Future Business

Are you struggling to connect with your customers in today's fast-paced, ever-changing market? Do you want to build a loyal, engaged community around your brand that goes beyond simple "likes" and "follows"? In today's digital age, simply having an audience is no longer enough. To truly succeed, you need to build a passionate, engaged community around your brand one that not only supports your business but also helps it grow and thrive in the face of any challenge. This game-changing book is your step-by-step guide to building a powerful online community that drives real results.

Most people have experienced “office shock” during the past two years, with the pandemic disrupting where and how they work. It’s clear that we can’t go back to the office the way it was. This book reimagines the office and shows how we can plan for more sustainable ways of working.

The changes that Charles Handy foresaw in The Age of Unreason are happening. Endless growth can make for a candy-floss economy, and capitalism must be its own sternest critic. Charles Handy reaches here for a philosophy beyond the mechanics of business organisations, beyond material choices, to try and establish an alternative universe where the work ethic can contain a natural sense of continuity, connections, and a sense of direction.

In her acclaimed AOL.com, Kara Swisher chronicled the unlikely ascent of a group of underdog entrepreneurs and their influence on American net culture. This book picks up where the previous one left off, investigating AOL's merger with Time Warner and its aftermath. Journalists Swisher and Dickey have an ear for the comic and an appreciation for the larger-than-life personalities that propel the drama. After the merger, a troubled journey lies ahead both for AOL Time Warner and for its competitors.

Are you currently stuck in a job you don’t like? Do you have a passion, but you just don’t know how to connect the dots? Are you a person who feels unmotivated, or are you at a stage in your life where you feel like you have reached a plateau? The rapid revolution of the 21st century means that the world of employment is constantly changing and evolving. Keeping up with times is a must if you don’t want to be left behind. The world of work never surprises us with the opportunities and ventures that appear on a year-to-year basis.

Marketers are faced with a stark and challenging dilemma: Customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, customer data platforms have come to the fore. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP, so you can learn how to steer your firm toward the future of personalization.

It is no secret that there has been a significant lack of representation for female leaders throughout businesses. You only have to cast your mind to the first three people you think of when you hear the phrase “great leader”, and the chances are that they’re all male. Since the beginning of time, women have been faced with systematic barriers and gender discrimination, carefully crafted to prevent them from accessing the same opportunities as men. And as a result, there are plenty of books that help men get on the path to leadership; the same cannot be said for books aimed at ambitious women.

In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries - and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries.

Regardless of the nature, structure, and position of your business, one of the first things you will like to consider is finding the easiest, cheapest, and fastest way to grow and steadily expand the network of your influence and customer base. The truth is, there are many marketing, income generation, and business promotion options out there, but all these have been taken over by significant technological breakthroughs of the 21st century. It is called social media marketing and other internet-based business platforms.

Millennials are often bashed for our lifestyle choices as well as how we will, one day, ruin our economy. This book goes in depth as too whether or not that will happen. It will discuss the pros and cons of each generation as well as the prediction of the upcoming future in the United States.

Moatti - a technologist and industry insider - says these kinds of mobile apps adhere to three universal principles: They must have a simple design, enable the user to personalize them, and be continually improved by their makers through relentless attention to analytics. She uses examples from a host of great mobile app creators - Facebook, Yelp, Lyft, Tinder, Aerbnb, Trulia, WhatsApp, and more - to demonstrate how it's done.

The world of work has shifted, and there’s no going back. The barriers to entry have never been lower for talented professionals to work independently, and today’s massive external workforce is hardly a pandemic-produced fad. Business owners can only survive in the new work landscape by partnering with this deep talent pool. Armed with decades of experience in both small-business entrepreneurship and executive management at PwC, Miles Everson, now the CEO of MBO Partners, believes the future of work is Independent.

Authors Vivek Ranadive and Kevin Maney explore the world of human mastery and show how the ability to anticipate events before they occur can revolutionize business and offer a competitive edge in the marketplace.

From the number one international best-selling author David Mansilla, this book was designed to guide you through some of the most essential knowledge of business software. From the benefits of custom software, to the importance of constantly updating your systems, we will help you make those important decisions that determine the success or failure of your business. This book was written for you and your business in mind. Keep this guide handy and benefit from the vast knowledge that comes from David Mansilla, the CEO of the world-class software development company, ISU Corp.

As Covid has receded, companies such as Apple, Amazon, Google, Salesforce, and Twitter have severely restricted, or even eliminated remote work. Ditto for countless, less iconic firms and small businesses. At a high level, executives and managers at these organizations are trying to turn back the clock to 2019. There's just one problem. For a bevy of reasons, they won’t succeed.

Gigatrends offers a roadmap for navigating six of the most disruptive trends shaping the future. Humanity stands at the precipice of a remarkable new era in global history filled with both immense opportunities and daunting challenges. Gigatrends examines how six disruptive trends can be harnessed to create new social, economic, and organizational solutions that will usher in the promise of a human-centered future for billions of people.

Die Hoffnung vieler deutscher Unternehmen, beim Thema Digitalisierung nur mit der Optimierung ihrer Prozesse wettbewerbsfähig zu bleiben, hat sich nicht erfüllt. Dieses Buch macht schonungslos sichtbar, wo wir gerade bezüglich Digitalisierung stehen.

When you have a great opportunity or face a challenging threat, Create the Future (CTF) gives you the tools you and your leadership team will use for making critical decisions without a hefty price tag. Rick Williams has been a management consultant, company founder, and CEO. He has worked with large international companies, nonprofits, early-stage growth companies, and large government agencies. Drawing on his broad expertise and first-hand observations of top executives in action, Create the Future is the essential guidebook for leaders when they must make difficult decisions.

In questa nuova edizione aggiornata del libro di J. Maxwell, che da oltre un decennio è in cima alle classifiche nel campo della leadership e dello sviluppo personale, sono elencate le leggi fondamentali che cambieranno la vostra vita. È un'idea sbagliata quella secondo cui per diventare leader bisogna nascere tale, perché tutti siamo leader nella nostra vita, l'unica differenza sta nel modo in cui la gestiamo, in modo efficace o meno. È vero che alcune persone sono più predisposte a diventare leader eccellenti, ma questo non significa che dobbiamo accontentarci di una posizione mediocre.

Wie ein Boom an Innovationen die größten Probleme der Menschheit lösen und unser Leben verändern wird. Autos, die kein Benzin mehr verbrennen, an keine Steckdose mehr müssen und allein über die Straßen steuern. Getreide, das mit wenigen Tropfen Wasser wächst und ganze Dörfer ernährt. Krankheiten, die von allein Alarm schlagen und sich selbst ausrotten - zu schön, um wahr zu sein? Im Gegenteil: Zum ersten Mal könnten diese Dinge Wirklichkeit werden. Christoph Keese hat mit deutschen Erfindern, Gründerinnen, Investoren und Innovatorinnen gesprochen, in ihre Werkstätten und Labors geschaut.