Great Business

What are the beliefs and behaviors that set great teachers apart? In this internationally renowned bestseller, Todd Whitaker reveals 19 keys to becoming more effective in the classroom. This essential third edition features new sections on why it’s about more than relationships, how to focus on a consistent, engaging learning environment, and the importance of choosing the right mode—business, parent, child—to improve your classroom management.

From Plato to Plutarch, Shakespeare to Churchill, Machiavelli to Melville, Jane Austen to Carl Jung, Pericles to Peter Drucker and many more - here are the best leadership ideas of the past 25 centuries. You don't need a big title or a business degree in order to lead with impact. What you need is practical wisdom: the insight, judgment and strength of character that all great leaders have but that most business schools and corporate workshops don't teach.

The world of leadership has changed dramatically since 100 Ways to Motivate Others was written, and now Chandler and Richardson have revised and refreshed their organizational classic to meet the times. They have crafted a vital, user-friendly, inspirational guide for executives, managers, and professionals - and those aspiring to reach their level.

For those unfamiliar with copywriting, this article will provide an overview of the subject and explain why it is in such great demand today. The field of copywriting is vast and growing at a rapid pace. Copywriting can be defined as the process of presenting a creative message to a consumer. According to the book Copywriting, copywriting is founded on three essential ideas. When writing to a consumer, there must be some level of interaction between the customer and the vendor. You must then ensure that you communicate the benefits to the buyer up to the point of purchase.

A paradigm-shifting manifesto for transforming our thinking from reactionary short-termism to the long-term, widening our scope beyond today, tomorrow, and to even five hundred years from now to reclaim meaning in our lives.

Following the enormous popularity of their bestselling The Carrot Principle, Adrian Gostick and Chester Elton return with a groundbreaking guide to building high-performance teams. The powerful research reported in The Orange Revolution reveals that the true driver of exceptional success for great companies is not a genius CEO....

There has never been a craze like Beanie Babies. The $5 beanbag animals with names like Seaweed the Otter and Gigi the Poodle drove millions of Americans into a greed-fueled frenzy as they chased the rarest Beanie Babies, whose values escalated weekly in the late 1990s. A single Beanie Baby sold for $10,000, and on eBay the animals comprised 10 percent of all sales.

It is not native intelligence or natural talent that makes people excel, say Linda Kaplan Thaler and Robin Koval - it's old-fashioned sweat equity and hard work. And that claim is backed up by new research from MacArthur Fellowship Award winner and University of Pennsylvania psychologist Angela Duckworth, among others. Not everyone is blessed with exceptional intelligence, or wins the gene lottery. But the good news is that you can excel beyond your wildest dreams in your career and your personal life - success is within your grasp - through the right attitude and determination.

Do you really need another audiobook on customer service? There are hundreds you could choose from, and you've probably listened to at least a dozen. Why should you take advice from a deli with a funny name in Ann Arbor, Michigan?

Virtually all job hunting experts agree that networking is the best way to find a great job. But most people don't have connections to the decision makers who do the hiring. And "networking" books, which are mostly written by and for salespeople, suggest aggressive tactics, often confusing these with real networking. They focus on building a powerful network over the course of a lifetime. But when you need a new job, you don't have time to build a huge, powerful network. You've got to use the network you already have.

We're now entering the winter season of the 80-year four season economic cycle. It's during this season that we'll clear the decks with a devastating crash and debilitating deflation. The economy and markets will shed the excesses created during the preceding fall bubble boom season and prepare the soil for new blossoming in innovation and a spring boom. After the blustering bull market of 2009-2015, we are now preparing for a shakeout more painful than anything we've seen before.

Colton, Montana, 1931: Struggling through the Great Depression, Maddy Aldridge agrees to run an illegal speakeasy in order to save her family's mercantile store. Keeping her dangerous new business partner at arm's length is no easy task, but her bravery faces its biggest test when Jack Rucker unexpectedly comes home. He left town seven years ago, breaking his promise - and her heart. Now Jack is willing to do anything to earn her forgiveness...anything except reveal one important truth: that he's a Prohibition agent on an undercover assignment.

Scrum is the most successful framework for agile product development, and much has been written about how to follow the Scrum process, but the key to success is in the leadership skills of the product owner. Product Mastery explores the traits of the best product owners, offering an insight into the difference between good and great product ownership and explaining how the best product owners are driven to be successful.

Leadership is a curious topic. It is most noted in its absence and most measured by its need. Leadership requires opportunity. The situation drives leadership; what worked in one situation may be disastrous in another. It requires skills to be able to direct the challenge at hand. Leadership is both an art and a science. It is theoretical and applied, cultural and contextual. Most importantly, leadership is about accomplishment and results.

As nations careen from one crisis to the next, there is a growing cry for fresh leadership. Those in charge have relatedly fallen short, and trust in institutions have plummeted. So, what does great leadership look like? And how are great leaders made? David Gergen, a leader in the public arena for more than half a century, draws from his experiences as a White House adviser to four presidents, his decades as a trusted voice on national issues, and years of teaching and mentoring young people to offer a stirring playbook for the next generation of change-makers.

In Amplifiers, entrepreneur and expert management and technology consultant Tom Finegan delivers an insightful new way to think about human behavior in the execution of corporate transformations. Through an exploration of the career journeys of several leaders and analyses of "True Amplifiers" in action, the book demonstrates how to deliver strategic and transformative change by relying on the efforts of key, exemplary followers. This important book:

Business schools teach that the most important prerequisite for starting a business is a business plan. Nonsense, says Carl Schramm in Burn the Business Plan, who for a decade headed the most important foundation devoted to entrepreneurship in this country. Microsoft, Apple, Facebook, and Google are just a few of the companies that began without one.

Are you a product leader looking for advice on how to be certain that every product manager on your team lives up to their full potential? Do you want to make sure your product people are competent, empowered, and inspired, and would you like to know how you can best help them on this journey? If you answered “yes” to any of these questions, then this book is for you!

Don’t be daunted by a challenging economy and fierce competition. Even in the toughest environment, innovative, highly profitable businesses abound. And yours can be one of them with Now, Build a Great Business! This essential success kit from business heavyweights and acclaimed authors Mark Thompson and Brian Tracy is filled with straightforward, powerful strategies to ignite growth in your business.

Great business leaders understand that acceptance of greater personal accountability and responsibility leads individuals, teams, and organizations back on the path to success. But with the evolving nature of 21st century business, the practical steps that go into creating a high performance culture of accountability have become more muddled than ever.