First Business

In this insightful book, former director of the World Business Forum Eduardo Braun introduces a new vision of leadership: the new CEO - someone who puts people, cultures, and emotions first. Through thousands of hours of conversations with world-class leaders, Braun has identified five key roles leaders can use to inspire people to strive for greater success, and in turn change the world for good.

Das bahnbrechende Werk vom Autor der Weltbestseller "The Pumpkin Plan" und "The Toilet Paper Entrepreneur" Mike Michalowicz. Entgegen der herrschenden Meinung sind Unternehmer nicht per se reich. Mike Michalowicz stellt fest, dass viele Unternehmen eher unrentabel sind und viele Selbständige selbst und ständig arbeiten - und so, dass sie kaum davon leben können. Die konventionelle Buchhaltung verwendet die logische (wenn auch fehlerhafte) Formel: Umsatz - Aufwand = Gewinn. Das Problem ist, dass Unternehmen von Menschen geführt werden und Menschen nicht immer logisch sind.

In her newest book, Be Bad First, Erika explores how we can become masters of mastery; proficient in the kind of high-payoff learning that's needed today. She encourages listeners to embrace being bad on the way to being great - to be novices over and over again as we seek to learn and acquire the new skills that will allow us to thrive in this fast-changing world.

In a world where crises lurk around every corner, this book is your insurance policy. It's your guide to transparent communication, decisive action, and constant improvement. Whether you're a crisis pro or just starting out, "End Game First" will change your game. It's not just a book; it's your ticket to emerging stronger from any challenge.

Trust Yourself First: Cultivating Self-Awareness, Confidence and Resilience, seasoned executive coach Doris Sew Hoy shares her expertise, research, and original tools of the trade curated to help you unlock your personal and professional potential. This guidebook poses thought-provoking and incisive questions to ask yourself, interspersed with Doris’ own candid musings.

Real-time business gives companies the ability to monitor and react to changes and address problems as they occur. But no matter how sophisticated their information-gathering and data mining systems are, they're still playing catch-up. In The Power to Predict, Ranadive forecasts the next step in achieving breakthrough business performance, a new approach he calls Predictive Business: the ability to anticipate business problems and opportunities and to act preemptively.

In Dante’s Renaissance-sparking Divine Comedy, Virgil guides the hero Dante through the many layers of Hell to reach paradise. Entrepreneurs, too, walk through a hellscape of risk so they may create wealth, freedom and meaning. Survival First ushers in a new Renaissance by guiding modern Dantes through this hellscape. Survival First humanizes risk by discarding academic jargon and complex formulas for simple logic, emotional realism and the stories of ordinary entrepreneurs.

Have you ever heard someone say, ‘If only life came with a set of instructions’? Success coach Lisa Stephenson has - hundreds of times. Almost every client utters this at some point in some form. Read Me First is the book she now gives them. It is also the book she wishes someone had given her when she found herself suddenly single with three young children and needing a new plan. Read Me First will challenge your thinking then provide a structured way to reflect and take action.

Over 543,000 new businesses are started every month. Most fail. Many never get a paying customer. This book gives you a proven system on how to start a business online in just one hour a day and get your first paying customers in one month (or less). The secret is ”agile entrepreneurship” - the new way to entrepreneurial success. In the tech industry, the agile approach made possible the Airbnbs, Instagrams, and Ubers we can’t imagine living without. If agile software founders can build companies worth billions in a garage, imagine what agile entrepreneurship can do for you!

Ever wonder what life was like inside an advertising agency? In this motivational and informative book, you will have a front-row seat to the inner workings of an advertising agency. No other book chronicles the day-to-day work of an advertising account executive during their first year on the job. This book is equal parts of education, inspiration, entertainment, and exposé. When you add them all together, it's 100 percent truth. The struggle and triumph is chronicled in this kiss-and-tell book about agency life and following your dream.

From the top ad people all over the world - the ones who create the best television commercials and ads: the ones you love, the ones you remember, the ones you wish you had thought of yourself - come their own stories, in their own words, about the first work they ever did…and lived to talk about, barely. They talk about the zaniness and craziness; they talk about the good guys and the bad girls, and vice versa; they talk about things you think can only happen on television or in the movies but actually happened to these people. You may not believe what you hear, but in the ad world, you may not believe what you see, either.

Louise passionately believes that all women deserve to reach their potential in every way possible. To make this a reality, all women need to make themselves the priority. Far too many women are putting everyone and everything else before themselves and paying the price. Far too many women are ignoring their own fundamental needs and feeling drained and depleted.

Imagine if you had the blueprint to create an agile and intelligent organisation that could handle anything that an unpredictable business world threw at it.... First Be Nimble is that blueprint, presented by best-selling author Graham Winter in an enthralling business story packed with easy-to-apply ideas and powerful tools linked to online resources. Learn how to: move, learn, and adapt - fast; replace change resistance with change resilience; thrive in ambiguity and uncertainty; break through business bottlenecks; and build a network of nimble, connected teams.

Life is about choices. Where you live, the schools you attend, your career path, who you marry - all affect your success and satisfaction. Many of these choices are dichotomous. If I live here, I can’t live there. If I attend this university, I can’t also go to that one. Leaders often see their workplace strategy as an equally “this or that” choice.

The transition from line staff to management is fraught with difficulty. Sixty percent of new managers either fail outright or underperform in their first two years, while 51 percent of managers said they were unprepared for their first managerial role. In this quick-reference guide, master trainer and professional coach Joan Underwood shares practical insights and proven strategies for conquering the three most common challenges associated with this transition: managing self, managing others, and managing processes.

Donald Dell is a legend in professional sports. As one of the first agents to represent athletes, he's been negotiating mega-deals for almost 40 years with a hugely successful record on behalf of stars like Arthur Ashe, Michael Jordan, Jimmy Connors, Patrick Ewing, Stan Smith, and Boomer Esiason. Now Dell shares behind-the-scenes stories of his dealings with some of the most powerful sports owners and executives.

So who is Dave Daley the Monster Motivator? That was the question I asked when several people contacted me through social media telling me I had to check this guy out. What I discovered is first and foremost Dave Daley is a serial entrepreneur. A near fatal motorcycle accident proved to be the catalyst he needed to delve into personal development and his own immense potential. He's grown and sold businesses in different industries and continues to own and grow his most recent one.

Alan Meckler was the first person to start a venture in the commercial internet space in October, 1990. There were few means to connect to the internet back then. Yet Meckler anticipated that the internet would be a "black swan event" and that it would revolutionize all aspects of personal and commercial life. The book is a history, but also a very personal memoir of a career entrepreneur and all the difficulties one encounters with raising funds, dealing with cash flow shortages, personnel, and getting people to believe in the next big thing.

Regardless of your expertise and experience, it’s your people skills, political nous and ability to build key relationships that will ensure you survive and thrive. Packed with real-life examples and practical guidance, Become a Successful First-Time CEO is a roadmap to help you develop the confidence and master the strategies you need to be an inspirational corporate leader.

Shhh Listen. Hear that? That's the sound of your business. The conversations taking place online and in the marketplace tell you nearly everything you need to know about your company and your customers - what people are saying about you, how they use your products, whether they'll buy or recommend your product, and how they respond to your marketing and advertising. Listening provides unrivaled insight. If you do it right, you'll have a decisive edge over your competition as you adapt faster to customer needs and market changes.