First Business

Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a reputation as much for its ground-breaking environmental and social practices as for the quality of its clothes. In this exceptionally frank account, Chouinard and Stanley recount how the company and its culture gained the confidence, by step and misstep, to make its work progressively more responsible, and to ultimately share its discoveries with companies as large as Wal-Mart or as small as the corner bakery.

This book is based on research in the field and designed for leaders in sales and management who want to dramatically increase their skills along with their odds of exceeding their quota, year after year. Whether you are aspiring to be in sales, new to sales, or a seasoned sales pro, Level Five Selling will give you the tools and processes you need to develop and grow.

Hiring Your First Employees and Contractors emphasizes the benefits of starting with contractors and only evolving to hiring employees when absolutely required. The entrepreneur and small firm manager is provided concrete benchmarks and approaches for hiring contractors and employees, with the emphasis always on how to extend the entrepreneur's reach so as to focus on improving core values and core competencies.

This book is for first-time startup founders in the B2B space. Maybe you’re a software engineer, product manager, salesperson, doctor, or lawyer building your first startup. My bet is that although you’re an expert at your technical skill, you yourself recognize that there’s a lot to learn when it comes to building a product, marketing it to a specific audience and overall running a company.

Here's a biographical profile of Henry J. Kaiser, a great industrialist and philanthropist who had a profound impact on America's ability to prevail in World War II. People tend to regard the great American titans of the past as robber barons, men who made their fortunes off the backs of the oppressed, flaunting laws and living like nabobs while others had to scratch for a living.

This book employs scientific evidence to examine why humans tend to make poor investment choices. Most investors continue to see their investment results harmed by the book’s two main themes: fear and greed. Fear and greed are human emotions that are as old as history, even prehistory. The bible also cites fear, greed, envy, and desire as destructive influences, so this has been going on for a long time.

Everything I Know About Lean I Learned in First Grade brings lean back to its original simplicity by showing how lean is alive in a first-grade classroom. The audiobook connects common lean tools to the broader lean journey, shows how to identify and eliminate waste, and aids the listener in seeing lean for what it truly is: a way to create a learning and problem-solving culture.

From a businessman who is extraordinarily humble yet is considered one of the world's most visionary, The First Billion Is the Hardest is both a riveting account of a life spent pulling off improbable triumphs and a report back from the front of the global energy and natural-resource wars - of vital interest to anyone who has a stake in America's future.

In the hospitality space, Three and Jackie Carpenter know full well the importance of leading teams who are loyal, engaged, and happy. Working in an industry where customer expectations are at an extreme, Three and Jackie have applied a mindset of treating employees like customers. They've developed a five-step roadmap to creating positive employee experiences and company cultures where connection is the crux of the team's success.

Behavioral Economics for Leaders: Research-Based Insights on the Weird, Irrational, and Wonderful Ways Humans Navigate the Workplace is an accessible and unique approach to implementing the many lessons of behavioral economics in your own leadership strategy. You’ll explore how and why your team members often don’t make rational decisions ― and why that can be a good thing.

Technology has enabled us to be more interconnected today than ever before. So why do so many of us feel isolated and undervalued at work? How do we - you - develop the intuition, self-awareness, and interpersonal agility required to prosper? Here's what we've lost track of: organizations are run by people, and people run on emotions. In this life-changing guide, Dr. Melanie Katzman shows you an impactful approach to connect first as fellow humans, then as coworkers and colleagues, to forge the deep bonds that make a significant difference.

Simply put, no one cares if you study hundreds of books or just spend few weeks prepping for the exam. The only thing that matters is a flash message on your exam computer screen stating: "Congratulations! on passing the PMP exam". This small guide (listening time is less than two hours) will give you everything you need to understand the dynamics of the exam and ace it like a pro.

Whenever the words business plan are mentioned most people freeze! What follows are the words I don't know how to write one.... This is why I have taken the lid off and written in plain English what needs to be considered and included in a business plan. This book has been written to help those who are writing plans for the first time or for those who write business plans infrequently. (Even seasoned business plan writers will learn one or two things, I promise!) I have included two different types of business plan templates.

Executives, investors, and the business press routinely chant the mantra that corporations are required to "maximize shareholder value." In this path-breaking book, renowned corporate expert Lynn Stout debunks the myth that corporate law mandates shareholder primacy. Stout shows how shareholder value thinking endangers not only investors but the rest of us as well.

As work and organizations have become more fluid - and business strategy is no longer about planning years ahead but about sensing and seizing new opportunities and adapting to a constantly changing environment - companies must deploy talent in new ways to remain competitive. Turning conventional views on their heads, talent and leadership experts Ram Charan, Dominic Barton, and Dennis Carey provide leaders with a new and different playbook for acquiring, managing, and deploying talent.

Imagine making your first $1,000 on the Internet with no experience. If you are tired of searching and being told that you can generate instant millions with 3 clicks and you're looking for a simple step-by-step strategy to making real money? Affiliate Marketing For Newbies is the blueprint for you...The truth is that you can create multiple streams of income with income-generating websites. The problem is that it can not be done overnight and with "3 simple clicks."

How to Get on the First Page of Google is a complete system of how to get your business in the top of the first page of Google and all the other search engines in under five minutes. But more importantly, unlike all other audiobooks on this subject, this audiobook gives the listener the most successful business model on the internet today so that when your business pages are found on the first page of Google, you have a chance to get rich.

In his years as a professional ice-skater, Olympic Gold Medalist Scott Hamilton learned to embrace the mind-set of working hard to "beat" the competition. But it seems competition has gotten a bad rap these days. We've bought in to the belief that it is unfair to participants to rank performance. Yet competition is in fact a good thing because it's about working toward excellence. Finish First is a wake-up call for business leaders, entrepreneurs, spouses, parents, and even students to stop settling for mediocre and strive to go for the win.

How to climb the corporate ladder in the 21st century as a young manager and lead a successful team, even with little experience. What does it take to be a leader? Why do others get promoted, yet you have been in the same position for ages? Are you tired of being led by a bad manager–one who micromanages and creates a stressful and panic attack-enabling work environment–not to mention the red tape and bureaucracy? If you ask these critical questions, you are ready to lead.

When Pastor Bruce Deel took over the Mission Church in the 30314 zip code of Atlanta, he had orders to shut it down. The church was old and decrepit, and its neighborhood - known as "Better Leave, You Effing Fool", or "the Bluff", for short - had the highest rates of crime, homelessness, and incarceration in Georgia. Expecting his time there to only last six months, Deel was not prepared for what happened next. One Sunday, he was approached by a woman he didn't know. "I've been hooking and stripping for fourteen years," she said. "Can you help me?"