English Fundamentals

Fundamentals of Corporate Finance develops the key concepts of corporate finance with an intuitive approach while also emphasizing computational skills, enabling students to develop the critical judgments necessary to apply financial tools in real decision-making situations. The fourth edition offers a level of rigor that is appropriate for both business and finance majors.

The late Peter Drucker, a leading management thinker, was content to say simply: "Marketing is looking at the business through the customers' eyes". This new guide clarifies exactly what marketing is and how it works, and it explains the techniques involved. For anyone who wants to understand the marketing mix, the factors involved in pricing policy, the different methods of market research, indeed the whole business of marketing, this guide to the fundamentals will be invaluable.

This mind-expanding dive into the mystery of consciousness is an illuminating meditation on the self, free will, and felt experience.

As the 20th century drew to a close, the Austrian psychologist Alfred Adler (1870-1937) was perhaps the least known of the prominent figures of his time - in particular Sigmund Freud and Carl Gustav Jung - and yet he continues to be a figure of influence in the 21st century. His school of ‘individual psychology’ involved a holistic approach to the study of the individual, with a key focus on the way each person viewed the world, especially regarding their concerns of inferiority.

Fundamental Analysis For Dummies is a valuable guide for investors who want to know the future. Okay, it's not a crystal ball, but fundamental analysis will help you gain insight into a company's staying power, as you evaluate revenue, expenses, assets, liabilities, competitors, management, interest rates, and other key business details.

Considered by many to be Hannah Arendt's greatest work, published as she neared the end of her life, The Life of the Mind investigates thought itself, as it exists in contemplative life. In a shift from her previous writings, most of which focus on the world outside the mind, this work was planned as three volumes that would explore the activities of the mind considered by Arendt to be fundamental. What emerged is a rich, challenging analysis of human mental activity, considered in terms of thinking, willing, and judging.

You are no doubt a busy student with a lot of things going on! It can be challenging to find the time to study and review your nursing textbook! That is why the author Joyce Mithcell, with the help of an expert author team, developed the Fundamentals of Nursing Care Study Guide! This edition is a complete review edition. It covers all aspects of nursing from basic concepts to essential skills. It comes in text and audio format, so that you can listen to or read it anytime.

For close to three decades, Fundamentals of Project Management has helped managers tackle the complexities of the job. Succinct and easy to digest, this handbook simplifies concepts, answers questions, and helps tame the chaos that can erupt as projects move from planning to completion. The Sixth Edition of this trusted bestseller offers the practical guidelines and tools project managers have come to expect, along with new information explaining changes to the PMBOK® Guide, 7th Edition.

Courses relying on the OMCP Digital Marketing Certification standards attract over 70,000 students at 900 universities around the world each year. This challenging curriculum requires strong command of content marketing, conversion rate optimization, and other digital marketing competencies in high market demand. In Digital Marketing Fundamentals, veteran digital media and marketing experts Greg Jarboe, Michael Stebbins, and Matt Bailey deliver an essential and accessible roadmap to completing the highly sought-after OMCP Digital Marketing Certification.

In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.

From the bestselling authors of The Leadership Challenge and over a dozen award-winning leadership books comes a new book that examines a question of fundamental importance: How do people learn to become leaders? Learning Leadership is a comprehensive guide to unleashing the inner leader in us all and to building a solid foundation for a lifetime of leadership growth and mastery. The book offers a concrete framework to help individuals of all levels, functions, and backgrounds take charge of their own leadership development and become the best leaders they can be.

This is a book that offers a comprehensive exploration of the essential principles behind road construction and pavement, unraveling the complexity behind modern road infrastructure.

Changes to the modern dating landscape have flooded us with questions about the best pathway to find love. How do you improve your chances when there are so many elements - and people - to consider? From red to green flags, the best apps, attachment styles, trauma, dealbreakers, compromises and surviving the first date, we are swarmed with options with no clear guide. In Find Love, world renowned relationship expert and Head of Global Research for Tinder Paul Brunson provides you with vital advice for navigating and securing real connections.

This book is intended for the clinical researcher who is interested in designing a clinical trial and developing a protocol. It is also of value to researchers and practitioners who must critically evaluate the literature of published clinical trials and assess the merits of each trial and the implications for the care and treatment of patients. The authors use numerous examples of published clinical trials to illustrate the fundamentals.

You are no doubt a busy student with a lot of things going on! It can be challenging to find the time to study and review your nursing textbook! That is why the author Joyce Michtell, with the help of an expert author team, developed the Fundamentals of Nursing Care Study Guide! This edition is a practice questions edition. It has over 250 practice test questions with detailed answers and rationales! It covers all aspects of nursing from basic concepts to essential skills.

Have you ever wondered if there are worlds beyond the one we see? Are you curious about the secrets of the universe and the nature of reality? Dive into the fascinating world of quantum physics and discover how it can transform your understanding of life and the cosmos.

Marksmanship Fundamentals is an audiobook written by an active-service Tier 1 operator and covers the fundamentals of long-range marksmanship. The book was primarily written for beginner and intermediate-level shooters; however, even experienced shooters may benefit from the book.

Are you ready to excel in your journeyman electrician exam and advance your career? Whether you're just starting out or have faced challenges with the exam before, this comprehensive guide is designed to give you the edge you need. The Journeyman Electrician Exam Prep Guide offers expert insights from seasoned electricians, ensuring you learn from the best. With real-world practice scenarios that simulate on-the-job challenges, you'll hone your skills and be ready for anything.

When you become a Chef for the first time, you may be put in a position where you know how to cook, but not how to lead and manage. This audiobook will teach you everything you need to know to become a Chef Leader in the kitchen.

The Buddhist saint Nāgārjuna, who lived in South India in approximately the second century CE, is undoubtedly the most important, influential, and widely studied Mahāyāna Buddhist philosopher. His greatest philosophical work, the Mūlamadhyamikakārikā - read and studied by philosophers in all major Buddhist schools of Tibet, China, Japan, and Korea - is one of the most influential works in the history of Indian philosophy. Now, in The Fundamental Wisdom of the Middle Way, Jay L. Garfield provides a clear translation of Nāgārjuna's seminal work.