English Research

The purpose of The Investment Checklist is to help you implement a principled investing strategy through a series of checklists. In it, a thorough and comprehensive research process is made simpler through the use of straightforward checklists that will allow you to identify quality investment opportunities.

When I decided to write this book, I collected many disparate sources of anti-gravity research and the contributions of possible alien anti-gravity information. The stories of anti-gravity usage in flying craft goes back thousands of years to the stories of Vimanas from ancient Indian texts. There are also a number of aeronautical and space ships which have been built possibly using anti-gravity technologies. These crafts are listed and described here, too. Finding technological methods of defying gravity will have incredible implications for space travel.

In this unique book, author and editor Jean Marie Stine shows writers how to avoid the errors that keep most self-help books from finding publishers and off the best-seller lists if they are published.

This book helps you plan and write reports, proposals, procedures, and other professional documents. You'll review a range of techniques to communicate complex information clearly. You'll also review ways to use your writing to extend your analytical, problem-solving, teamwork, and leadership skills.

You've heard of the "Great Books"? These are their evil opposites. From Machiavelli's The Prince to Karl Marx's Communist Manifesto to Alfred Kinsey's Sexual Behavior in the Human Male, these "influential" books have led to war, genocide, totalitarian oppression, family breakdown, and disastrous social experiments. And yet these authors' bad ideas are still popular and pervasive. Here with the antidote is Professor Benjamin Wiker.

In 1974 in Kinshasa, Zaïre, two African American boxers were paid five million dollars apiece to fight each other. One was Muhammad Ali, the aging but irrepressible "professor of boxing." The other was George Foreman, who was as taciturn as Ali was voluble. Observing them was Norman Mailer, a commentator of unparalleled energy, acumen, and audacity.

Our food system is undergoing a total transformation that impacts how we produce, get, and consume our food. Market researcher and bestselling author Paco Underhill—hailed by the San Francisco Chronicle as “a Sherlock Holmes for retailers”—reveals where our eating and drinking lives are heading in his “delectable” (Michael Gross, New York Times bestselling author of 740 Park) book, How We Eat.

"Martha Gellhorn was so fearless in a male way, and yet utterly capable of making men melt," writes New Yorker literary editor Bill Buford. As a journalist, Gellhorn covered every military conflict from the Spanish Civil War to Vietnam and Nicaragua. She also bewitched Eleanor Roosevelt's secret love and enraptured Ernest Hemingway with her courage as they dodged shell fire together.

Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. The reason, the authors explain, is that, being human, we are all susceptible to various biases that can lead us to blunder. Our mistakes can make us poor and unhealthy. We often make bad decisions about education, personal finance, health care, family, and the environment.

Marketing executives and consumer advocates alike predict a future of brand-proof consumers, armed with technology and a sophisticated understanding of marketing techniques, who can effectively tune out ad campaigns. But as Rob Walker demonstrates, this widely accepted misconception has eclipsed the real changes in the way modern consumers relate to their brands of choice. Combine this with marketers' new ability to blur the line between advertising, entertainment, and public space, and you have dramatically altered the relationship between consumer and consumed.

Technology has evaporated the barriers of complaint. With smartphones and always-on Internet access, consumers complain more often and across more channels, many of them public. This requires a completely new system for instantly finding, evaluating, and addressing these complaints. Jay Baer and Edison Research conducted a landmark study of more than 2,000 consumers and found that not all complainers ("haters") are created equal.

Holidays in Hell follows P. J. O’Rourke on a global fun-finding mission to the most desperate places on the planet, from the bombed-out streets of Beirut to the stultifying blandness of Heritage USA. P.J.’s unforgettable adventures abroad include storming student protesters’ barricades in South Korea, interviewing Communist insurrectionists in the Philippines, and going undercover in Arab garb at Jerusalem’s Dome of the Rock Mosque. Packed with P.J.’s classic riffs on everything from Polish nightlife under communism to Third World driving tips....

Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write then market. Successful authors write to market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave.

Why do we want to write and what stops us? How do we fight the worry that no-one will care what we have to say? What can we do to overcome the obstacles in our way? Sunday Times bestselling author Cathy Rentzenbrink shows you how to tackle all this and more in Write It All Down, a guide to putting your life on the page.

This book is for a very small percentage of business people. You see, most people in business are not trying to use Category Design to create a new category that changes the future and generates exponential new value. Instead, many people in business are trying to “not get fired.” Many people want to go to work, make a contribution, and go home.

Digital technology has profoundly altered the competitive landscape for retailers. Although the shutdown of 2020 didn’t cause this trend, it has dramatically accelerated it, collapsing retailers’ transformation timeline into a matter of months, not years. In Remarkable Retail, industry thought leader Steve Dennis argues that it’s no longer enough merely to offer convenience, decent prices, or an okay shopping experience. Even very good is no longer good enough. To win and keep customers today, retailers must be nothing short of remarkable.

Dissertation writers need strong, practical advice, as well as someone to assure them that their struggles aren't unique. Joan Bolker, midwife to more than one hundred dissertations and cofounder of the Harvard Writing Center, offers invaluable suggestions for the graduate-student writer.

Trend forecaster James Wallman reveals the world's growing sense of stuffocation – and how we can move away from it. We have more stuff than we could ever need - clothes we don't wear, kit we don't use, and toys we don't play with. But having everything we thought we wanted isn't making us happier. It's bad for the planet. It's cluttering up our homes. It's making us feel 'stuffocated' and stressed - and it might even be killing us.

The Israel lobby exerts incredible power and influence over America. While some informed voters know the US provides more foreign aid to Israel than any other country, the total flow of charitable, tax dollar, military aid, intelligence, and “opportunity cost” are unknown to those footing the bill - and the lobby is determined to keep it that way. Yet storm clouds are gathering over Israel’s lobby. Public opinion polls asking the right questions indicate Americans are nowhere near as approving as many Israel lobbyists insist.

We live in an age of addiction, from compulsive gaming and shopping to binge eating and opioid abuse. Sugar can be as habit-forming as cocaine, researchers tell us, and social media apps are hooking our kids. But what can we do to resist temptations that insidiously and deliberately rewire our brains? Nothing, David Courtwright says, unless we understand the history and character of the global enterprises that create and cater to our bad habits.