Engineering Technology

Under the aegis of machine learning in our data-driven machine age, computers are programming themselves and learning about - and solving - an extraordinary range of problems, from the mundane to the most daunting. Today it is machine learning programs that enable Amazon and Netflix to predict what users will like, Apple to power Siri's ability to understand voices, and Google to pilot cars.

In this witty, often terrifying work of cultural criticism, Postman chronicles our transformation into a Technopoly: a society that no longer merely uses technology as a support system but instead is shaped by it. According to Postman, technology is rapidly gaining sovereignty over social institutions and national life to become self-justifying, self-perpetuating, and omnipresent. He warns that this will have radical consequences for the meanings of politics, art, religion, family, education, and more.

The term metaverse is suddenly everywhere, from debates over Fortnite to the pages of the New York Times to the speeches of Mark Zuckerberg, who proclaimed in June 2021 that “the overarching goal” of Facebook is to “bring the metaverse to life”. But what, exactly, is the metaverse? As pioneering theorist and venture capitalist Matthew Ball explains, it is the successor to the mobile internet that has defined the last two decades.

Everything All at Once is an exciting, inspiring call to unleash the power of the nerd mindset that exists within us all. Nye believes we'll never be able to tackle our society's biggest, most complex problems if we don't even know how to solve the small ones. Step by step, he shows his listeners the key tools behind his everything-all-at-once approach: radical curiosity, a deep desire for a better future, and a willingness to take the actions needed to make it a reality.

From the Sunday Times top ten best-selling author of The Psychopath Test, a captivating and brilliant exploration of one of our world's most underappreciated forces: shame. "It's about the terror, isn't it?" "The terror of what?" I said. "The terror of being found out." For the past three years, Jon Ronson has travelled the world, meeting recipients of high-profile public shamings. The shamed are people like us - people who, say, made jokes on social media that came out badly or made mistakes at work.

In this uniquely American memoir, Homer "Sonny" Hickam beautifully captures a moment when a dying town, a divided family, and a band of teenage dreamers dared to set their sights on the stars. Looking back after a distinguished NASA career that fulfilled his boyhood ambition, Hickam shares the story of his youth, taking listeners into the life of the little mining town and the boys who came to embody both its tensions and its dreams.

After a few billion years of bearing witness to life on Earth, of watching one hundred billion humans go about their day-to-day lives, of feeling unbelievably lonely, and of hearing its own story told by others, The Milky Way would like a chance to speak for itself. All one hundred billion stars and fifty undecillion tons of gas of it. It all began some thirteen billion years ago, when clouds of gas scattered through the universe's primordial plasma just could not keep their metaphorical hands off each other.

In 1714, England's Parliament offered a huge reward to anyone whose method of measuring longitude could be proven successful. The scientific establishment--from Galileo to Sir Isaac Newton--had mapped the heavens in its certainty of a celestial answer. In stark contrast, one man, John Harrison, dared to imagine a mechanical solution--a clock that would keep precise time at sea, something no clock had been able to do on land. And the race was on....

From the acclaimed author of The Nobel Prize comes this fascinating portrait of four of the greatest minds in the history of science and the impossible turning point they faced. As World War II wound down, and it became increasingly clear that the Allies would emerge victorious, Albert Einstein invited three close friends - all titans of contemporary science and philosophy - to his home at 112 Mercer Street in Princeton, New Jersey, to discuss what they loved best: science and philosophy.

In this volume, Steven Johnson explores the history of innovation over centuries, tracing facets of modern life (refrigeration, clocks, and eyeglass lenses, to name a few) from their creation by hobbyists, amateurs, and entrepreneurs to their unintended historical consequences. Filled with surprising stories of accidental genius and brilliant mistakes - from the French publisher who invented the phonograph before Edison but forgot to include playback, to the Hollywood movie star who helped invent the technology behind Wi-Fi and Bluetooth.

Step into the future with The Art of Prompt Engineering: Mastering Intelligent Conversations with ChatGPT for Breakthrough Results! Jordan Ashwood guides you through the art of crafting effective, context-aware prompts that turn ChatGPT into a responsive and insightful conversational partner.

Weird, wonderful, and sometimes disgusting, figuring out "what's for dinner on Mars" is far from trivial. If we can figure out how to sustain ourselves on Mars, we will know how to do it on Earth too. In Dinner on Mars, authors Fraser and Newman show how setting the table off-planet will supercharge efforts to produce food sustainably here at home. For futurists, sci-fi geeks, tech nuts, business leaders, and anyone interested in the future of food, Dinner on Mars puts sustainability and adaptability on the menu in the face of our climate crisis.

In Understanding Software, Max Kanat-Alexander, Technical Lead for Code Health at Google, shows you how to bring simplicity back to computer programming. Max explains to you why programmers suck, and how to suck less as a programmer. There's just too much complex stuff in the world. Complex stuff can't be used, and it breaks too easily. Complexity is stupid. Simplicity is smart.

Are you captivated by the mysteries of the universe and the minds that unravel them? Eager to understand how a single equation transformed our understanding of everything from atoms to galaxies? Wondering how the thoughts of one visionary could redefine the boundaries of space, time, and reality itself? Dive into the extraordinary life and legacy of Albert Einstein in A Brief History of Albert Einstein - Space, Time, and Quantum Theory: E=mc² and the Foundations of Modern Physics.

Through an unforgettable cast of characters, Pulitzer Prize-winning author Richard Rhodes explains how wood gave way to coal and coal made room for oil, as we now turn to natural gas, nuclear power, and renewable energy. Rhodes looks back on five centuries of progress, through such influential figures as Queen Elizabeth I, King James I, Benjamin Franklin, Herman Melville, John D. Rockefeller, and Henry Ford.

The Clockwork Universe is the story of a band of men who lived in a world of dirt and disease but pictured a universe that ran like a perfect machine. A meld of history and science, this book is a group portrait of some of the greatest minds who ever lived as they wrestled with natures most sweeping mysteries. The answers they uncovered still hold the key to how we understand the world.

Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing. Ditch the guesswork with this step-by-step guide to designing SaaS pricing that grows your business—whether you’re a startup, prerevenue venture, or an established market leader.

In Modern Software Engineering, continuous delivery pioneer David Farley helps software professionals think about their work more effectively, manage it more successfully, and genuinely improve the quality of their applications, their lives, and the lives of their colleagues.

As Carl Sagan did for astronomy and Brian Green did for cosmology, Walter Lewin takes listeners on a marvelous journey in For the Love of Physics, opening our eyes as never before to the amazing beauty and power with which physics can reveal the hidden workings of the world all around us. "I introduce people to their own world," writes Lewin, "the world they live in and are familiar with but don't approach like a physicist - yet."

In the fall of 1980, Genentech, Inc., a little-known California genetic engineering company, became the overnight darling of Wall Street, raising over $38 million in its initial public stock offering. Lacking marketed products or substantial profit, the firm nonetheless saw its share price escalate from $35 to $89 in the first few minutes of trading. Coming at a time of economic recession and declining technological competitiveness in the United States, the event ignited a period of speculative frenzy over biotechnology.