and often nagging challenges. Edited by Tobias Macey, this book presents ninety-seven concise and useful tips for cleaning, prepping, wrangling, storing, processing, and ingesting data.

When Thomas Edison began wiring New York City with a direct current electricity distribution system in the 1880s, he gave humankind the magic of electric light, heat, and power; in the process, though, he inadvertently opened a Pandora's Box of unimaginable illness and death. Dirty Electricity tells the story of Dr. Samuel Milham, the scientist who first alerted the world about the frightening link between occupational exposure to electromagnetic fields and human disease.

In Subprime Attention Crisis, Tim Hwang investigates the way big tech financializes attention. In the process, he shows us how digital advertising - the beating heart of the internet - is at risk of collapsing, and that its potential demise bears an uncanny resemblance to the housing crisis of 2008. From the unreliability of advertising numbers and the unregulated automation of advertising bidding wars, to the simple fact that online ads mostly fail to work, Hwang demonstrates that the true value of consumers' attention is wildly misrepresented.

The story of the rise of modern navigation technology, from radio location to GPS—and the consequent decline of privacy. What does it mean to never get lost? You Are Here examines the rise of our technologically aided era of navigational omniscience—or how we came to know exactly where we are at all times. Filled with tales of scientists and astronauts, inventors and entrepreneurs, You Are Here tells the story of how humankind ingeniously solved one of its oldest and toughest problems—only to herald a new era in which it’s impossible to hide.

On July 4, 2012, the announcement came that one of the longest-running mysteries in physics had been solved: the Higgs boson, the missing piece in understanding why particles have mass, had finally been discovered. On the rostrum, surrounded by jostling physicists and media, was the particle’s retiring namesake—the only person in history to have an existing single particle named for them. Why Peter Higgs? Drawing on years of conversations with Higgs and others, Close illuminates how an unprolific man became one of the world’s most famous scientists.

Renowned space historian John Logsdon traces the greatest moments in human spaceflight by weaving together essential, fascinating documents from NASA's history with his expert narrative guidance. Beginning with rocket genius Wernher von Braun's vision for voyaging to Mars and closing with Elon Musk's contemporary plan to get there, this volume traces major events like the founding of NASA, the first American astronauts in space, the Apollo moon landings, the Challenger disaster, the daring Hubble Telescope repairs, and more.

Asked to name a great physicist, most people would mention Newton or Einstein, Feynman or Hawking. But ask a physicist and there’s no doubt that James Clerk Maxwell will be near the top of the list. Maxwell, an unassuming Victorian Scotsman, explained how we perceive color. He uncovered the way gases behave. And, most significantly, he transformed the way physics was undertaken in his explanation of the interaction of electricity and magnetism, revealing the nature of light and laying the groundwork for everything from Einstein’s special relativity to modern electronics.

Long before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the White House of Bill Clinton and Al Gore in the earliest days of the commercial Internet. There, she saw firsthand how deeply intertwined Silicon Valley was with the federal government - and always had been - and how shallow the common understanding of the secrets of the Valley's success actually was.

Start thinking about your development pipeline as a mission-critical application. Pipeline as Code is a practical guide to automating your development pipeline in a cloud-native, service-driven world. You’ll use the latest infrastructure-as-code tools like Packer and Terraform to develop reliable CI/CD pipelines for numerous cloud-native applications. Treat your CI/CD pipeline like the real application it is. With the Pipeline as Code approach, you create a collection of scripts that replace the tedious web UI wrapped around most CI/CD systems.

"See for yourself!" was the clarion call of the 1600s. Natural philosophers threw off the yoke of ancient authority, peered at nature with microscopes and telescopes, and ignited the scientific revolution. Artists investigated nature with lenses and created paintings filled with realistic effects of light and shadow. The hub of this optical innovation was the small Dutch city of Delft.

From facial recognition—capable of checking us onto flights or identifying undocumented residents—to automated decision systems that inform everything from who gets loans to who receives bail, each of us moves through a world determined by data-empowered algorithms. But these technologies didn't just appear: they are part of a history that goes back centuries, from the census enshrined in the US Constitution to the birth of eugenics in Victorian Britain to the development of Google search.

In Understanding Software, Max Kanat-Alexander, Technical Lead for Code Health at Google, shows you how to bring simplicity back to computer programming. Max explains to you why programmers suck, and how to suck less as a programmer. There's just too much complex stuff in the world. Complex stuff can't be used, and it breaks too easily. Complexity is stupid. Simplicity is smart.

Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.

A compelling look inside the Space Shuttle missions that helped lay the groundwork for the Space Age, Shuttle, Houston explores the determined personalities, technological miracles, and 11th-hour saves that have given us human spaceflight. Relaying stories of missions (and their grueling training) in vivid detail, Paul Dye, NASA's longest-serving flight director, examines the split-second decisions that the directors and astronauts were forced to make in a field where mistakes are unthinkable and errors led to the loss of national resources - and more importantly one's crew.

In this celebration of the seemingly mundane, Carlsen opens our eyes to the engineering marvels, human stories, and natural wonders right outside our front door. He guides us through the surprising allure of sewers, the intricacies of power plants, the extraordinary path of an everyday letter, and the genius of recycling centers — all the while revealing that this awesome world isn’t just a spectator sport. Engaging as it is endearing, A Walk Around the Block will change the way you see things in your everyday life.

In every issue of modern society - from climate change to vaccinations, transportation to technology, health care to defense - we are in the midst of an unprecedented expansion of scientific progress and a simultaneous expansion of danger. At the very time we need them most, scientists and the idea of objective knowledge are being bombarded by a vast, well-funded, three-part war on science: the identity politics war on science, the ideological war on science, and the industrial war on science.

The Nazis discovered it. The Allies won the war with it. It conquered diseases, changed laws, and single-handedly launched the era of antibiotics. This incredible discovery was sulfa, the first antibiotic medication. In The Demon Under the Microscope, Thomas Hager chronicles the dramatic history of the drug that shaped modern medicine.

Directing his polemics against the pedantry of his time, Galileo, as his own popularizer, addressed his writings to contemporary laymen. His support of Copernican cosmology, against the Church’s strong opposition, his development of a telescope, and his unorthodox opinions as a philosopher of science were the central concerns of his career and the subjects of four of his most important writings. Drake’s introductory essay place them in their biographical and historical context.

In her enchanting memoir, Dr. Gladys Kalema-Zikusoka, Uganda’s first wildlife veterinarian, tells the remarkable story from her animal-loving childhood to her career protecting endangered mountain gorillas and other wild animals. In the face of discrimination and a male dominated world, one woman’s passion and determination to build a brighter future for the local wildlife and human community offers inspiration and insights into what is truly possible for our planet when we come together.