Essential Research

In a time dominated by technology, much of the communication between sectors and employees of a company takes place online. Exchanging emails and messages requires eloquence, not only in speech. Mastering writing is very important for everyone who wants to stay relevant. But for you, who will produce this content, perhaps the question remains: how to write well and with the goal of making sure the message is conveyed in the best possible way? This will teach you how to write perfect content, from introduction to completion.

Peter Bandettini covers the essentials of fMRI, providing insight and perspective from his nearly three decades of research. He describes other brain imaging and assessment methods; the sources of fMRI contrasts; the basic methodology, from hardware to pulse sequences; brain activation experiment design strategies; and data and image processing. A unique, stand-alone chapter addresses major controversies in the field, outlining 26 challenges that have helped shape fMRI research.

Thieves and scammers are on the prowl for easy targets who have significant exposed assets - and if you're a senior citizen who saved for retirement, you may be the perfect mark. Fran Tarkenton, the NFL Hall of Fame quarterback who became a successful entrepreneur, has partnered with certified public accountant and financial executive Rick Gossett to present this practical, up-to-date guide to scam-proofing your savings during your golden years.