Finance Career

Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces. Author and veteran marketer Benjamin Sweeney distills a decade's worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.

"This book is in part a detective story. After 9/11 I knew, if I needed further reinforcement, that we are living in a new world - the world of a global capitalist economy that is vastly more flexible, resilient, open, self-correcting, and fast-changing than it was even a quarter century earlier. It's a world that presents us with enormous new possibilities but also enormous new challenges. The Age of Turbulence is my attempt to understand the nature of this new world." (Alan Greenspan)

Worthless, Impossible, and Stupid is about how enterprising individuals see hidden value in situations where others do not, use that perception to develop products and services that people initially don't think they want, and ultimately go on to realize extraordinary value for themselves, their customers, and society as a whole. Amazingly, this process repeats itself in one form or another countless times a day all over the world.

The old economy is shattered and gone forever. It’s never coming back as it was, and in its place a generally tougher, more demanding marketplace is emerging. However, when it comes to wealth, one instrumental reality is unchanged: No matter the economic conditions - booms or recessions, including the fast-emerging New Economy - there is wealth. And who better to show you how to lure, bait, attract, and become a magnet for it than “Millionaire Maker” Dan S. Kennedy?

One of the most inspiring and impactful books ever written, The 7 Habits of Highly Effective People has captivated readers for nearly three decades. It has transformed the lives of presidents and CEOs, educators and parents - millions of people of all ages and occupations. Now, this 30th anniversary edition of the timeless classic commemorates the wisdom of the seven habits with modern additions from Sean Covey. The seven habits have become famous and are integrated into everyday thinking by millions and millions of people. Why? Because they work!

Monsanto, a St. Louis chemical firm that became the world’s largest maker of genetically engineered seeds, merged with German pharma-biotech giant Bayer in 2018 - but its Roundup Ready® seeds, introduced 25 years ago, are still reshaping the farms that feed us. When researchers found trace amounts of the firm’s blockbuster herbicide in breakfast cereal bowls, Monsanto faced public outcry. Award-winning historian Bartow J. Elmore shows how the Roundup story is just one of the troubling threads of Monsanto’s past, many told here and woven together for the first time.

In today’s demanding world, achieving a balanced and prosperous life can feel out of reach. This guide empowers you to build lasting discipline, develop productive habits, and focus on what truly matters. With practical strategies to master your time and make smart investments, this book gives you the tools to create a life of stability, purpose, and growth.

Are you always running out of money - or worried that you will? Does your salary or income never seem to stretch far enough? You can change that, right now. You can begin bringing more money into your life immediately with this clear and effective program from Jerrold Mundis, bestselling author of How to Get Out of Debt, Stay Out of Debt, and Live Prosperously. This program works, and it is a total approach to your life.

A must-read for anyone who cares why so many celebs are sporting "bumps", or whether they are really "just like us", this guide - nay, rulebook - lays down the law on what you need to know to play Hollywood in a simple and concise manner.

Why is it that some people work hard, yet remain poor? How is it that others seem to rise out of poverty and become affluent in a short span of time? The answers are in this little book, which everyone should listen to at some point in their life. If they did, they would know how to become rich relatively quickly. If not, they might spend years working back-breakingly hard, without ever breaking even. That’s how powerful the principles contained in this book are.

Get excited! If you have always wanted to start a coffee shop then... "Coffee Shop Business. How to Start a Coffee Shop Now! Coffee Shop Book for Massive Money by Starting your own Coffee Shop! by Brian Mahoney is the audiobook for you! This is guide will give you a complete coffee shop business overview dealing with leases, startup cost, potential earnings, and much, much more.

In just over three years, real estate giant Tishman Speyer and its partner, BlackRock, lost billions of investors' dollars on a single deal. In Other People's Money, Charles V. Bagli, the New York Times reporter who first broke the story of the sale of Stuyvesant Town - Peter Cooper Village takes listeners inside the most spectacular failure in real estate history, using this single deal as a lens to see how and why the real estate crisis happened.

Decentralized finance (DeFi) is a new way to borrow, lend, trade, save, and invest. It’s an open-source financial system that has no central authority or middlemen. The DeFi network has risen from zero to about $50 billion in value locked! Cameron Belfort brings his knowledge of the DeFi and cryptocurrency space to deliver an easy-to-understand, straight-to-the-point guide through the ecosystem. Cryptocurrency DeFI Guidebook: A Beginner to Expert Guide on Decentralized Finance is written for beginners who are yet to familiarize themselves with how DeFi works.

The light, humorous tone in Streetsmart Financial Basics for Nonprofit Managers makes it an accessible resource for nonprofit executives, board members, students, and those new to the field. This book forgoes useless, pretentious verbiage in order to outline real-world strategies that work. This edition includes: new insights, updates, vignettes, case studies, and examples to deal with the implications of nonprofit financial management; an examination of nonprofit business models in relation to growing demands from the government and other funders; and more.

The second edition of Making Money is Killing Your Business is built on profoundly simple ideas that have been around forever and ignored as being too simple to work. Chuck Blakeman has learned the hard way that profound things are always simple. Practical tools such as the Four Building Blocks, Seven Stages of Business Ownership, Business Owner's Game, Freedom Mapping, 2-Page Strategic Plan, Lifetime Goals and many others will revolutionize any business complexity for effectiveness.

Especially relevant in today's world of corporate scandals and new accounting laws, the numbers in a financial report contain vitally important information about where a company has been and where it is going. Packed with new and updated information, Reading Financial Reports for Dummies, 3rd Edition gives you a quick but clear introduction to financial reports - and how to decipher the information in them.

Discover the books that have already enriched millions. This unabridged guide to the literature of prosperity and motivation surveys 50 of the all-time classics, giving you their key ideas, insights, and applications, everything you need to know to start benefiting from these legendary works.

In No Job? No Prob! business writer Nicholas Nigro shows readers how to convert unemployment lemons into refreshing lemonade. Offering advice that is at once motivational ("when unemployment comes calling, start walking and don’t look back"), practical ("20 ways to make yourself leave the house at least once a day"), and fun ("20 things you can do with your retired briefcase"), No Job? No Prob! is the most well-rounded and optimistic unemployment guide available. It also includes useful quizzes that will help you take stock of what you have, decide what you want, and figure out the best way to get there.

Why do we lose money? It's easy to blame the economy or the financial markets - but the real trouble lies in the decisions we make. As a financial planner, Carl Richards grew frustrated watching people he cared about make the same mistakes over and over. They were letting emotion get in the way of smart financial decisions. He named this phenomenon - the distance between what we should do and what we actually do - "the behavior gap". He found that once people understood it, they started doing much better.

How to master Facebook Marketplace, boost your sales, and scale your business, even if you’ve never sold anything online before! Is the allure of the digital marketplace calling your name, promising an income stream that's flexible, manageable, and rewarding? Have you dipped your toes into the vast ocean of online marketplaces before, only to find yourself lost in the endless waves of complex platforms and underwhelming results?