Genetics Health

While modern medicine largely focuses on treating symptoms with prescription drugs, Dr. Gaynor's revolutionary approach goes straight to the most fundamental level: our DNA. Although we cannot change the genes we are born with, we can change how they are expressed over the course of our lives through foods and supplements that prevent and reverse disease. The Gene Therapy Plan presents the science behind these ideas and provides easy-to-follow meal plans and recipes to help put them into practice.

In this book, biotechnology entrepreneur and CEO of The DNA Company Kashif Khan offers an action plan to help you live your best life. It starts by understanding your genetic makeup.

"Creativity is the unique and defining trait of our species, and its ultimate goal, self-understanding", begins Edward O. Wilson's sweeping examination of the humanities and its relationship to the sciences. By studying fields as diverse as paleontology, evolutionary biology, and neuroscience, Wilson demonstrates that human creativity began not 10,000 years ago, as we have long assumed, but over 100,000 years ago in the Paleolithic Age.

Are men literally born to cheat? Does monogamy actually serve women's interests? These are among the questions that have made The Moral Animal one of the most provocative science books in recent years. Wright unveils the genetic strategies behind everything from our sexual preferences to our office politics - as well as their implications for our moral codes and public policies.

In one of the great ironies of the modern world, the science that was expected to solve life’s mysteries has done just the opposite. New discoveries have led to more unanswered questions, created deeper mysteries, and brought us to the brink of forbidden territory when it comes to explaining our origin and existence. New York Times best-selling author and 2018 Templeton Award nominee Gregg Braden crosses the traditional boundaries of science and spirituality to answer the timeless question at the core of our existence.

Darwin developed the theory of sexual selection to explain why the animal world abounds in stunning beauty, from the brilliant colors of butterflies and fishes to the songs of birds and frogs. He argued that animals have "a taste for the beautiful" that drives their potential mates to evolve features that make them more sexually attractive and reproductively successful. But if Darwin explained why sexual beauty evolved in animals, he struggled to understand how.

“An exceptional book” (Helen Fisher) by a leading evolutionary psychologist and sex researcher that lays out a new theory of sexual conflict, exposing the roots of the dangerous dynamics that underpin men’s predatory behavior - and what can be done to address it.

While plenty of entertaining books have been written about the history of alcohol and other intoxicants, none have offered a comprehensive, convincing answer to the basic question of why humans want to get high in the first place. Drunk elegantly cuts through the tangle of urban legends and anecdotal impressions that surround our notions of intoxication to provide the first rigorous, scientifically grounded explanation for our love of alcohol.

In this landmark book of popular science, Daniel E. Lieberman - chair of the department of human evolutionary biology at Harvard University and a leader in the field - gives us a lucid and engaging account of how the human body evolved over millions of years, even as it shows how the increasing disparity between the jumble of adaptations in our Stone Age bodies and advancements in the modern world is occasioning this paradox: greater longevity but increased chronic disease.

In this captivating book, neuroscientist Shane O'Mara invites us to marvel at the benefits walking confers on our bodies and brains, and to appreciate the advantages of this uniquely human skill. From walking's evolutionary origins, traced back millions of years to life forms on the ocean floor, to new findings from cutting-edge research, he reveals how the brain and nervous system give us the ability to balance, weave through a crowded city, and run our "inner GPS" system.

No one wants to overeat. And certainly no one wants to overeat for years, become overweight, and end up with a high risk of diabetes or heart disease--yet two thirds of Americans do precisely that. Even though we know better, we often eat too much. Why does our behavior betray our own intentions to be lean and healthy? The problem, argues obesity and neuroscience researcher Stephan J. Guyenet, is not necessarily a lack of willpower or an incorrect understanding of what to eat.

Tribalism is one of the most complex and ancient evolutionary forces; it gave us the capacity for cooperation and competition, and allowed us to navigate increasingly complex social landscapes. It is so powerful that it can predict our behavior even better than race, class, gender, or religion. But in our vast modern world, has this blessing become a curse? Our Tribal Future explores a central paradox of our species: how altruism, community, kindness, and genocide are all driven by the same core adaptation.

Food is one of life's great joys. So why has eating become such a source of anxiety and confusion? Bee Wilson shows that in two generations the world has undergone a massive shift from traditional, limited diets to more globalized ways of eating, from bubble tea to quinoa, from Soylent to meal kits. Paradoxically, our diets are getting healthier and less healthy at the same time. For some, there has never been a happier food era than today: a time of unusual herbs, farmers' markets, and internet recipe swaps.

Throughout history, even as daily life has exhibited calm and tolerance, war has never been far away, and even within societies, violence can be a threat. The Goodness Paradox gives a new and powerful argument for how and why this uncanny combination of peacefulness and violence crystallized after our ancestors acquired language in Africa a quarter of a million years ago.

Until very recently, if you were to ask most doctors, they would tell you there were only two kinds of medicine: the quack kind, and the evidence-based kind. The former is baseless, and the latter based on the best information human effort could buy. Well, Eric Topol isn't most doctors, and he suggests you entertain the notion of a third kind of medicine, one that will make the evidence-based state-of-the-art stuff look scarcely better than an alchemist trying to animate a homunculus in a jar.

This book uses evolutionary psychology as a lens to explain religious violence and oppression. The author, a clinical psychologist, examines religious scriptures, rituals, and canon law, highlighting the many ways in which our evolutionary legacy has shaped the development of religion and continues to profoundly influence its expression.

In Survival of the Prettiest, Nancy Etcoff, a faculty member at Harvard Medical School and a practicing psychologist at Massachusetts General Hospital, argues that beauty is neither a cultural construction, an invention of the fashion industry, nor a backlash against feminism - it's in our biology.

Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs nonrational and cognitive vs emotional forces involved, and she investigates why herding only sometimes works out well. With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world.

In The Social Leap, William von Hippel lays out a revolutionary hypothesis, tracing human development through three critical evolutionary inflection points to explain how events in our distant past shape our lives today. From the mundane, such as why we exaggerate, to the surprising, such as why we believe our own lies and why fame and fortune are as likely to bring misery as happiness, the implications are far-reaching and extraordinary.

End the war with your diet by creating an optimized nutrition plan based on your goals, your genes, and your personal needs.